5 weeks ago
Sr. Director, Industry Solutions Marketing
Blue Yonder
Dallas, TX (Unknown)Full time$152K/yr – $198K/yr
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Sr. Director, Industry Solutions Marketing
Dallas, TX (Unknown)
$152K/yr – $198K/yrSenior Level10+ years expFull time
Posted 5 weeks ago
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Job Summary
Own a cross functional solution marketing agenda with accountability for GTM, messaging, and launches across product, sales and partners to drive multi market growth and executive alignment.
- Growth Ownership: Own multi channel GTM and solution launches that move pipeline and establish thought leadership.
- Messaging & Content: Build value oriented and technical messaging frameworks used by sellers and buyers across markets.
- Leadership & Alignment: Partner with senior leaders to set priorities, mentor leaders, and align on outcomes across functions.
Job Description
Responsibilities
- Sets the strategic direction for major marketing functions or portfolios, ensuring alignment with corporate priorities and long-term business outcomes.
- Leads the development of global solutions marketing strategies, organizational processes, content templates and investment plans that influence company-wide fiscal plan achievement.
- Partners with senior leadership across product, sales, partner alliances, and other key functions to shape market positioning, customer strategies, and growth opportunities in new and existing markets.
- Serves as a strategic leader, representing solution marketing’s perspective in strategic discussions and driving cross-functional alignment on priorities, performance expectations, and future direction.
- Mentors the development of individuals and leaders within their organization.
- Senior Leadership: Lead a broad team of industry solution marketers setting team priorities and mentoring the development of individuals so that the organization delivers on corporate priorities and long-term business outcomes.
- Content and Messaging Strategy: Collaborate with peers in marketing and sales to create messaging and content frameworks / templates for delivering value-oriented messaging, and technical messages, to sellers, buyers, partners, market pundits and individuals.
- GTM Strategy & Solution Launch: Create and execute multi-channel prong initiatives – including managing industry solution launches – that drive pipeline, digital and thought leadership.
- Subject Matter Expertise: Serve as the subject matter expert in marketing on industries, supporting sales and marketing initiatives and providing insights on how to take advantage of market and competitive changes.
- Portfolio Level Value Analysis: Work with cross-functional stakeholders to translate new capabilities for a range of solutions and define an integrated approach into outcome-oriented messaging and content used in sales, awareness and demand generation.
Blue Yonder
4.0 Glassdoor
Blue Yonder is the AI company for supply chain. As the world leader in end-to-end digital supply chain transformation, Blue Yonder offers a unified, AI-driven platform and multi-tier network that empowers businesses to operate sustainably, scale profitably, and delight their customers—all at machine speed. A pioneer in applying AI solutions to the most complicated supply chain challenges, Blue Yonder’s modern innovations and unmatched industry expertise help more than 3,000 retailers, manufacturers, and logistics service providers confidently navigate supply chain complexity and disruption. Blue Yonder is proud to be an Equal Opportunity Employer. We want you to bring your authentic self to work every day. We know that the best businesses are diverse and inclusive. Our unique talents make for great ideas, empathetic workplaces and drive results. We welcome all job applicants, so apply today. Please Be Advised: Any communications from a Blue Yonder representative related to an open position at Blue Yonder will come from an @blueyonder.com email address. We will not hire through text message, social media, or email alone, and any interviews will be conducted in-person or through a secure video call. We will not ask you for sensitive information nor will we ask you to pay anything during the hiring process. If you see suspicious activity or believe that you have been the victim of a job posting scam, you should report it to your local law enforcement authorities. To learn more about other potential job scams click here.
Founded in 2008
Scottsdale, Arizona, USA
8.3K employees (322 in marketing)
79% recommend to a friend
79% CEO approval
Traffic Signals
Monthly Visitors
112.4K
Monthly Google Ads Budget
$13.8K
Traffic Source Mix
Search
54.7%
Direct
36.3%
Referral
6.8%
Social
1.9%
Paid
0.2%
Headcount Trend
Current headcount: ~8.3K
Marketing Team
Marketing Team Size
143 (2% of company)
Median Career Experience
17 years
Median Tenure
3.1 years
Marketing Roles Posted (Last 30 Days)
1
People
HR / Recruitment
Marketing Leadership
Patricia Harris
Chief Marketing Officer
At the company for 2 years 8 months
Michell Hathaway Garzón
Corporate Vice President, Revenue Marketing
At the company for 3 years 2 months
Mary Reilly Dantzler
Vice President, Global Digital and Events Marketing
At the company for 1 year 8 months
Nathan Moffitt
Corporate VP Supply Chain Marketing: Industry, Solutions and Competitive Intel
At the company for 2 years 4 months
Funding
Total Funding
$575M
Last Raise
$575M
Secondary Market, 6 years ago
Funding History
- May 2020Secondary Market
- Oct 2016Private Equity • $575M