2 weeks ago
Vice President of Marketing, US
Dyson
New York City, NY (On-site)Full time$325K/yr – $365K/yr
All marketing roles in the US
Get alerts for this search
All marketing roles in the US
Get alerts for this search
Vice President of Marketing, US
New York City, NY (On-site)
$325K/yr – $365K/yrSenior Level15+ years expFull time
Posted 2 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Description
Responsibilities
- Define and deliver a 3 year growth strategy for US products and channels.
- Lead annual and commercial planning, with responsibility for P&L, budgeting, forecasting, and ROI.
- Maximize sales, profitability, and competitiveness for both existing and new products.
- Develop business plans, range strategies, and product differentiation across channels.
- Partner with sales teams and retailers to build and execute go-to-market plans.
- Drive brand building and awareness; lead creative and media strategies for the US.
- Explore and implement innovative digital and traditional media opportunities.
- Serve as the US product advocate—energizing and equipping our teams for commercial success.
- Oversee market and competitor analysis to inform strategy and campaign optimization.
- Identify customer trends and build new marketing capabilities to address emerging segments.
Requirements
- 15+ years’ high-tech marketing experience, leading teams of 20+ with major consumer brands.
- Demonstrated success at building brand presence: public speaking, publishing, and a strong professional network.
- Deep expertise in consumer goods and technology sectors.
- Strategic thinker with strong analytical skills—comfortable using market data to unlock growth.
- Experience in cross-functional partnerships, especially with sales.
- Track record as a marketing technologist, combining product, data, and marketing to drive results.
- Passion for innovation, technology, and entrepreneurial growth.
Preferred
- Management consulting experience at top firms is a plus.
Benefits
- 401K with up to a 6% match
- 409a with 10% of base salary contribution
- Company paid Life Insurance and AD&D
- Flexible Savings Account (FSA) and Health Savings Account (HSA)
- Competitive Paid Time Off Benefits including Separate Holiday, Sick, and Vacation Time
- Pre-tax Commuter Benefits (applicable areas only)
- Child Care Leave Program
- Wellness Program
- Employee Assistance Program
- Dyson Product Discounts
Dyson
3.0 Glassdoor
Dyson solves real-world problems and creates better products through the application of engineering, science, design and creativity. It is a family-owned, global technology company, founded by Sir James Dyson who remains at the helm alongside his son Jake. Since inventing the first cyclonic bagless vacuum cleaner, the DC01, Dyson has consistently invested in research and development to improve its products and technologies radically. Dyson offers products across a growing range of areas: floorcare, air purification, robotics, haircare including formulations, lighting, hand drying, and most recently audio. Dyson continues to expand into new areas.Today, Dyson sells products in more than 80 markets, has 450 Dyson stores worldwide and is available in all major technology and beauty retailers. Dyson has global headquarters in Singapore and major technology campuses in Singapore, the UK, Malaysia, and the Philippines. Its global team of engineers, scientists and software developers are focused on developing technology-enabled products which work better and which people love to use. Key areas of focus have included high-speed electric digital motors, sensing and vision systems, robotics, machine learning and aerodynamics. Beyond products, to encourage an inventive future, Dyson is also inspiring the next generation of engineers and inventors through the Dyson Institute of Engineering and Technology, the James Dyson Foundation and the James Dyson Award. The Dyson family applies its problem-solving approach in other fields, and established Dyson Farming in 2012. It is one of the largest farming businesses in the UK, extending to 36,000 acres across Lincolnshire, Oxfordshire, Gloucestershire and Somerset. It is a family-owned enterprise unlike any other, focussed on long-term investment in British farming and the countryside to grow tasty and nutritious food.
Founded in 1993
Singapore, SGP
12K employees (1,093 in marketing)
42% recommend to a friend
23% CEO approval
Traffic Signals
Monthly Visitors
5.3M
Monthly Google Ads Budget
$488.2K
Traffic Source Mix
Search
37.4%
Direct
53.5%
Referral
4.9%
Social
1.9%
Paid
2%
Headcount Trend
Current headcount: ~12K
Marketing Team
Marketing Team Size
701 (6% of company)
Median Career Experience
9 years
Median Tenure
5.2 years
Marketing Roles Posted (Last 30 Days)
4
People
Marketing Leadership
Marthina Sochodolak
SVP Marketing, Americas
At the company for 4 years 5 months
Sarah Sellers
Head of Commercial Marketing (Beauty), Americas
At the company for 1 year 9 months
Amy Gina Kim
Head of Dyson Audio Marketing, Americas
At the company for 2 years 3 months
Madina Mustafa
Head of Commercial Marketing (Dyson Beauty)
At the company for 4 years 5 months