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Breakthru Beverage Group logo
3 months ago

Category Developer - On Premise

Breakthru Beverage Group

District of Columbia, USA (Unknown)Full time$65K/yr – $70K/yr

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1 jobs
Breakthru Beverage Group logo

Category Developer - On Premise

Breakthru Beverage Group

District of Columbia, USA (Unknown)

$65K/yr - $70K/yrIn-houseFull-timeMid level3+ years exp.
3 months ago
Breakthru Beverage Group logo
Breakthru Beverage Group

Category Developer - On Premise

District of Columbia, USA (Unknown)

$65K/yr – $70K/yrMid Level3+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive category growth for Breakthru Beverage by owning sales and marketing execution with cross-functional collaboration.

  • Own category growth plans, territory execution, and cross-team training
  • Must-have: 3+ years in sales or industry experience
  • Standout: beverage category expertise and on-premise/hospitality background

Job Description

Responsibilities

  • Drive and delivery on sales and marketing goals of assigned category and brands
  • Serve as the expert and resource for the division or group in developing beverage and marketing strategies and plans for growth of assigned category.
  • Research trends, category, and portfolio to ensure that the group or division and company meet supplier goals as established.
  • Present new products and beverage offerings and conduct monthly business reviews.
  • Plan high-end consumer activations within key accounts to elevate category awareness based on customer needs.
  • Drive real time market insights to inform, apply, unlock and accelerate growth.
  • Lead, organize, report, field intel and insights for assigned territory and categories.
  • Collaborate with on-premise & retail sales teams, developing creative solutions to help drive business and growth in assigned categories across their assigned territory
  • Develop and deliver training modules to the sales team, customer, and supplier regarding sales trends
  • Determines specific areas in which the category has opportunity for growth (Territories, Accounts, etc)

Requirements

  • Bachelor’s degree in related field and/or equivalent training and work experience
  • Minimum of 3 years in sales or industry related experience
  • Deep knowledge of category or responsibility that this role will support
  • Must have a valid driver’s license and be able to operate a motor vehicle
  • Proficient PC skills using MS Office and other various computer programs including presentation software
  • Must be a results-oriented professional with verbal/written communication skills using diplomacy and discretion as well as customer service skills
  • Ability to multi-task, work independently and/or within a team, pay attention to detail and meet deadlines
  • Analytic and Reporting skills
  • Utilize sound judgement and problem-solving skills
  • Ability to work in fast-paced, high-volume, team environment

Preferred

  • 5 years’ experience in industry or related and category expertise experience; such as:
  • CSS Certification or WSET Spirits level 2; or
  • Category specific certifications (Whiskey or Tequila)
  • On-premise/hospitality experience
  • Strong understand or background of consumer engagement mechanics

Benefits

  • This position is eligible to participate in a health care benefits, life insurance, time off benefits, and participation in the Company’s 401(k) plan.
Breakthru Beverage Group logo

Breakthru Beverage Group

Breakthru Beverage Group is one of the leading beverage wholesalers in the United States and the largest broker in Canada, representing a portfolio of premier spirits, wine, beer, and non-alcoholic brands. Breakthru is family-owned and operates in 16 markets with more than $8.6 billion in annual sales and a team of nearly 10,000 dedicated associates. The company delivers world-renowned beverage brands to the doorsteps of North America’s retail, convenience, bar, and restaurant businesses, and has been named a “U.S. Best Managed Company” for four years in a row. For more information, visit www.BreakthruBev.com.

Founded in 1922
Cicero, Illinois, USA
5.4K employees (421 in marketing)
www.BreakthruBev.com

Traffic Signals

Monthly Visitors
214.5K
Traffic Source Mix
Search
30.4%
Direct
65%
Referral
3.5%
Social
0.8%
Paid
0.3%

Headcount Trend

Current headcount: ~5.4K

Marketing Team

Marketing Team Size
414 (8% of company)

Recent News

Kellanova, Danone, Breakthru Beverage Discuss How to Build Consumer-Centric Operating Models
Nov 10, 2025 • Consumer Goods Technology
400 days of striking later, Florida Teamsters secure union contract with Breakthru Beverage
Oct 29, 2025 • firstcoastnews.com
BREAKTHRU BEVERAGE TEAMSTERS IN FLORIDA WIN STRIKE, SECURE STRONG FIRST CONTRACT
Oct 29, 2025 • PR Newswire
Golden Eagle Partners with Breakthru to Distribute in AZ
Oct 20, 2025 • Orange County Business Journal
Breakthru, SGWS Swoop in After RNDC Exit
Sep 2, 2025 • Wine Business
Q MIXERS Expands Partnership With Breakthru Beverage Group Into California as RNDC Exits the State
Sep 2, 2025 • Business Wire
Broadstone Net Lease acquires 600,000-sq.-ft. property in northeast Minneapolis
Aug 21, 2025 • Seattle TechFlash
SLAMZEES Pours Into 2025 with Powerhouse Distribution Partners Across the Country
Aug 18, 2025 • EIN Presswire
Glenn Remoreras Leads AI And Innovation At Breakthru Beverage
Aug 6, 2025 • Forbes
Casa Azul Orgánico Announces Breakthru Beverage Group as Exclusive California Distributor
Aug 6, 2025 • PRWeb
Lucas Bols USA Partners with Breakthru Beverage Group
Aug 5, 2025 • Beverage Information Group
Lucas Bols USA Appoints Breakthru Beverage Group as New Distributor Partner in California
Aug 1, 2025 • PR Newswire
Treasury Wine Estates chooses Breakthru Beverage Group as California distributor
Jul 24, 2025 • Global Drinks Intel
TWE appoints Breakthru Beverage Group for US distribution
Jul 24, 2025 • Food & Drink Business
Stoller Wine Group Appoints Breakthru Beverage in California
Jul 23, 2025 • Wine Business
Chopin Imports taps Breakthru for California distribution
Jul 23, 2025 • The Spirits Business
Breakthru Beverage Group Expands Partnership with Chinola Liqueur in California
Jul 17, 2025 • PR Newswire
VINTUS Selects Breakthru Beverage Group as New California Distributor
Jul 9, 2025 • Wine Business
Labor Law Attorneys, at Blumenthal Nordrehaug Bhowmik De Blouw LLP, File Lawsuit Against Breakthru Beverage California, LLC, in PAGA-Only Action, Alleging California Labor Code Violations
Jun 27, 2025 • PR Newswire
CMB Family of Wines Selects Breakthru Beverage Group as Exclusive California Distributor
Jun 24, 2025 • Wine Business
Breakthru Beverages strike enters third week
Jun 24, 2025 • Fight Back! News
Banfi, Breakthru Beverage Group Partner in California
Jun 23, 2025 • Fred Minnick
Breakthru Beverage hit by Teamsters pickets at more US sites
Jun 19, 2025 • Just Drinks
Teamsters’ Strike at Breakthru Beverage Gets Support from 700 Union Employees in 6 States
Jun 18, 2025 • Modern Distribution Management
Teamsters Extend Picket Lines to Breakthru Beverage Facilities Nationwide
Jun 17, 2025 • International Brotherhood of Teamsters
Business People: Suresh Krishna takes over as CEO at Proto Labs
Jun 15, 2025 • Twin Cities
O’Neill Vintners & Distillers Moves to Breakthru Beverage Group in California
Jun 13, 2025 • Business Wire
Breakthru Beverage drivers strike in Orlando
Jun 5, 2025 • Orlando Weekly
Wilson Daniels Partners with Breakthru Beverage Group in California
Jun 5, 2025 • PR Newswire
Brown-Forman forecasts sales and profit declines citing tariffs
Jun 5, 2025 • Grocer
Dozens of Breakthru Beverage truck drivers go on strike in Tampa and across the state
Jun 3, 2025 • WFLA
Brown-Forman announces evolution in U.S. distribution
Jun 2, 2025 • Lane Report | Kentucky Business & Economic News
Castle Rock Winery Announces New California Distribution Partnership with Breakthru Beverage Group
May 22, 2025 • Wine Business
Breakthru Beverage Group Recognized as a US Best Managed Company for the Fourth Year, Achieving Gold Status
May 14, 2025 • PR Newswire
Southern Glazer’s Wine & Spirits toasts dismissal of Jägermeister legal dispute with Breakthru Beverage Group in Missouri
May 13, 2025 • Global Drinks Intel
Riboli Family Wines Announces Expanded Relationship with Breakthru Beverage Group in California
May 8, 2025 • PR Newswire
Breakthru Beverage Group Unveils 2024 CSR Report Showcasing Operational Excellence and Social Impact Achievements
Apr 22, 2025 • Wine Industry Advisor
Breakthru Beverage Group Unveils 2024 CSR Report Showcasing Operational Excellence and Social Impact Achievements
Apr 22, 2025 • PR Newswire
Breakthru Beverage California Wins Lawsuit Against Golden State Cider
Apr 16, 2025 • Beverage Information Group
DioniLife agrees US distribution tie-up with Breakthru Beverage Group
Apr 15, 2025 • Global Drinks Intel
Non-alc platform DioniLife partners with Breakthru Beverage
Apr 14, 2025 • The Spirits Business
DioniLife PARTNERS WITH BREAKTHRU BEVERAGE GROUP
Apr 8, 2025 • PR Newswire
Breakthru Beverage Workers in Virginia Beach Join Teamsters Local 822
Mar 31, 2025 • International Brotherhood of Teamsters
Trucking firm to lay off 53 in St. Louis
Mar 25, 2025 • St. Louis Business Journal
Breakthru Beverage Group recruits from Mark Anthony Group for IT lead
Feb 18, 2025 • Global Drinks Intel
NightOwl Espresso Martini Partners with Breakthru Beverage for Distribution in Florida, Launching in 105 ABC Fine Wine & Spirits Stores
Feb 13, 2025 • PR Newswire
Breakthru Appoints Glenn Remoreras as Chief Information Officer
Feb 11, 2025 • PR Newswire
Breakthru Appoints Glenn Remoreras as Chief Information Officer
Feb 11, 2025 • citybiz
WSWA Shares Key Insights from Access LIVE: Market Drivers - Wholesale Leaders Blazing a Path to Success
Feb 7, 2025 • PR Newswire
Breakthru Beverage Group Renews Partnership with Provi to Advance Digital Strategy
Jan 22, 2025 • Business Wire
Shrinking US bar tabs signal little festive cheer for liquor makers
Dec 23, 2024 • Investing.com
Careers at Breakthru Beverage
Dec 17, 2024 • breakthrubev.com
Oo-Lah Cocktails teams up with Breakthru Beverage
Dec 5, 2024 • The Spirits Business
Teamsters at Breakthru Beverage in Commerce Ratify Contract
Nov 26, 2024 • International Brotherhood of Teamsters
ZJ Howard on LinkedIn: #breakthrubeverageaz #redbull
Jun 12, 2024 • LinkedIn
The Duckhorn Portfolio Announces Enhanced Distribution Relationships with Republic National Distributing Company ...
May 26, 2024 • Business Wire
Breakthru Beverage Group on LinkedIn: #inspireinclusion #womenshistorymonth #breakthruexperience | 11 comments
Mar 6, 2024 • LinkedIn
Breakthru Beverage Group on LinkedIn: We are excited to announce an expansion of our partnership with… | 26 ...
Feb 8, 2024 • LinkedIn
Nosotros Tequila & Mezcal Partners with Breakthru Beverage Group for Florida Distribution
Jan 26, 2024 • PR Newswire
Copper Cane Wines & Spirits Expands Relationship with Breakthru Beverage Group in California
Jan 9, 2024 • Wine Industry Advisor
Breakthru Beverage Group Bolsters California Sales Leadership Team
Jan 1, 1970 • Wine Industry Advisor
Breakthru Beverage Group Launches Sorel Artisanal Liqueur in Four Markets
Jan 1, 1970 • BevNET.com
Breakthru Beverage Group Closes Acquisition of Wine Warehouse
Jan 1, 1970 • PR Newswire
Breakthru Beverage Group Enhances Market Operations ...
Jan 1, 1970 • BevNET.com
Breakthru Beverage Group Aligns Nationally With Superbird Tequila
Jan 1, 1970 • BevNET.com