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5 marketing jobs

Turo logo
3 weeks ago

Senior Product Manager, Discovery & Search

Turo

San Francisco, CA (Hybrid)Full time$150K/yr – $188K/yr
Turo logo
3 weeks ago

Senior Product Manager, Discovery & Search

Turo

San Francisco, CA (Hybrid)Full time$150K/yr – $188K/yr
Turo logo
3 weeks ago

Senior Manager, Head of Creative Production

Turo

San Francisco, CA (Hybrid)Full time$166K/yr – $207K/yr
Turo logo
4 weeks ago

Senior Manager, Head of Creative Studio

Turo

San Francisco, CA (Hybrid)Full time$166K/yr – $207K/yr
Turo logo
2 months ago

Head of Communications

Turo

San Francisco, CA (Hybrid)Full time$196K/yr – $245K/yr

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5 jobs
Turo logo

Senior Product Manager, Discovery & Search

Turo

San Francisco, CA (Hybrid)

$150K/yr - $188K/yrIn-houseFull-timeSenior level4+ years exp.
3 weeks ago
Turo logo

Senior Product Manager, Discovery & Search

Turo

San Francisco, CA (Hybrid)

$150K/yr - $188K/yrIn-houseFull-timeSenior level4+ years exp.
3 weeks ago
Turo logo

Senior Manager, Head of Creative Production

Turo

San Francisco, CA (Hybrid)

$166K/yr - $207K/yrIn-houseFull-timeSenior level7+ years exp.
3 weeks ago
Turo logo

Senior Manager, Head of Creative Studio

Turo

San Francisco, CA (Hybrid)

$166K/yr - $207K/yrIn-houseFull-timeSenior level7+ years exp.
4 weeks ago
Turo logo

Head of Communications

Turo

San Francisco, CA (Hybrid)

$196K/yr - $245K/yrIn-houseFull-timeSenior level
2 months ago
Turo logo
Turo

Senior Product Manager, Discovery & Search

San Francisco, CA (Hybrid)

$150K/yr – $188K/yrSenior Level4+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the product strategy for guest discovery, shopping, and booking on Turo, lead personalization and AI-driven shopping experiences, and drive funnel improvements through rigorous testing and analytics.

  • Define and execute growth strategy for discovery-to-booking flow.
  • Lead personalization across homepage and booking experiences.
  • Drive funnel optimization via A/B tests, analytics, and rapid iteration.

Job Description

Responsibilities

  • Define and execute the product strategy for how guests discover, shop, and book on Turo - from their first homepage impression through booking confirmation.
  • Lead personalization strategy across Turo's homepage and booking experience, building experiences that reflect each guest's context, intent, and use case rather than a one-size-fits-all surface.
  • Build effortless experiences that help guests find the right vehicle and pick up location to support a wide range of travel needs.
  • Drive sustained improvement in booking funnel conversion through a disciplined A/B testing program, rigorous funnel analysis, and fast iteration cycles.
  • Develop Turo's AI strategy for shopping and discovery - from intelligent recommendations and search relevance to increasingly personalized and context-aware booking flows.
  • Partner with User Research and Analytics to build deep, current knowledge of how guests shop and where they get stuck; translate that into clear, prioritized product decisions.
  • Collaborate with Marketing to ensure Turo's discovery experience extends coherently into lifecycle campaigns, acquisition channels, and new guest onboarding.

Requirements

  • 4+ years of product management experience, with a strong track record owning consumer-facing products at an e-commerce platform or marketplace, with a particular focus on helping consumers search and compare.
  • Demonstrable A/B testing expertise - you know how to design rigorous experiments, interpret results, and build a culture of continuous iteration on your team.
  • Fluency with booking funnel metrics and the levers that move them. You should be able to walk through a funnel problem and quickly identify where to look.
  • Strong analytical instincts and a tight partnership style with data - you collaborate with analytics to define hypotheses, build measurement frameworks, and distinguish signal from noise.
  • A point of view on how AI will reshape shopping and discovery experiences - and the judgment to know when applying it creates real value vs. when it adds complexity without a payoff.
  • Marketplace experience is a meaningful plus. Understanding what it means to balance the needs in a two-sided marketplace will accelerate your impact in this role.

Preferred

  • Marketplace experience is a meaningful plus. Understanding what it means to balance the needs in a two-sided marketplace will accelerate your impact in this role.

Benefits

  • Competitive salary, equity, benefits, and perks for all full-time employees
  • Employer-paid medical, dental, and vision insurance (Country specific)
  • Retirement employer match
  • Learning & Development stipend to invest in your professional development
  • Turo host matching program
  • Turo travel credit
  • Cell phone and internet stipend
  • Paid time off to relax and recharge
  • Paid holidays, volunteer time off, and parental leave
  • For those who are in the office full-time or hybrid we have in-office lunch, office snacks, and fun activities
Turo logo

Turo

4.0 Glassdoor

Turo is the world’s largest car sharing marketplace where you can book any car you want, wherever you want it, from a vibrant community of trusted hosts across the US, UK, Canada, Australia, and France. Whether you’re flying in from afar or looking for a car down the street, searching for a rugged truck or something smooth and swanky, guests can take the wheel of the perfect car for any occasion, while hosts can take the wheel of their futures by building an accessible, flexible, and scalable car sharing business from the ground up.Turo has raised $450M+ from top-tier investors, including Kleiner Perkins, Canaan Partners, August Capital, GV, Shasta Ventures, Sumitomo Corporation, and IAC. With a talented, dedicated team, Turo is changing the way people think about travel.Discover Turo at turo.com, the App Store, and Google Play, and check out our blog, Field Notes, at blog.turo.com.

Founded in 2009
San Francisco, California, USA
1.7K employees (387 in marketing)
turo.com
74% recommend to a friend
89% CEO approval

Salaries

Posted range

$150K/yr – $188K/yr

Taken straight from the job posting.

See all Turo salaries

Marketing Team

Marketing Team Size
66 (4% of company)
Median Career Experience
11 years
Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
3

People

Founders / CEO

Michał Kępski
Michał Kępski
Founder
At the company for 4 years 8 months
Nabeel Al-Kady
Nabeel Al-Kady
Co-Founder
At the company for 17 years 9 months

HR / Recruitment

Zack Sutter
Senior Manager, Talent Acquisition
At the company for 8 years 6 months
Isabella Oh
Isabella Oh
Global Manager - Talent Acquisition Operations
At the company for 1 year 5 months

Marketing Leadership

David Corns
David Corns
Global Chief Marketing Officer
At the company for 1 year
Ella Bergquist
Ella Bergquist
Head of SEO & AI Search
At the company for 6 months
Ben Khoshabeh
Ben Khoshabeh
Senior Director, US Guest Marketing
At the company for 3 years 11 months
Valerie Castro
Valerie Castro
Director, Acquisition Marketing
At the company for 8 years 2 months

Funding

Total Funding
$591.8M
Last Raise
$67.5M
Secondary Market, 3 years ago

Funding History

  • Mar 2023
    Secondary Market • $67.5M
  • Mar 2022
    Series Unknown • $35.2M
  • Feb 2020
    Series E • $30M

Traffic Signals

Monthly Visitors
9.4M
Monthly Google Ads Budget
$1.7M
Traffic Source Mix
Search
44.3%
Direct
48.3%
Referral
6%
Social
0.5%
Paid
0.7%

Headcount Trend

Current headcount: ~1.7K

Recent News

I Rented a Car Using Turo and Didn’t Have to Go to a Rental Counter. It Was Laughably Easy
Nov 23, 2025 • CNET
My Experience Renting a Car With Turo [Car Sharing Marketplace]
Oct 27, 2025 • Upgraded Points
Turo's Solution To Ultra-High Car Prices: Rent One For A Year
Oct 23, 2025 • InsideEVs
Turo Launches New Service as Alternative to Traditional Car Ownership
Oct 22, 2025 • Autoblog
Turo vs. Traditional Car Rentals: The Pros and Cons of Booking
Oct 21, 2025 • NerdWallet
Turo launches a new alternative to leasing and financing a vehicle that reimagines car ownership
Oct 21, 2025 • PR Newswire
Turo’s $1 Billion Playbook: How A Marketplace Scales
Oct 8, 2025 • Forbes
Carsharing Market - Global Forecast to 2030
Sep 26, 2025 • Research and Markets
Turo rental SUV broke down, leaving Charlotte man with $800 tow bill
Sep 25, 2025 • WSOC TV
Turo IPO: Why It Was Cancelled and What Comes Next
Sep 19, 2025 • EBC Financial Group
Side Income From Airbnb, Turo, and Gig Platforms Could Spark IRS Action - Clear Start Tax Warns Short-Term Renters and Car Hosts
Sep 15, 2025 • Newswire
Turo and AIR MILES Announce New Partnership to Help Canadians Earn More Rewards While Travelling
Sep 15, 2025 • Canada NewsWire
The Crunchbase Tech Layoffs Tracker
Sep 3, 2025 • Crunchbase News
PhocusWire's weekly travel tech news briefs: Accor, Skyscanner, Mews and more...
Aug 29, 2025 • PhocusWire
Uber and Turo offer ‘pool truck' rental for limited time in Miami
Aug 27, 2025 • NBC 6 South Florida
Help! Turo is charging me $500 for cracked paint on my rental car
Aug 24, 2025 • NOLA.com
Uber, Turo offering ‘pool truck’ rental for Labor Day: but only in these cities
Aug 20, 2025 • LiveNOW from FOX
Kyte Car Rental Startup Collapses After $60M Raise, Assets Sold to Turo
Aug 19, 2025 • WebProNews
Kyte, which billed itself as the ‘best competitor to Hertz,’ shuts down
Aug 15, 2025 • TechCrunch
Turo gets green light to operate at Lambert Airport
Aug 7, 2025 • KSDK
Airport commission makes relationship with rental car service Turo official
Aug 6, 2025 • FOX 2
Turo car rental approved for Lambert International Airport
Aug 6, 2025 • First Alert 4
Airport Commission approves Turo car rentals at Lambert
Aug 6, 2025 • St. Louis Magazine
Turo gets green light at St. Louis Lambert airport, with restrictions on parking locations
Aug 6, 2025 • Seattle TechFlash
Car-sharing company Turo acquires select assets from Kyte
Jul 21, 2025 • PhocusWire
Town To Award New Rental Car Medallions Amid Lawsuits And Controversy Over Turo
Jul 17, 2025 • Nantucket Current
Gov. Dunleavy allows tax cut for vehicle rentals to go into effect without his signature
Jul 17, 2025 • Anchorage Daily News
How to Make Money on Turo: A Complete Guide for Beginners
Jul 14, 2025 • Small Business Trends
Car Sharing Market Set to Harvest $24.4 Billion by 2033 with a 11.8% CAGR
Jul 14, 2025 • EIN Presswire
Canadian Car Owners Earn $300 Million Through Turo as Economic Pressures Fuel Car Sharing Français
Jul 9, 2025 • Canada NewsWire
This Turo Host Used an Auto Line of Credit to Finance His Fleet
Jul 7, 2025 • Bankrate
Woman mistakenly arrested after renting reported stolen car on Turo app
Jun 27, 2025 • FOX 11 Los Angeles
Renting out your car or backyard to generate extra cash? What to know about insurance
Jun 26, 2025 • Edmonton Sun
Renting out your car or backyard to generate extra cash? What to know about insurance
Jun 26, 2025 • Globe and Mail
St. Louis board bill would require concessions agreement for peer-to-peer car rentals such as Turo
Jun 25, 2025 • First Alert 4
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Jun 11, 2025 • Cheddar
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Alternative Investments: The Trading Card Craze
Jun 10, 2025 • Cheddar
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Jun 10, 2025 • Cheddar
Turo Meets Uber: Inside the Deal That Could Redefine Ridesharing
Jun 6, 2025 • Cheddar
Turo car-share app pushes bill to reduce insurance requirements
Jun 5, 2025 • City & State New York
Peer-to-Peer Carsharing Global Strategic Business Report 2025: Market to Reach $7 Billion by 2030 - Collaborations Between Auto OEMs and Mobility Startups Accelerate Growth of Branded P2P Marketplaces
Jun 5, 2025 • Research and Markets
Turo to launch in Yukon, unlocking new income opportunities for local car owners
Jun 2, 2025 • Canada NewsWire
County enters 5-year contract with vehicle-sharing app Turo at John Wayne Airport
May 23, 2025 • Los Angeles Times
Unveiling Turo Business Model
May 23, 2025 • Business Strategy Hub
U.S. Car Rental Market Trends Analysis Report 2025-2030 - EV Adoption Accelerates in Rental Fleets, Catering to Eco-Conscious Travelers - ResearchAndMarkets.com
May 23, 2025 • Business Wire
Is Turo Legit? 5 Things To Know Before You Use It
May 20, 2025 • Clark Howard
Uber, Turo bring peer-to-peer car sharing to Uber Rent
May 16, 2025 • Yahoo Finance
Turo and Uber bring peer-to-peer car sharing to Uber Rent
May 15, 2025 • PR Newswire
Massive job cuts continue across tech sector in 2025, with 22,000 roles lost
May 9, 2025 • Livemint.com
California’s New Hydrogen Subsidy Sinkhole: 13 Cars, Millions Spent, Negative Impact
May 8, 2025 • Clean Technica
Posthaste: Car ownership has gotten more expensive and it could get worse
May 2, 2025 • Financial Post
Puerto Rico lawmakers review car-sharing services following authorization of Turo
Apr 30, 2025 • News is my Business
100,000 tech job layoffs: Google, Microsoft, Tiktok, Intel, Siemens, UPS, and others
Apr 30, 2025 • Gulf News
Summer travel boosts car-sharing platforms like Turo
Apr 24, 2025 • KLAS 8 News Now
SF tech company Turo lays off around 150 workers, blaming 'economic uncertainty'
Apr 17, 2025 • SFGATE
US car-rental platform Turo cuts 150 jobs after IPO withdrawal
Apr 17, 2025 • Tech in Asia
S.F. car rental platform Turo cuts 15% of workforce after IPO plans collapse
Apr 17, 2025 • San Francisco Chronicle
Car Rental Startup Turo Cuts 15% of Workers After Icing IPO
Apr 16, 2025 • Bloomberg
The Longer IPOs Delay, The Less Likely Debuts Will Happen
Apr 16, 2025 • Crunchbase News
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Apr 16, 2025 • East Bay Times
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Apr 16, 2025 • Tech Startups - Startups and Technology news
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Apr 14, 2025 • EIN Presswire
Travel Apps Strategic Intelligence Report 2025: Case Studies, Key Trends, Challenges, and Recommendations
Apr 4, 2025 • Research and Markets
What to know about Turo: how it works and why it's making headlines in Arizona
Mar 14, 2025 • azcentral.com and The Arizona Republic
Phoenix man accused of 'elaborate vehicle fraud scheme' using Turo, police say
Mar 12, 2025 • azcentral.com and The Arizona Republic
PR Lessons from Turo’s Crisis Response
Mar 11, 2025 • prnewsonline.com
Three men rented a car on Turo to get to a baby shower. Then the police arrived
Mar 5, 2025 • CNN
2 arrested after allegedly trying to sell stolen car they rented on Turo app
Mar 5, 2025 • FOX 11 Los Angeles
Men detained by Glendale PD after learning their Turo rental car was reported stolen
Mar 5, 2025 • ABC15 Arizona
Arizona tourists rent car on Turo, unknowingly drive stolen vehicle
Mar 4, 2025 • AZ Family
Both the Tesla Cybertruck that exploded and the New Orleans attack vehicle were rented using the Turo app
Mar 1, 2025 • MSN
The ripple effects of Turo’s IPO withdrawal on the UK car-sharing market
Mar 1, 2025 • MSN
Turo-rented cars were involved in 2 deadly incidents this New Year's. Here's what we know
Mar 1, 2025 • Kearney Hub
‘Amazon has shown the path’: Car-share boss reveals plan for dominance
Feb 23, 2025 • Sydney Morning Herald - Technology
Turo abandons US IPO amid slowing growth
Feb 17, 2025 • Motor Finance Online
Turo abandons US IPO amid slowing growth
Feb 17, 2025 • Yahoo Finance
Car-rental marketplace Turo scraps plans to go public
Feb 14, 2025 • PitchBook
With Turo Withdrawal, A Slim IPO Pipeline Gets Thinner
Feb 14, 2025 • Crunchbase News
Turo scraps plans for an IPO
Feb 13, 2025 • TechCrunch
Turo vs. Getaround: What’s the Difference?
Feb 12, 2025 • NerdWallet
Global Self-Drive Car Rental Strategic Business Report 2024-2030: Rising Demand for Private and Cost-Effective Mobility Solutions, Smart Cities and Eco-Friendly Fleets Accelerate Market Growth
Jan 31, 2025 • GlobeNewswire News Room
Turo Taps AI Marketing Analytics Pioneer Mutinex as Global Marketing Partner
Jan 28, 2025 • Business Wire
Peer to Peer Carsharing Market Set to Witness Significant Growth by 2025-2032:Turo , Getaround
Jan 27, 2025 • EIN Presswire
FlightHub Introduces a New Era of Travel, Offering Flexible and Affordable Car Rentals With Turo
Jan 15, 2025 • Business Wire
Crisis lessons from Turo’s response to New Year’s Day attacks
Jan 13, 2025 • PR Daily
[Expired] Spend $150, Get $30 Back at Turo With New Chase Offer [Targeted]
Jan 9, 2025 • Upgraded Points
The New Year’s Test for Turo: How to Avoid Becoming Crisis Collateral
Jan 4, 2025 • Inc.com
What is Turo? The car rental app used in New Orleans attack, Las Vegas explosion
Jan 3, 2025 • WESH
Turo: The Airbnb of Car Rentals Revolutionizing Travel
Jan 3, 2025 • Lootpress
New Orleans, Las Vegas Attacks: Andre Haddad, CEO of San Francisco-based Turo, releases statement
Jan 3, 2025 • ABC7 New York
Car-Rental Startup Turo’s Safety Team Cuts Vacations Short After Deadly Attacks
Jan 3, 2025 • Claims Journal
What to know about Turo, the car rental app used in New Orleans attack and Las Vegas bombing
Jan 3, 2025 • CBS News
Car sharing platform Turo used in both New Orleans attack and Las Vegas explosion
Jan 3, 2025 • Fox Business
Turo's Cybertruck rentals are in focus after Las Vegas incident. Its CEO says there were 'no red flags.'
Jan 3, 2025 • businessinsider.com
Turo CEO shares details of investigations into attack in New Orleans, Vegas cybertruck explosion
Jan 3, 2025 • CNBC
What is Turo? The car rental app used in New Orleans, Las Vegas incidents
Jan 3, 2025 • WDSU
Turo CEO: Attackers had clean records, so background checks wouldn’t have stopped them
Jan 3, 2025 • TechCrunch

Links

turo.comLinkedInX (Twitter)Crunchbase