7 weeks ago
Senior Campaign Manager
Fortive
Austin, TX (Remote)Full time$114K/yr – $156K/yr
All marketing roles in the US
Get alerts for this search
All marketing roles in the US
Get alerts for this search
Senior Campaign Manager
Austin, TX (Remote)
$114K/yr – $156K/yrSenior Level7+ years expFull time
Posted 7 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own and scale ABM programs for priority accounts with cross-functional alignment to Sales, Field, and GTM strategy, driving pipeline and measurable ROI.
- Account-led: multi-channel ABM campaigns with firmographic, technographic, and behavioral signals.
- Cross-functional ownership: collaborate with Sales, Product Marketing, and Content to engage buying committees.
- Measurement and governance: own ROI/ROAS, pipeline contribution, and alignment with regional field plans.
Job Description
Responsibilities
- Develop and execute multi-channel ABM campaigns targeting high-value accounts using firmographic, technographic, and behavioral data.
- Collaborate with Sales, Product Marketing, and Content teams to build personalized engagement strategies for buying committees.
- Own campaign performance metrics, including ROI, ROAS, and pipeline contribution.
- Partner with regional field teams to align ABM efforts with local go-to-market strategies.
- Contribute to field marketing strategy and execution, helping elevate team impact and consistency.
- Support event strategy, regional activations, and sales enablement initiatives.
- Develop content necessary for execution, including email, landing page, ad copy, case studies, and blogs.
- Manage campaigns end-to-end, including content calendar, alignment with events, and reporting on success.
- Drive alignment between Sales and Marketing through joint planning, daily management, and shared KPIs.
- Lead ICP definition and account tiering exercises with Sales and Marketing stakeholders.
Requirements
- 7+ years in B2B SaaS marketing, with 3+ years in ABM or campaign management.
- Proven ABM campaign ownership.
- Experience partnering directly with sales on named/target accounts.
- Comfort operating across strategy and execution.
- Proven experience in leading cross-functional marketing initiatives.
- Strong understanding of sales intent signals, account tiering, and funnel attribution.
- Excellent communication and leadership skills.
- Experience with Salesforce, HubSpot, ZoomInfo Marketing, or similar platforms is a plus.
Preferred
- Strategic thinker with a bias for action.
- Comfortable presenting to executive stakeholders.
- Passionate about building scalable marketing programs that drive revenue.
- Relevant bachelor's degree or formal education
Fortive
3.3 Glassdoor
Fortive’s essential technology makes the world safer and more productive. We accelerate transformation in high-impact fields like workplace safety, build environments, and healthcare. We are a global industrial technology innovator with a startup spirit. Our forward-looking companies lead the way in healthcare sterilization, industrial safety, predictive maintenance, and other mission-critical solutions. We’re a force for progress, working alongside our customers and partners to solve challenges on a global scale, from workplace safety in the most demanding conditions to advanced technologies that help providers focus on exceptional patient care.We are a diverse team 10,000 strong, united by a dynamic, inclusive culture and energized by limitless learning and growth. We use the proven Fortive Business System (FBS) to accelerate our positive impact.At Fortive, we believe in you. We believe in your potential—your ability to learn, grow, and make a difference.At Fortive, we believe in us. We believe in the power of people working together to solve problems no one could solve alone.At Fortive, we believe in growth. We’re honest about what’s working and what isn’t, and we never stop improving and innovating.Fortive: For you, for us, for growth.Ready to move your career forward? Find out more at careers.fortive.com.Recruitment fraud alert: Fortive has been made aware of candidates receiving fraudulent job opportunities from unauthorized recruiting agencies or people impersonating Fortive leaders. We take this matter very seriously and are taking all appropriate measures to address this. Learn more: https://careers.fortive.com/recruitment_fraud
Founded in 2016
Everett, Washington, USA
8.1K employees (278 in marketing)
32% recommend to a friend
50% CEO approval
Traffic Signals
Monthly Visitors
60.6K
Traffic Source Mix
Search
32.7%
Direct
48.2%
Referral
13.2%
Social
3.6%
Paid
2.1%
Headcount Trend
Current headcount: ~8.3K
Marketing Team
Marketing Team Size
270 (3% of company)
Median Career Experience
12 years
Median Tenure
3.3 years
People
Founders / CEO
HR / Recruitment
Marketing Leadership
Amanda Birkhead
VP, Product Management and Marketing, Censis Technologies
At the company for 4 years 10 months
Aaron Hamilton
VP of Executive & Global Talent Acquisition @ Fortive
At the company for 3 years 4 months
Lucy Sackett
VP Communications and Brand
At the company for 10 years 4 months
Trevor Johnson
Head of Talent Acquisition, America's | @Fortive
At the company for 11 years 10 months
Funding
Total Funding
$1.3B
Last Raise
Post IPO Debt, 2 years ago