5 days ago
Marketing Data Analyst
TransUnion
Chicago, IL (Hybrid)Full time$56K/yr – $94K/yr
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Marketing Data Analyst
Chicago, IL (Hybrid)
$56K/yr – $94K/yrMid Level1+ years expFull time
Posted 5 days ago
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Job Summary
Own the end-to-end delivery of Multi-Touch Attribution solutions for clients, turning business requirements into scalable data integration and measurement pipelines while coordinating with cross-functional teams to ensure successful deployments.
- Translate customer requirements into scalable data integration and measurement solutions
- Lead end-to-end deployments from discovery through delivery
- Collaborate with Product, Data Science, Engineering, and Client Services to deliver outcomes
Job Description
Responsibilities
- Serve as a technical and business-facing partner to clients throughout the implementation and deployment of Multi-Touch Attribution solutions.
- Gather and understand customer business requirements and translate them into scalable data integration and measurement solutions.
- Support end-to-end client deployments, including discovery sessions, solution design, configuration, testing, validation, and delivery.
- Configure, transform, troubleshoot, and validate marketing data pipelines across multiple data sources and platforms.
- Develop and maintain ETL processes using SQL and cloud-based data platforms to ensure accurate and reliable data flow.
- Analyze and resolve data quality, transformation, and integration issues across internal and external systems.
- Partner with cross-functional teams including Product, Data Science, Engineering, Account Management, and Client Services to deliver successful client outcomes.
- Communicate technical concepts effectively to both technical and non-technical stakeholders.
- Support product enhancement initiatives and contribute to process improvements that drive adoption, efficiency, and innovation.
- Develop expertise across TransUnion Marketing Solutions products, with a primary focus on Multi-Touch Attribution offerings.
Requirements
- 1–3 years of experience in the MarTech, AdTech, digital analytics, marketing measurement, or related data solutions space.
- Bachelor’s degree in Computer Science, Information Systems, Information Technology, Data Analytics, or a related field; equivalent practical experience will also be considered.
- Understanding of data integration, ETL concepts, and data transformation methodologies, with the ability to diagnose and resolve data-related issues.
- Familiarity with marketing measurement, attribution, analytics, or digital advertising ecosystems and the role of data in driving marketing decisions.
- SQL proficiency with the ability to join, manipulate, filter, and validate datasets.
- Experience working with cloud data platforms and technologies such as BigQuery, AWS, and GCP.
- Familiarity with ETL tools, APIs, browser debugging tools, and data integration workflows.
- Understanding of relational database structures and data modeling concepts.
- Exposure to analytics and visualization tools such as Tableau, Power BI, Looker Studio, or Snowflake.
Preferred
- Familiarity with attribution modeling, marketing analytics, or advertising measurement methodologies.
- Experience working with project and issue management tools such as Jira or similar platforms.
- Exposure to statistical analysis, reporting, or data science concepts.
- Understanding of digital media, marketing technology vendors, data providers, and tracking partners.
- Experience supporting client-facing implementations or consulting engagements.
Benefits
- For Your Health : Enjoy day-one eligibility for medical, dental, and vision coverage, plus supplemental plan options. Spousal, domestic partner, and other eligible dependent coverage is available on select plans. Choose tax‑advantaged HSA and FSA accounts to make everyday care more affordable.
- For Your Protection : We’ve got your back with company‑paid basic life and AD&D, optional voluntary life and AD&D for you and your family, and short‑ and long‑term disability. You can also opt into a legal plan, pet insurance, and travel accident coverage.
- For Your Family : From adoption assistance and fertility planning coverage to caregiver support, we’re here for every chapter. Access Dependent Care FSA for possibility of an employer match, a complimentary Care@Work membership, and up to 12 weeks of paid parental leave with eligibility for a thoughtful, gradual return.
- For Your Future : Build toward what’s next with our 401(k) with employer match and Employee Stock Purchase Plan (ESPP). Tap financial wellness resources, career coaching, and optional long‑term care insurance to plan confidently.
- For You : Grow and recharge with tuition reimbursement, flexible time off for exempt employees or paid time off for nonexempt employees, up to 12 paid holidays per year, commuter benefits, employee discounts, charitable gift matching, and paid volunteer time off, plus corporate volunteer events that make it easy to give back.
- For Your Wellness : Access 24/7 support including professional therapy, coaching, and emotional well‑being programs alongside guided meditation and resources that support physical, mental, social, and financial wellness.
TransUnion
3.6 Glassdoor
TransUnion is a global information and insights company that makes trust possible in the modern economy. We do this by providing an actionable picture of each person so they can be reliably represented in the marketplace. As a result, businesses and consumers can transact with confidence and achieve great things. This picture is grounded in our legacy as a credit reporting agency which enables us to tap into both credit and public record data; our data fusion methodology that helps us link, match and tap into the awesome combined power of that data; and our knowledgeable and passionate team, who stewards the information with expertise, and in accordance with local legislation around the world. A leading presence in more than 30 countries across five continents, TransUnion provides solutions that help create economic opportunity, great experiences and personal empowerment for hundreds of millions of people.We call this Information for Good® — it’s our purpose, and what drives us every day.Contact UsCustomer support: https://transu.co/60024D64IBusiness support: https://transu.co/60044D67G
Founded in 1968
Chicago, Illinois, USA
17K employees (715 in marketing)
62% recommend to a friend
64% CEO approval
Traffic Signals
Monthly Visitors
6.9M
Monthly Google Ads Budget
$2.1M
Traffic Source Mix
Search
30.2%
Direct
59.9%
Referral
8.8%
Social
0.2%
Paid
0.8%
Headcount Trend
Current headcount: ~16.7K
Marketing Team
Marketing Team Size
529 (3% of company)
Median Career Experience
16 years
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
1
People
Marketing Leadership
Brian Silver
EVP, Global Marketing Solutions
At the company for 1 year 5 months
Matthew Quiel
Vice President of Product Management - Marketing Solutions
At the company for 11 years 2 months
Mike Merrill
Vice President - Client Management, Marketing Solutions
At the company for 8 years 6 months
Keith Brady
Vice President - Client Management, Marketing Solutions
At the company for 7 years 5 months
Funding
Total Funding
$1.4B
Last Raise
$1.4B
Post IPO Debt, 8 years ago
Funding History
- Apr 2018Post IPO Debt • $1.4B
- Oct 2014Series Unknown • $7.3M
- Jan 2011Seed