Own and nurture client relationships while leading media relations, content creation, and strategic recommendations across technology accounts to drive coverage and meet deadlines and budgets.

Manage client communications and trust building
Develop and execute media strategies including outreach and monitoring
Produce high-quality written materials and ensure alignment with client goals

Job Description

Responsibilities

Act as a client contact; continually foster client-agency relationship to build trust and become a valuable resource to clients
Conduct media relations efforts, including thorough media monitoring, proactively flagging relevant trends and articles, developing media lists, pulling analysis reports using tools such as Cision, Google Alerts, etc., and conducting media outreach
Identify media contacts in technology and business outlets, build relationships and secure coverage
Effectively develop full range of written materials including press releases, byline articles, speeches, client correspondence and reports
Write, edit, and proofread high-quality content including press releases, social media and blog posts, pitch letters, fact sheets, speeches, presentations, and client correspondence
Solid understanding of client business and their competitive environments, including business strategy, products and services, key customers and competitors
Support daily interaction with clients and prospects, work collaboratively with team members to achieve client objectives, help develop strategic recommendations, anticipate challenges and ensure deadline and budget are met

Requirements

3+ years of experience within the PR, Communications, Media or Technology industry preferred
Bachelor’s degree in Communications, Journalism, Public Relations, Marketing or Technology-related field preferably, or a related field
Excellent writing, verbal and presentation skills with the ability to speak with high-level executives internally and externally
Detail-oriented, organized and dedicated; proactive and enthusiastic with an ability to juggle multiple tasks and meet deadlines; a self-starter
Display and encourage creativity and innovation in self and others
Strong experience and knowledge of Microsoft Office (Word, PowerPoint, Excel)

Benefits

As a Senior Account Executive, you will receive a base salary and will have eligibility for an annual discretionary bonus
You will also be able to enroll in our Health, Dental, Vision, company paid Life Insurance, Flexible Spending Account, as well as 401k (match) plan
Monthly allowance for cell phone, office equipment, etc.
Generous PTO policy with paid maternity/paternity leave
Professional learning and development opportunities
Workplace flexibility
On-site and off-site social gatherings

Touchdown PR - a Ruder Finn company

International, award-winning PR agency with 110+ staff operating in the USA, Europe, and APAC and ANZ serving innovative and high-growth global B2B and enterprise technology brands. Specializing in cyber security, data analytics & AI, education, recruitment, networking communications, channel & MSP and many other innovative business technologies. Now a Ruder Finn company. Ranked by PR Week and O'Dwyers annually as one of the market leaders by revenue.Call: +44 1252 717040 or email: info @ touchdownpr.com

Founded in 2006

Basingstoke, England, United Kingdom

54 employees (10 in marketing)

www.touchdownpr.com

Traffic Signals

Monthly Visitors

6.1K

Traffic Source Mix

46.9%

Direct

38.9%

Referral

6.9%

Social

Paid

1.1%

Headcount Trend

Current headcount: ~54

Marketing Team

Marketing Team Size

10 (19% of company)

Marketing Roles Posted (Last 30 Days)

Responsibilities

Act as a client contact; continually foster client-agency relationship to build trust and become a valuable resource to clients
Conduct media relations efforts, including thorough media monitoring, proactively flagging relevant trends and articles, developing media lists, pulling analysis reports using tools such as Cision, Google Alerts, etc., and conducting media outreach
Identify media contacts in technology and business outlets, build relationships and secure coverage
Effectively develop full range of written materials including press releases, byline articles, speeches, client correspondence and reports
Write, edit, and proofread high-quality content including press releases, social media and blog posts, pitch letters, fact sheets, speeches, presentations, and client correspondence
Solid understanding of client business and their competitive environments, including business strategy, products and services, key customers and competitors
Support daily interaction with clients and prospects, work collaboratively with team members to achieve client objectives, help develop strategic recommendations, anticipate challenges and ensure deadline and budget are met

Requirements

3+ years of experience within the PR, Communications, Media or Technology industry preferred
Bachelor’s degree in Communications, Journalism, Public Relations, Marketing or Technology-related field preferably, or a related field
Excellent writing, verbal and presentation skills with the ability to speak with high-level executives internally and externally
Detail-oriented, organized and dedicated; proactive and enthusiastic with an ability to juggle multiple tasks and meet deadlines; a self-starter
Display and encourage creativity and innovation in self and others
Strong experience and knowledge of Microsoft Office (Word, PowerPoint, Excel)

Benefits

As a Senior Account Executive, you will receive a base salary and will have eligibility for an annual discretionary bonus
You will also be able to enroll in our Health, Dental, Vision, company paid Life Insurance, Flexible Spending Account, as well as 401k (match) plan
Monthly allowance for cell phone, office equipment, etc.
Generous PTO policy with paid maternity/paternity leave
Professional learning and development opportunities
Workplace flexibility
On-site and off-site social gatherings