5 days ago
Communications and Media Relations Coordinator
Research Foundation of The City University of New York
New York City, NY (On-site)Full time
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Communications and Media Relations Coordinator
New York City, NY (On-site)
Salary Not AvailableMid Level4+ years expFull time
Posted 5 days ago
Job Summary
Lead bilingual communications and outreach for the Mexican Studies Institute, owning strategy, content production, media relations, and cross-institution collaboration across campuses and partners.
- Own and execute outreach and communications strategy for MSI
- Create and manage bilingual content across websites, newsletters, social media, and promotional materials
- Foster journalist relations and partnerships to expand visibility
Job Description
Responsibilities
- Develop and implement communications, marketing, and outreach strategies that strengthen the mission and visibility of the Mexican Studies Institute at CUNY, both on campus and beyond.
- Create, edit, and manage content for the Mexican Studies Institute’s website, newsletters, social media platforms, institutional reports, promotional materials, and other communication channels.
- Design and implement bilingual (Spanish-English) campaigns to promote academic programs, conferences, exhibitions, workshops, cultural festivals, the New York City International Book Fair (FILNYC), and other initiatives of the Mexican Studies Institute.
- Draft press releases, media advisories, promotional materials, speeches, newsletters, and other institutional communications on behalf of the Mexican Studies Institute.
- Establish and maintain relationships with journalists, media outlets, community media organizations, and strategic partners to expand the reach and visibility of the Institute’s activities.
- Manage the Institute’s digital presence and coordinate communication strategies across social media and other digital platforms.
- Collaborate with faculty, students, artists, researchers, community organizations, and cultural and academic institutions to develop communication and outreach materials for the Mexican Studies Institute.
- Coordinate photography, video, multimedia production, and digital storytelling projects that document and promote the Institute’s programs and initiatives.
- Monitor and evaluate the effectiveness of communication strategies through audience metrics, media coverage analysis, and public engagement assessments.
- Ensure consistency in the Institute’s visual identity and institutional messaging across all communication materials.
Requirements
- Bachelor's degree in Communications, Journalism, Public Relations, Marketing, Media Studies, Digital Communications, Literature, or a related field.
- Minimum of four years of professional experience in communications, public relations, marketing, media, content production, or related areas.
- Flexibility to work occasional evenings and weekends, as required by program schedules, special events, and institutional activities.
- Ability to work collaboratively and effectively with faculty, students, artists, researchers, community organizations, cultural institutions, and other strategic partners.
- Fluency in spoken and written Spanish and English; excellent writing, editing, and verbal communication skills in both languages; and experience developing and managing bilingual campaigns and content for diverse communities is highly desirable.
- Demonstrated interest in higher education, Mexican and Latino studies, culture, the humanities, academic research, the arts, community engagement, and public communications.
- Excellent interpersonal skills and demonstrated ability to work collaboratively and effectively in multidisciplinary teams.
- Ability to work independently, take initiative, and contribute to innovative communications, cultural outreach, and public engagement projects.
- Knowledge of and sensitivity to Mexican, Mexican American, Latino, and immigrant communities, as well as experience working in academic, cultural, artistic, or community-based settings, is highly desirable.
- Experience creating content for websites, newsletters, social media platforms, digital communication campaigns, and storytelling initiatives.
Preferred
- Experience working in higher education institutions, museums, cultural organizations, community-based organizations, or nonprofit institutions.
- Knowledge of Mexican, Mexican American, Latino, and immigrant communities, as well as issues related to their cultures, histories, and contemporary experiences.
- Experience in media relations, public affairs, strategic communications, and community engagement.
- Experience in graphic design, photography, video production, and multimedia storytelling.
- Familiarity with Adobe Creative Suite, Canva, WordPress, email marketing platforms, and audience analytics tools.
- Experience developing bilingual communication campaigns and outreach strategies for diverse and multicultural audiences.
Research Foundation of The City University of New York
The Research Foundation of The City University of New York (RFCUNY) was established as a private, not-for-profit educational corporation chartered by the State of New York on January 24, 1963. For 55 years, RFCUNY has supported CUNY faculty and staff in identifying and obtaining external support (pre-award) from government and private sponsors and is responsible for the administration of all such funded programs (post-award).
Marketing Team
Median Tenure
2.4 years
Marketing Roles Posted (Last 30 Days)
1
Funding
Total Funding
$6M
Last Raise
$4.5M
Grant, 3 years ago
Funding History
- Jun 2023Grant • $4.5M
- Jan 2022Grant • $1.5M