12 days ago
HCP Marketing Director - Enzomenib
Sumitomo Pharma America, Inc.
Marlborough, MA (Remote)Full time$196K/yr – $245K/yr
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HCP Marketing Director - Enzomenib
Marlborough, MA (Remote)
$196K/yr – $245K/yrDirector/Executive10+ years expFull time
Posted 12 days ago
Job Summary
Own and drive the HCP marketing strategy for Enzomenib, translating complex clinical data into compliant, differentiated messaging and leading cross‑functional execution across materials, digital content, and field engagement.
- Lead development of HCP strategy, messaging, and tactical plan
- Align with Sales, Medical Affairs, and cross‑functional partners to execute campaigns and materials
- Translate AML/hematology data into compelling, compliant messaging for diverse HCP stakeholders
Job Description
Responsibilities
- Lead development and execution of the HCP marketing strategy for Enzomenib, aligned with the overall brand strategy, business objectives, and commercial priorities.
- Own the HCP messaging approach and ensure consistent positioning across promotional materials, peer-to-peer initiatives, field resources, congress activities, and digital channels.
- Translate complex AML clinical and scientific data into compelling, compliant, and differentiated messaging for hematologists, leukemia specialists, transplant physicians, advanced practice providers, and other relevant HCP stakeholders.
- Partner with the Executive Director to refine brand positioning, HCP engagement priorities, and the tactical plan.
- Develop branded promotional resources, sales tools, digital content, and educational materials that support field engagement and customer communication.
- Lead agency partners through strategy development, content creation, revisions, production, approval, and deployment.
- Manage projects from concept through execution while maintaining quality, scientific accuracy, compliance, timelines, and budget discipline.
- Own routine HCP marketing operations, including project plans, status meetings, material updates, document routing, budget tracking, invoice review, vendor coordination, and cross-functional follow-up.
- Prepare materials and submissions for Promotional Review Committee review; consolidate feedback, manage revisions, and ensure approved content is deployed accurately and on time.
- Maintain current inventories of promotional materials and coordinate updates, expiration management, field communications, and executional details.
Requirements
- Bachelor's degree in a related field required; advanced degree such as MBA, PharmD, MS, or equivalent preferred.
- Minimum 10 years of relevant experience in biotech or pharmaceutical industry with Bachelor’s Degree
- Minimum 5 years Oncology experience required; hematology experience strongly preferred.
- Must have previous experience developing and executing HCP marketing strategies for specialty products
Preferred
- Experience supporting a pre-launch or launch-stage oncology product preferred.
- Demonstrated success translating clinical data into effective promotional messaging and customer engagement tactics.
- Experience working with academic medical centers, oncology networks, and key opinion leaders preferred.
- Strong understanding of AML treatment paradigms and hematology market dynamics preferred.
- Experience with promotional review processes, agency management, budget ownership, and tactical execution required.
Benefits
- Base salary is part of our total rewards package which also includes the opportunity for merit-based salary increases, short incentive plan participation, eligibility for our 401(k) plan, medical, dental, vision, life and disability insurances and leaves provided in line with your work state. Our robust time-off policy includes flexible paid time off, 11 paid holidays plus additional time off for a shut-down period during the last week of December, 80 hours of paid sick time upon hire and each year thereafter.
Sumitomo Pharma America, Inc.
Sumitomo Pharma America (SMPA) is a science-based, technology-driven biopharmaceutical company focused on delivering therapeutic and scientific breakthroughs in areas of critical patient need in oncology, urology, women’s health, rare disease, cell and gene therapies and CNS. SMPA was formed through the consolidation of Sumitomo Pharma’s U.S. affiliate companies including Sunovion Pharmaceuticals, Inc., Sumitomo Pharma America Holdings, Inc., Sumitomo Pharma Oncology, Inc., Sumitovant Biopharma, Inc., Myovant Sciences, Inc., Urovant Sciences, Inc. and Enzyvant Therapeutics, Inc. SMPA is a Sumitomo Pharma company.Community Guidelines: https://www.us.sumitomo-pharma.com/social-media/index.html
Founded in 2023
Marlborough, Massachusetts, USA
1.1K employees (27 in marketing)
Salaries
Posted range
$196K/yr – $245K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
27 (2% of company)
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
2
Traffic Signals
Monthly Visitors
21.1K
Traffic Source Mix
Search
45.9%
Direct
41.2%
Referral
8%
Social
2.9%
Paid
1.8%
Headcount Trend
Current headcount: ~1.1K