Own end-to-end NORAM marketing and communications programs across multiple dining locations, driving strategy, campaigns, content, stakeholder alignment, and ROI analysis.

Lead marketing strategy and campaigns for NORAM sites
Coordinate with Field Sites leadership, Culinary, Operations, and Digital Strategy

Job Description

Responsibilities

Develop & manage dynamic marketing, storytelling & communications campaigns for a variety of dining & retail locations, service styles & formats for 6 North American (NORAM) locations.
Build and maintain strong working relationships with Field Sites leadership and LOBs, including the Culinary and Operations teams. Use influence, strategy, and organization to improve and restructure promotional processes.
Provide holistic marketing strategy for NORAM sites leveraging Puget Sound campaigns, brand and creative as appropriate. Ensure branding and visual communications at all NORAM locations are cohesive with the rest of the client dining portfolio.
Partner with Digital Strategy Communications Manager in developing communication content strategy and execution for all Field Sites.
Support Sr. Leadership with marketing/communications plans for all current/new operations initiatives at Field Sites.
Develop strategic client relationship management & communications development.
Maintain the communications/content on website and social media communications.
Manage the development of all graphic design collaborating with Design Manager for all printed collateral, including but not limited to menu/menu boards, a-frame signage, digital signage, PIDs, etc.
Conduct regular meetings with Field Site leads; create all marketing plans & conduct ROI metrics analysis.
Define project scope, goals and deliverables that support business goals in collaboration with senior management and stakeholders.

Requirements

Minimum of 5+ years briefing, designing, managing and executing high profile marketing programs (retail, hospitality, restaurant)
Experience supporting remote teams and working across multiple time zones; be willing to work flexible hours, per business needs
Strong knowledge of menu development and creative executions of menu formats
Strong knowledge of digital communications and social media platforms.
Excellent interpersonal communication skills and emotional intelligence – both verbal and written to effectively interact with senior leaders as well as front line employees.
Highly proficient in developing presentations, utilizing PowerPoint as well as other mainstream software and technology.
Proficient in Microsoft Office (including Word, Excel, PowerPoint & Outlook)
Working knowledge of high-quality marketing collateral development and vendor management
Ability to develop systems for tracking projects and meeting deadline
Manage projects against a plan and objectives to ensure commitments are met by monitoring, assessing, and resolving variances in budget, timing or quality of work

Preferred

PowerBI and Monday preferred

Benefits

Medical
Dental
Vision
Life Insurance/ AD
Disability Insurance
Retirement Plan
Paid Time Off
Holiday Time Off (varies by site/state)
Associate Shopping Program
Health and Wellness Programs

Eurest USA

We provide dining services to local, regional, and national companies within the Business and Industry markets, including employee dining centers, on-site catering, vending, executive dining rooms and other managed services. We proudly serve the world’s most respected and successful corporations, including many of the Fortune 500. Eurest is a division of Compass Group, the world’s largest food service company and the world’s 6th largest employer. We operate in more than 50 countries, with market positions in the US, UK, Europe, Australia, South America, and Asia.

Founded in 1996

Bremen, Bremen, DEU

920 employees (29 in marketing)

eurest-usa.com