4 weeks ago
Marketing Manager, School of Medicine
Saint Louis University
St. Louis, MO (Unknown)Full time
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Marketing Manager, School of Medicine
St. Louis, MO (Unknown)
Salary Not AvailableSenior Level5+ years expFull time
Posted 4 weeks ago
Job Summary
Lead and own integrated marketing and communications for the School of Medicine, guiding multi-channel campaigns from strategy to evaluation, and coordinating with campus partners to align priorities and deliver data-driven improvements.
Job Description
Responsibilities
- Help lead the development of integrated, multi-channel marketing and communications strategies that drive enrollment, reputation, revenue, and student success.
- Collaborate with School of Medicine partners and MarCom experts to align marketing efforts and strategic communications, including social media, web content, print, and internal and external messaging.
- Translate strategies into actionable marketing initiatives; develop creative briefs and project roadmaps; manage task lists and timelines to guide content, design, and channel strategy.
- Execute marketing campaigns across paid media, web, and social channels, engaging cross-functional teams of subject matter experts, writers, designers, and vendor partners as needed, to deliver campaigns from conception through execution and evaluation.
- Monitor plan execution, timelines, and budgets, proactively addressing risks or barriers to success to ensure follow through.
- Oversee performance tracking, working closely with vendor partners when applicable. Use performance metrics and analytics to inform data-driven recommendations and continuous improvement.
- Uphold SLU’s brand strategy, visual identity, and editorial standards across all projects.
- Serve as the primary liaison for the School of Medicine, working with unit experts to regularly assess needs, gather insights, and identify priorities and objectives.
- Facilitate collaboration between campus partners and MarCom colleagues, ensuring transparency, alignment, and shared success.
- Identify and act on timely opportunities to advance University and campus-unit objectives. Interact with faculty, staff, and students to cultivate story ideas aligned with audience insights and strategic areas of expertise.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- 5+ years of progressive experience in marketing, paid media strategy, and/or project management, ideally in an agency or in health care, medical education, higher education, or other complex organizations.
- Proven success leading integrated marketing and communications initiatives and cultivating strong relationships.
- Expertise in paid media tactics, platforms, tracking, automation, and emerging marketing technologies.
- Knowledge of channel strategy and content best practices across earned, owned and shared marketing channels.
- Exceptional interpersonal, organizational, and written/verbal communication skills.
- Ability to manage multiple priorities under tight deadlines while maintaining quality and attention to detail.
Preferred
- Marketing or advertising agency experience.
- Experience in higher education marketing, health sciences, or health care marketing.
- Familiarity with CRM platforms, project management tools (e.g., Asana, Monday, Trello, Wrike), and analytics dashboards.
- Knowledge of enrollment marketing, reputation-building, and stakeholder engagement.
Saint Louis University
4.0 Glassdoor
Saint Louis University in St. Louis, Mo. is a Jesuit, Catholic university ranked among the top research institutions in the nation. Founded in 1818, it is the oldest university west of the Mississippi and the second oldest Jesuit university in the United States. Several colleges and schools make up the University campus. The Madrid campus was established in 1969. The first freestanding campus operated by an American University in Europe, this campus is recognized by Spain's higher education authority as an official foreign university, the first U.S. institution to hold this endorsement.
St Louis, Missouri, USA
7.8K employees (121 in marketing)
73% recommend to a friend
77% CEO approval
Marketing Team
Marketing Team Size
121 (2% of company)
Median Tenure
9.8 years
Marketing Roles Posted (Last 30 Days)
1
Funding
Total Funding
$32.7M
Last Raise
$5M
Grant, 1 years ago
Funding History
- Jan 2025Grant • $5M
- Dec 2023Grant • $6M
- Jan 2023Grant • $1M
Traffic Signals
Monthly Visitors
1.6M
Monthly Google Ads Budget
$61.1K
Traffic Source Mix
Search
37.3%
Direct
53.5%
Referral
7.7%
Social
0.6%
Paid
0.8%
Headcount Trend
Current headcount: ~7.9K
Recent News
Links
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