2 months ago
Communications and Marketing Specialist II
University of Louisville
Aurora, CO (On-site)Full time$47K/yr – $71K/yr
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Communications and Marketing Specialist II
Aurora, CO (On-site)
$47K/yr – $71K/yrMid Level2+ years expFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the digital comms flow for a department, coordinating website content, newsletters, and social channels with branding and analytics at the center.
- Website/Content Ownership: drive Drupal page builds, asset updates, and branding alignment across internal and external sites.
- Newsletter & CRM: design and maintain newsletters; manage Campaign Monitor and optimize with analytics.
- Social Media Stewardship: develop and track cross-platform content, sustain a calendar, and optimize via metrics.
Job Description
Responsibilities
- Website: Coordinate web management projects, including Drupal pages; help create and maintain content; ensure branding consistency across pages.
- Newsletters: Partner to design and maintain internal/external newsletters; manage Campaign Monitor; use analytics to optimize communications.
- Social Media: Gather, create, execute, and track social content across Facebook, Instagram, LinkedIn, YouTube, and TikTok; maintain a content calendar; analyze to optimize.
Requirements
- Bachelor’s degree in Communications, Marketing, or related field and two years of relevant experience or equivalent.
Preferred
- Familiarity with strategic communication concepts.
- Ability to communicate and build relationships with diverse audiences.
- Writing experience for press releases, social media, and websites without AI assistance.
- CRM and CMS management experience.
- Understanding of social media tactics, trends, and content gathering (photos, videos, posts).
- Proficiency with all social platforms, Drupal, Adobe Premiere, Canva, and Microsoft tools.
- Strong organizational and project management skills.
University of Louisville
3.8 Glassdoor
The University of Louisville is a state supported research university located in Kentucky's largest metropolitan area. It was a municipally supported public institution for many decades prior to joining the university system in 1970. The University has three campuses. The 287-acre Belknap Campus is three miles from downtown Louisville and houses seven of the university's 11 colleges and schools. The Health Sciences Center is situated in downtown Louisville's medical complex and houses the university's health related programs and the University of Louisville Hospital. The 243-acre Shelby Campus is located in eastern Jefferson County.
Louisville, Kentucky, USA
10K employees (166 in marketing)
62% recommend to a friend
63% CEO approval
Traffic Signals
Monthly Visitors
1.2M
Monthly Google Ads Budget
$176.7K
Traffic Source Mix
Search
39.9%
Direct
52.9%
Referral
4.8%
Social
1.2%
Paid
1.2%
Headcount Trend
Current headcount: ~10.4K
Marketing Team
Marketing Team Size
166 (2% of company)
Funding
Total Funding
$127.5M
Last Raise
$24M
Grant, 1 years ago
Funding History
- Jan 2025Grant • $24M
- Dec 2024Grant • $6.8M
- Oct 2024Grant • $4.8M