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Metagenics logo
3 weeks ago

Director, Social Media & Customer Engagement

Metagenics

Jersey City, NJ (Remote)Full time$191K/yr – $215K/yr
Metagenics logo
3 weeks ago

Director, Social Media & Customer Engagement

Metagenics

Jersey City, NJ (Hybrid)Other$191K/yr – $215K/yr
Metagenics logo
5 months ago

Director, Performance & Growth Marketing

Metagenics

Jersey City, NJ (Hybrid)Full time$180K/yr – $205K/yr
Metagenics logo
5 months ago

Performance and Growth Marketing Manager

Metagenics

Jersey City, NJ (Hybrid)Other$111K/yr – $130K/yr

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4 jobs
Metagenics logo

Director, Social Media & Customer Engagement

Metagenics

Jersey City, NJ (Remote)

$191K/yr - $215K/yrIn-houseFull-timeDirector/executive10+ years exp.
3 weeks ago
Metagenics logo

Director, Social Media & Customer Engagement

Metagenics

Jersey City, NJ (Hybrid)

$191K/yr - $215K/yrIn-houseOtherDirector/executive
3 weeks ago
Metagenics logo

Director, Performance & Growth Marketing

Metagenics

Jersey City, NJ (Hybrid)

$180K/yr - $205K/yrIn-houseFull-timeDirector/executive12+ years exp.
5 months ago
Metagenics logo

Performance and Growth Marketing Manager

Metagenics

Jersey City, NJ (Hybrid)

$111K/yr - $130K/yrIn-houseOtherSenior level5+ years exp.
5 months ago
Metagenics logo
Metagenics

Director, Social Media & Customer Engagement

Jersey City, NJ (Remote)

$191K/yr – $215K/yrDirector/Executive10+ years expFull time

Posted 3 weeks ago

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Job Description

Responsibilities

  • Own & Execute Social Media Strategy
  • Define and own the enterprise social media strategy across all platforms (Instagram, TikTok, YouTube, LinkedIn, Facebook, and emerging channels), aligned to brand, commercial, and audience-growth goals for both practitioner and consumer segments.
  • Set the channel roadmap, publishing cadence, and platform-specific playbooks; decide where Metagenics should lead, participate, or stay out.
  • Own social KPIs end to end — reach, engagement rate, audience growth, share of voice, community sentiment, and contribution to pipeline and revenue — and report performance to senior leadership.
  • Manage the social media budget and the platform, listening, publishing, and analytics tech stack.
  • Build the Customer Engagement Framework
  • Design and operationalize a customer engagement framework that governs how Metagenics listens and responds across social, community, reviews, and DMs — defining tone, response-time standards, escalation paths, and hand-offs to customer care, medical/regulatory, and sales.
  • Grow and nurture owned communities and advocacy programs that deepen loyalty, retention, and lifetime value among both practitioners and end consumers.
  • Establish a social listening and voice-of-customer practice that feeds insights back into product, education, and marketing — mirroring how leading category brands let community feedback shape content and product development.
  • Partner with customer care and medical affairs to ensure engagement is fast, on-brand, empathetic, and compliant.

Requirements

  • 10+ years in social media, community, or digital marketing, including 3+ years leading and developing teams.
  • Proven track record building and scaling social and community programs that drove measurable growth in engagement, loyalty, and revenue — ideally in health, wellness, supplements, beauty, CPG, or another highly regulated, trust-driven category.
  • Deep, current fluency across major social platforms and their formats, algorithms, and creator ecosystems.
  • Demonstrated experience designing and running influencer/partnership programs, including vetting, contracting, and ROI measurement.
  • Strong editorial judgment and the ability to translate technical or scientific information into clear, credible, engaging content.
  • Comfort operating within regulatory and compliance guardrails (e.g., FTC disclosure, health/supplement claims substantiation).
  • Excellent leadership, communication, and cross-functional collaboration skills, with a data-informed approach to decisions.

Preferred

  • Experience marketing to both healthcare practitioners and end consumers, or in a hybrid B2B/B2C model.
  • Familiarity with the professional supplement, functional medicine, or personalized nutrition landscape.
  • Hands-on experience with social listening, community, and analytics platforms.

Benefits

  • Medical, dental, vision
  • Annual employer HSA (Health Savings Account) funding for eligible employees who elect an HSA medical plan
  • STD, LTD, Basic Life AD&D coverage
  • 401k + employer matching
  • Vacation and Sick Time
  • 2 Volunteer Days off per year
  • Emergency evacuation time off
  • 11 paid company holidays
  • 1 Floating holiday to celebrate your birthday or important religious/holiday to you
  • Quarterly product allowance to use towards your favorite Metagenics products!
Metagenics logo

Metagenics

Metagenics was founded in 1983 on a brave new scientific concept: how the right nutrition could help people realize their best health possible by influencing what makes them unique—their genes. Back then we called it “genetic potential through nutrition.” It also makes us unique—it’s been our mission and a key differentiator ever since.Today, this ever-growing and respected field of science is known as nutrigenomics. And it's been practiced for over 40 years by forward-thinking providers who utilize our industry-leading products and programs to help people live healthier, happier lives.Now healthcare organizations worldwide recommend “lifestyle medicine” to improve health with basic nutrigenomic tenets: healthier eating and regular exercise. But we hold the key to making lifestyle medicine programs more effective, as well as more expedient with targeted nutritional support.Our research-based medical foods, nutraceuticals, and turnkey programs help address each patient’s unique health needs for a higher level of personalized, lifetime wellness care. That’s why so many healthcare providers worldwide trust Metagenics over any other professional brand.

Founded in 1983
Aliso Viejo, California, USA
1.1K employees (119 in marketing)
www.metagenics.com

Salaries

Posted range

$191K/yr – $215K/yr

Taken straight from the job posting.

See all Metagenics salaries

Marketing Team

Marketing Team Size
93 (9% of company)
Median Career Experience
16 years
Median Tenure
2.7 years
Marketing Roles Posted (Last 30 Days)
1

People

HR / Recruitment

Will Roan
Will Roan
Senior Manager, Talent Acquisition, North America
At the company for 2 years 8 months
Tamlyn Spencer
Tamlyn Spencer
Chief Human Resources Officer
At the company for 10 years 6 months

Marketing Leadership

Nadia Vasen
Nadia Vasen
VP Marketing North America & Global
At the company for 2 years 9 months
Alexandra Gonzalez Repetto
Alexandra Gonzalez Repetto
Brand Director
At the company for 8 months
Deepa Patel
Deepa Patel
Director of HCP Marketing & Medical Education
At the company for 1 year 6 months
Sagheer Faiz
Sagheer Faiz
Director of Brand Marketing (Women's Health, Wellness & Portfolio)
At the company for 2 years 6 months

Funding

Total Funding
$39.1M
Last Raise
$28.1M
Debt Financing, 2 months ago

Funding History

  • Jan 2026
    Debt Financing
  • Sep 2009
    Series Unknown • $28.1M
  • May 2005
    Series Unknown • $11M

Traffic Signals

Monthly Visitors
239.2K
Monthly Google Ads Budget
$138.4K
Traffic Source Mix
Search
42.1%
Direct
48.6%
Referral
6.8%
Social
1.5%
Paid
0.9%

Headcount Trend

Current headcount: ~1.1K

Recent News

Nutriessential Celebrates 20 Years of Excellence in Premium, GMP-Certified Supplements - Expands Global Reach
Aug 30, 2025 • Morningstar.com
Nutriessential Celebrates 20 Years of Excellence in Premium, GMP-Certified Supplements - Expands Global Reach
Aug 30, 2025 • Newswire
Nutriessential Celebrates 20 Years of Excellence in Premi...
Aug 30, 2025 • PharmiWeb
Vitamin And Dietary Supplement Global Market To Swell To $185.24 Billion In 2025
Jul 24, 2025 • EIN Presswire
Metagenics®, a Pioneer in Functional Nutrition, Innovates its Gut Health Portfolio with NEW Proprietary 2-in-1 UltraFlora® Probiotic + Multivitamin
Jul 9, 2025 • Canada NewsWire
Metagenics®, a Pioneer in Functional Nutrition, Innovates its Gut Health Portfolio with NEW Proprietary 2-in-1 UltraFlora® Probiotic + Multivitamin
Jul 9, 2025 • PR Newswire
Global Liver Health Supplement Market To Reach $14.05 Billion By 2029 With A Growth Rate Of 5.9%
Jun 27, 2025 • EIN Presswire
U.S. Infant and Kids Probiotics Market Trends, Challenges & Strategies, Growth Forecast to 2032 | At a CAGR of 9.1%
Jun 24, 2025 • EIN Presswire
Nutrition Through Data-Driven Supplement Solutions: Key Personalized Dietary Supplements Market Trend 2025-2034
Jun 19, 2025 • EIN Presswire
I Replaced My Morning Coffee With This Plant-Based Supplement—And My Brain Fog Finally Went Away
Jun 13, 2025 • Well+Good
Metagenics appoints Sparro by Brainlabs as media partner
Jun 12, 2025 • Mediaweek
Sparro by Brainlabs wins Metagenics
Jun 11, 2025 • AdNews
How Metagenics transformed its legacy tech stack to improve CX and grow revenue
May 12, 2025 • Inside Retail Australia
$9.48 Bn Medical Foods for Inborn Errors of Metabolism Market Opportunities and Strategies to 2034
May 9, 2025 • Research and Markets
Metagenics® Launches HerWellness™ Line, Offering a Natural Approach to Hormone Balance for Every Life Stage
May 1, 2025 • PR Newswire
Personalized Medicine Market Expanding At 8.2% CAGR, Expected To Reach USD 1,103.6 Billion By 2032
Feb 10, 2025 • EIN Presswire
Metagenics® Named the #1 Doctor Recommended Professional Supplement Brand★, Reflecting Trust and Partnership From Healthcare Practitioner Community
Jan 9, 2025 • PR Newswire
Metagenics® Named the #1 Doctor Recommended Professional Supplement Brand★, Reflecting Trust and Partnership From Healthcare Practitioner Community
Jan 9, 2025 • Canada NewsWire
Study links ketogenic diet to improved menstrual health
Oct 29, 2024 • News-Medical
Metagenics Names Gavin Lindberg as CFO
Jan 24, 2023 • PRNewswire
Gryphon Investors Announces Acquisition of Metagenics
Oct 18, 2021 • PR Newswire
Gryphon ends years-long search for nutrition investment with Metagenics buyout
Oct 18, 2021 • AltAssets
Metagenics Announces New Hemp Oil Formula
May 30, 2019 • PRNewswire
Metagenics Awarded USP GMP Audit Certificate
Jul 24, 2018 • PRNewswire
$3 Billion Maternity Care Market in North America 2017-2018 to 2023 - Large Number of Women Delaying Childbirth Due to Professional Commitments - ResearchAndMarkets.com
Jun 21, 2018 • Business Wire
Metagenics Achieves Non-GMO Project Verification for Select Products
Mar 20, 2018 • PRNewswire
Metagenics Joins the UC San Diego Center for Microbiome Innovation as an Industry Sponsor
Feb 5, 2018 • PRNewswire

Links

www.metagenics.comLinkedInX (Twitter)Crunchbase