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Marketing jobs

4 marketing jobs

1 day ago

CRO & Web Product Manager

Spring Education Group

West Chester, PA (Remote)Full time$90K/yr – $105K/yr

6 weeks ago

Director of Media Strategy & Performance

Spring Education Group

Campbell, CA (Remote)Full time$150K/yr – $180K/yr

7 weeks ago

Director of Media Strategy & Performance

Spring Education Group

USA (Remote)Full time$150K/yr – $180K/yr

6 months ago

Marketing Support Specialist

Spring Education Group

West Chester, PA (Hybrid)Full time$50K/yr – $55K/yr

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Spring Education Group

CRO & Web Product Manager

West Chester, PA (Remote)

$90K/yr – $105K/yrSenior Level5+ years expFull time

Posted 1 day ago

Job Summary

Lead and own the web product roadmap across 200+ sites, integrating SEO, CRO, analytics, and cross-functional partnerships with IT, content, and paid media to drive performance.

Direct end-to-end A/B testing lifecycle from design to rollout
Coordinate site health, architecture, and crawling for strong crawlability and speed
Translate data into actionable recommendations for stakeholders and leadership

Job Description

Responsibilities

Lead web projects from specifications through IT and developer coordination, user acceptance testing (UAT), and implementation across 200+ sites.
Manage website health, including sitemaps, page architecture, site speed, and crawlability.
Serve as the team’s primary interface with IT and engineering resources.
Partner with the Director of Web Product Marketing to establish SEO and answer engine optimization (AEO) strategy and own execution across 200+ sites, including technical SEO, on-page optimization, structured data, and local search visibility.
Set SEO priorities and the roadmap using SEMrush, Screaming Frog, Google Analytics 4 (GA4), and Google Search Console data, and direct Analyst execution against those priorities.
Partner with the Content team to brief Marketing partners on keyword, topic, and page-level optimization priorities.
Own the CRO and experimentation roadmap from end to end: establish testing priorities and strategy, then direct team execution from test design and development in Optimizely through analysis and rollout of winning variants.
Partner with Paid Media and Content teams to align user journeys, calls to action (CTAs), and page experiences with conversion goals.
Identify and prioritize the highest-impact funnel and behavioral insights to test, and direct Analyst efforts accordingly.
Translate test results and analytics into clear, actionable recommendations for stakeholders and leadership.

Requirements

5–7 years of experience in web product management, SEO, CRO or growth experimentation, or a closely related analytics role, including experience managing or mentoring direct reports.
Proven experience owning A/B tests from end to end in Optimizely or a comparable platform.
Experience running experiments on websites with low traffic volumes is required.
Hands-on analytics skills in GA4 and a business intelligence (BI) tool, such as Domo or a comparable platform.
Experience serving as an IT or technical liaison for marketing or product initiatives.
Proven experience owning SEO strategy and execution, including technical, on-page, and local SEO, with hands-on use of SEMrush, Screaming Frog, and Google Search Console.
Strong organizational, project management, cross-functional communication, and collaboration skills.
Bachelor’s degree in Business, Marketing, Analytics, or a related field, or equivalent experience.

Preferred

Experience with answer engine optimization (AEO) or AI search
Experience in a multi-brand or multi-location marketing environment
Basic user experience and user interface (UX/UI) literacy sufficient to brief and evaluate external design partners

Spring Education Group

Spring Education Group is a multi-brand network providing superior private school education from infant care through high school. The network brings together some of the best private school programs in the country, with proven track records educating children through unique and carefully crafted curricula.Headquartered in Saratoga, California, Spring Education Group’s best-in-class platform was created by uniting four premier school organizations – BASIS Independent Schools, LePort Montessori, Nobel Learning Communities and Stratford School. The Spring network spans 18 states across the U.S. with an international presence in Asia.

Campbell, California, USA

641 employees (21 in marketing)

springeducationgroup.com

Salaries

Posted range

$90K/yr – $105K/yr

Taken straight from the job posting.

See all Spring Education Group salaries

Marketing Team

Marketing Team Size

21 (3% of company)

Median Career Experience

24 years

Median Tenure

4.3 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Danielle Mason

Senior Director, Marketing

At the company for 5 months

Traffic Signals

Monthly Visitors

24.8K

Traffic Source Mix

23.4%

Direct

52.8%

Referral

18%

Social

4.4%

Paid

1.3%

Headcount Trend

Current headcount: ~641

Recent News

BASIS INDEPENDENT SCHOOLS CELEBRATE 2026 NICHE RANKINGS AND RECORD NATIONAL MERIT SCHOLAR ACHIEVEMENTS

Oct 1, 2025 • PR Newswire

BASIS Independent Bothell Opens to Serve Next Generation of Innovators

Sep 15, 2025 • PR Newswire

US Child Care Market set for 6% CAGR growth with rising working parents and early education focus by 2029

Jul 17, 2025 • PharmiWeb

Links

springeducationgroup.com

X (Twitter)

Crunchbase

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Responsibilities

Lead web projects from specifications through IT and developer coordination, user acceptance testing (UAT), and implementation across 200+ sites.
Manage website health, including sitemaps, page architecture, site speed, and crawlability.
Serve as the team’s primary interface with IT and engineering resources.
Partner with the Director of Web Product Marketing to establish SEO and answer engine optimization (AEO) strategy and own execution across 200+ sites, including technical SEO, on-page optimization, structured data, and local search visibility.
Set SEO priorities and the roadmap using SEMrush, Screaming Frog, Google Analytics 4 (GA4), and Google Search Console data, and direct Analyst execution against those priorities.
Partner with the Content team to brief Marketing partners on keyword, topic, and page-level optimization priorities.
Own the CRO and experimentation roadmap from end to end: establish testing priorities and strategy, then direct team execution from test design and development in Optimizely through analysis and rollout of winning variants.
Partner with Paid Media and Content teams to align user journeys, calls to action (CTAs), and page experiences with conversion goals.
Identify and prioritize the highest-impact funnel and behavioral insights to test, and direct Analyst efforts accordingly.
Translate test results and analytics into clear, actionable recommendations for stakeholders and leadership.

Requirements

5–7 years of experience in web product management, SEO, CRO or growth experimentation, or a closely related analytics role, including experience managing or mentoring direct reports.
Proven experience owning A/B tests from end to end in Optimizely or a comparable platform.
Experience running experiments on websites with low traffic volumes is required.
Hands-on analytics skills in GA4 and a business intelligence (BI) tool, such as Domo or a comparable platform.
Experience serving as an IT or technical liaison for marketing or product initiatives.
Proven experience owning SEO strategy and execution, including technical, on-page, and local SEO, with hands-on use of SEMrush, Screaming Frog, and Google Search Console.
Strong organizational, project management, cross-functional communication, and collaboration skills.
Bachelor’s degree in Business, Marketing, Analytics, or a related field, or equivalent experience.

Preferred

Experience with answer engine optimization (AEO) or AI search
Experience in a multi-brand or multi-location marketing environment
Basic user experience and user interface (UX/UI) literacy sufficient to brief and evaluate external design partners