7 weeks ago
Social Media Coordinator
Promenade Group
Santa Monica, CA (Remote)Full time
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Social Media Coordinator
Santa Monica, CA (Remote)
Salary Not AvailableIntern/New GradFull time
Posted 7 weeks ago
Job Summary
You will own end-to-end social media management including content creation, posting, community engagement, media library upkeep, trend monitoring, and cross-team campaign execution with a focus on driving brand awareness and engagement.
- Lead content planning, production, and optimization across platforms
- Monitor metrics and provide actionable insights to improve performance
Job Description
Responsibilities
- Updating Social Media Accounts: Regularly post captivating and relevant content on our social media platforms, including but not limited to Instagram, Facebook, TikTok, and LinkedIn
- Content Creation: Design and create visually appealing and trendy content that aligns with our brand image and resonates with our target audience. Effectively translate existing content pieces into bite-sized content to drive interest and engagement across platforms
- Community Engagement: Foster and maintain strong relationships with our partners and end users by interacting with comments, messages, and mentions across social media platforms, creating a sense of community and responsiveness
- Media Library Management: Curate, organize, and manage our media library, ensuring easy access to high-quality visuals and assets
- Trend Monitoring: Stay up-to-date with current social media trends, tools, and platforms, and incorporate these insights into our social media content creation and strategy
- Collaborative Projects: Work collaboratively with the marketing team to brainstorm and execute creative campaigns and initiatives that drive brand awareness and engagement
- Reporting and Analysis: Monitor vital social media metrics, analyze performance data, and provide insights to help optimize our social media strategy
Requirements
- Responsible and reliable, with a strong work ethic and commitment to the contract duration
- An understanding of content types and purpose: what content drives awareness/education, what creates engagement, and what drives clicks/leads
- Tech-savvy with a good understanding of various social media platforms and trends, especially video content platforms such as TikTok
- Proficient in using the Google Office Suite for tasks such as document creation, collaboration, and organization
- Ownership of a personal computer and cellphone for remote work
- Ownership of a personal vehicle or mode of transportation. You will be asked to travel to partner locations to get photos and videos.
- Ownership of a camera and editing software is a plus, but not required
Benefits
- Gain practical experience in social media management within a tech start-up setting
- Collaborate with a creative and supportive team
- Develop a strong portfolio of social media content and campaigns
- Opportunity to network with industry professionals and partners
Promenade Group
2.7 Glassdoor
Promenade was founded as a business expansion of a fleet of industry-specific software platforms. Originally known as BloomNation, Promenade focuses in on specific problem areas within each business sector. Whether you are a local flower shop or a pizzeria, Promenade is here to help you get your business online and reach your customers. With cutting edge technology, we can bring your business directly to people's phones, tablets, and computer screens.
Founded in 2011
Santa Monica, California, USA
82 employees (9 in marketing)
36% recommend to a friend
66% CEO approval
Marketing Team
Marketing Team Size
6 (7% of company)
Median Career Experience
20 years
Median Tenure
3.5 years
Marketing Roles Posted (Last 30 Days)
1
People
Founders / CEO
HR / Recruitment
Traffic Signals
Monthly Visitors
385
Traffic Source Mix
Search
18.1%
Direct
60.7%
Referral
7.4%
Social
12.6%
Paid
1.1%
Headcount Trend
Current headcount: ~82
Links
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