[data-jobs-progressive-shell] > [data-jobs-server-fallback] { display: block !important; } [data-jobs-progressive-shell] > [data-jobs-client-shell] { display: none !important; }

Marketing jobs

4 marketing jobs

3 weeks ago

Senior Manager, Growth Marketing (New Ventures)

Pomelo Care

USA (Remote)Full time$130K/yr – $150K/yr

3 weeks ago

Senior Manager, Influencer Marketing (New Ventures)

Pomelo Care

USA (Remote)Full time$130K/yr – $150K/yr

2 months ago

Senior Director, Member Growth and Engagement

Pomelo Care

New York City, NY (Remote)Full time$220K/yr – $250K/yr

5 months ago

Head of Member Growth and Engagement

Pomelo Care

New York, USA (Remote)Full time$220K/yr – $250K/yr

All marketing roles in the US

Get alerts for this search

All marketing roles in the US

Get alerts for this search

Pomelo Care

Senior Manager, Growth Marketing (New Ventures)

USA (Remote)

$130K/yr – $150K/yrSenior Level3+ years expFull time

Posted 3 weeks ago

Job Summary

Own and execute the DTC growth strategy across offline and partner channels, build a high-velocity testing engine, and optimize the acquisition funnel while managing budget and external partnerships to drive new patient acquisition and lifecycle outcomes.

Own acquisition channels and day-to-day execution across offline and partner channels
Collaborate with Product, Clinical, and Operations to improve funnel CVR and patient trust

Job Description

Responsibilities

Closely partner with the Head of Growth to set full-funnel DTC growth strategy spanning new patient acquisition and lifecycle marketing
Own acquisition channels and drive the day-to-day execution of the DTC growth strategy across offline and partner channels including podcast, radio, TV, direct mail, and affiliates
Build a high-velocity testing and optimization engine from the ground up - create ads, run iterative tests, and synthesize data and qualitative insights to drive fast and efficient learning
Manage and optimize the acquisition marketing budget, balancing new patient acquisition targets with CAC efficiency
Lead and manage key agency relationships and external partners, holding them accountable for delivering strong results and performance improvements
Partner with Product to identify friction points and optimize end to end funnel CVR
Collaborate with Clinical and Operations teams to ensure marketing builds patient trust and play a key role in meeting high patient satisfaction goals

Requirements

3-5 years of experience in DTC growth marketing with deep hands-on experience acquisition marketing; experience in retention marketing is a huge plus
Experience in a 0-1 growth environment — testing, iterating, and scaling channels from scratch
Demonstrable experience owning and operating offline channels and partnerships (podcast, radio, TV, direct mail, and/or affiliates)
A hands-on builder who thrives in ambiguity, moves quickly from idea to test, and balances brand building with short-term performance needs.
Strong balance of ‘right brain’ and ‘left brain’ — you enjoy balancing creative ideation with data-driven decision making
Excellent analytical skills, with experience in forecasting, financial modeling, and data analysis to derive insights and drive decision making
Exceptional written and verbal communication skills, with the ability to translate data into actionable insights and drive alignment across cross-functional and external partners

Preferred

Experience in women’s health or another high-trust/regulated industry
Comfort stepping into content creation when needed

Benefits

Comprehensive Health, Dental, and Vision coverage for employees and their families
High deductible Health Plans with Health Savings Account (HSA) options
Flexible Spending Account (FSA)
Equity grant participation
401(k) program
Competitive vacation policy
16 weeks paid parental leave
Fully remote work flexibility (within the US)

Pomelo Care

4.7 Glassdoor

Pomelo Care is the national leader in evidence-based maternity care. Pomelo provides care and high-touch support for women during preconception, pregnancy, birth, postpartum, and for both mother and infant during their infant’s first year. Pomelo's care model consists of virtual, round-the-clock clinical care coupled with in-person doula care. This unique combination of national scale and on-the-ground community support is proven to address key medical, behavioral, and social factors that improve maternal and infant health. Through data science and machine learning, Pomelo identifies and manages risks to dramatically improve health outcomes and reduce avoidable costs. Pomelo works with employers and commercial and Medicaid health plans.To search career opportunities or to learn more, head to pomelocare.com.

Founded in 2021

New York, New York, USA

349 employees (19 in marketing)

www.pomelocare.com

93% recommend to a friend