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Marketing jobs

2 marketing jobs

6 days ago

Senior Marketing Communications Specialist, Fire Service

MSA Safety

Cranberry Township, PA (Hybrid)

10 days ago

Marketing Operations Specialist II

MSA Safety

Cranberry Township, PA (Unknown)Full time

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MSA Safety

Senior Marketing Communications Specialist, Fire Service

Cranberry Township, PA (Hybrid)

Salary Not AvailableSenior Level5+ years exp

Posted 6 days ago

Job Summary

Own end-to-end tactical marketing campaigns for the Fire Service Market, from ideation to execution, ensuring brand consistency and driving regional and national initiatives.

Own implementation from ideation to execution of tactical campaigns
Coordinate creative concepts, assets, and agency management
Analyze and report on campaign performance

Job Description

Responsibilities

Develops tactical marketing communication plans for the Fire Service Market based on strategy provided by the Regional Marketing Communications Manager and Segment Teams.
Ensures campaigns promote brand and message consistency.
The main function of the role is to create successful, tactical marketing campaigns tied to overall NA sales and marketing initiatives, owning their implementation from ideation to execution.
This includes writing tactical campaign plans, developing associated creative concepts and assets, as well as execution oversight.
Planning and executing digital content for website properties and blog, including images and copy
Managing photo and video shoots tied to marketing campaigns
Ensuring appropriate execution for lead nurturing activities tied to campaigns, trade shows, and events
Planning and creating content for email campaigns, including newsletter content
Acting as main contact for marketing agencies, including managing their workload
Analyzing and presenting comprehensive campaign reports

Requirements

5 years’ experience in a marketing role
Past marketing strategy & goal development
A thorough understanding of both existing and emerging marketing channels
Ability to deliver consistent messaging across various channels
Capable of leveraging AI tools to develop, personalize, and optimize marketing content, campaigns, and insights for improved engagement and performance
Strong problem-solving and critical thinking skills
Strong Project Management skills
Strong Verbal and Written Communication Skills
Strong Organizational and Problem-Solving Skills
Maximum of 10% travel required

Preferred

Advertising or interactive agency experience
Experience with online strategies & emerging digital technologies

Marketing Team

Marketing Roles Posted (Last 30 Days)

Responsibilities

Develops tactical marketing communication plans for the Fire Service Market based on strategy provided by the Regional Marketing Communications Manager and Segment Teams.
Ensures campaigns promote brand and message consistency.
The main function of the role is to create successful, tactical marketing campaigns tied to overall NA sales and marketing initiatives, owning their implementation from ideation to execution.
This includes writing tactical campaign plans, developing associated creative concepts and assets, as well as execution oversight.
Planning and executing digital content for website properties and blog, including images and copy
Managing photo and video shoots tied to marketing campaigns
Ensuring appropriate execution for lead nurturing activities tied to campaigns, trade shows, and events
Planning and creating content for email campaigns, including newsletter content
Acting as main contact for marketing agencies, including managing their workload
Analyzing and presenting comprehensive campaign reports

Requirements

5 years’ experience in a marketing role
Past marketing strategy & goal development
A thorough understanding of both existing and emerging marketing channels
Ability to deliver consistent messaging across various channels
Capable of leveraging AI tools to develop, personalize, and optimize marketing content, campaigns, and insights for improved engagement and performance
Strong problem-solving and critical thinking skills
Strong Project Management skills
Strong Verbal and Written Communication Skills
Strong Organizational and Problem-Solving Skills
Maximum of 10% travel required

Preferred

Advertising or interactive agency experience
Experience with online strategies & emerging digital technologies