4 weeks ago
Senior Analyst, Data & Insights
Teads
Chicago, IL (Hybrid)Full time$80K/yr – $90K/yr
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Senior Analyst, Data & Insights
Chicago, IL (Hybrid)
$80K/yr – $90K/yrSenior Level2+ years expFull time
Posted 4 weeks ago
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Job Summary
Hold the research and data-ops leash on client work for Teads Data Suite, turning targeting and measurement insights into consults that move deals forward.
- Drive end-to-end research from scoping through post analysis to client-ready recommendations
- Be the internal expert and advocate for Teads data and insights tools in sales and client discussions
- Collaborate across sales, account management, data, and insights on initiatives and campaign optimizations
Job Description
Responsibilities
- Support client-facing discussions around the Teads Data Suite, including targeting capabilities, and strategic consultations
- Coordinate end-to-end research project processes – from pre-campaign project scoping & feasibility assessment, to project execution, to post-campaign analysis & client deliverable
- Become an expert user and advocate for Teads’ proprietary data and insights tools
- Support the day-to-day data needs of the Teads sales team, including responding to RFPs and participating in client QBRs
- Collaborate with sales, account management, data, and insights team members on research initiatives
- Assist in campaign optimizations for best results based on research insights
- Advise on targeting strategy & research study implementation related questions
- Proactively stay up to date with new vendors and industry trends
Requirements
- 2-4 years of experience in a data operations or ad measurement role at a leading advertiser, publisher, media agency or research provider
- Experience working with third-party providers to both onboard and offboard data - for example, Experian, Liveramp, Neustar, Nielsen, comScore, Circana
- Deep knowledge of the digital advertising industry – specifically related to audience targeting and ad effectiveness research
- Data driven mindset: A number has a specific meaning to this person
- Ability to understand technical & functional details about data (e.g: how a cookie-sync works concretely), and abstract this information into strategic/high-level marketing thoughts & discussions
- Understanding of research and testing methodologies
- Previous success managing multiple projects and deliverables
- Strong analytical and reporting skills focused on delivering actionable insights and recommendations
- Passion for data storytelling
- High standards of client service with strong written and verbal communication skills
- Experience with leading conference calls/in-person meetings and working in a client facing role
- Ability to work both independently and collaboratively
- Comfortable in a fast-paced and constantly evolving environment
- Degree in related field
Preferred
- Understanding of identity resolution and data matching techniques, solutions and providers
- Knowledge of the nuances of omnichannel data & measurement
- Experience managing campaign effectiveness solutions, including creative testing, attention, incremental reach, brand lift, foot traffic and closed-loop measurement
Benefits
- Teads is committed to your success, offering the support, tools, and development opportunities you need to excel in your role.
Teads
Teads (NASDAQ: TEAD) is the omnichannel outcomes platform for the open internet, driving full-funnel results for marketers across premium media. With a focus on meaningful business outcomes for branding and performance objectives, the combined company ensures value is driven with every media dollar by leveraging predictive AI technology to connect quality media, beautiful brand creative, and context-driven addressability and measurement. One of the most scaled advertising platforms on the open internet, Teads is directly partnered with more than 10,000 publishers and 20,000 advertisers globally. The company is headquartered in New York, with a global team of nearly 1,800 people in 36 countries.
Traffic Signals
Monthly Visitors
477.4K
Monthly Google Ads Budget
$28
Traffic Source Mix
Search
34.9%
Direct
42.8%
Referral
18.9%
Social
1.8%
Paid
1.4%
Headcount Trend
Current headcount: ~1.9K
Marketing Team
Marketing Team Size
155 (8% of company)
Marketing Roles Posted (Last 30 Days)
1
Funding
Total Funding
$123.3M
Last Raise
$47M
Secondary Market, 9 years ago
Funding History
- Dec 2016Secondary Market
- Oct 2016Secondary Market
- Aug 2016Debt Financing • $47M