1 day ago
Strategic Marketing Manager-Cleaning
Nouryon
Radnor, PA (Unknown)Full time
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Strategic Marketing Manager-Cleaning
Radnor, PA (Unknown)
Salary Not AvailableSenior Level10+ years expFull time
Posted 1 day ago
Job Summary
Own the global strategy and marketing for the I&I Cleaning market, translating strategy into regional initiatives, leading cross-functional teams, driving innovation, and shaping go-to-market, pricing, and new product launches.
- Global strategy and marketing leadership
- Cross-functional market management and account leadership
- Innovation portfolio development and product launches
Job Description
Responsibilities
- Strategy & Marketing
- Develop and roll out a compelling global business strategy and strategic marketing plan for the global I&I Cleaning market.
- Translate global strategy into actionable regional and segment-level initiatives, working closely with regional market managers, sales, product management, R&D, and supply chain.
- Support long-range planning and conduct market research and competitive analysis.
- Develop go-to-market strategies and pricing logic for new applications and products, while monitoring KPIs, market share, and performance against plan.
- Develop thorough launch packages for new products, including promotional materials, samples, regulatory actions, and pricing guidelines.
- Track strategic initiatives and key growth projects, adjusting plans based on competitive, customer, and market developments.
- Lead a global cross-functional Market Management Team (MMT) to share regional insights, leverage successes and learnings, and ensure alignment.
- Act as the marketing lead for strategic accounts to support account-specific strategies and growth.
- Build relationships across the value chain and with relevant industry consortiums to gain market insights and identify opportunities.
Requirements
- Bachelor’s degree, preferably in Marketing, Business Administration, Chemistry, Chemical Engineering, or a related engineering discipline; MBA desirable.
- 10+ years of relevant strategic segment and/or marketing experience.
- Extensive knowledge and experience in the Cleaning Goods market.
- Experience within the chemicals industry; sales experience is desirable.
- Fluency in English required; additional relevant language skills are a plus.
- Experience working effectively across global cultures and within a matrixed organization.
- Strong communication, interpersonal, and critical-thinking skills, including excellent listening, written, and verbal communication.
- Strong influencing, negotiation, problem-solving, and project management capabilities.
- An entrepreneurial and results-oriented mindset with strong business acumen.
- Willingness to travel up to approximately 30%.
Preferred
- MBA desirable.
Nouryon
3.3 Glassdoor
We are Nouryon. We produce essential solutions that our customers use to manufacture everyday products needed for attractive and high-growth end-markets.Our attention to societal trends, and our ability to translate these into business opportunities, alongside our dedication to customers, have earned us a place among the leading companies in our industry in terms of safety, sustainability, and innovation. This has also consistently resulted in strong financial performance and business growth.Headquartered in the Netherlands, we operate in over 80 countries and employ around 8,200 people. Our portfolio of industry-leading brands comprises Nouryon’s solutions that play an essential role in the daily lives of people across the world.For more information, please visit www.nouryon.com.
Founded in 2018
Amsterdam, North Holland, NLD
5.1K employees (244 in marketing)
57% recommend to a friend
51% CEO approval
Marketing Team
Marketing Team Size
229 (5% of company)
Median Career Experience
24 years
Median Tenure
5.4 years
Marketing Roles Posted (Last 30 Days)
1
People
Marketing Leadership
Amy Cohen
Global Marketing & Digital Communications Director
At the company for 1 year 8 months
Richard Cho
Global Marketing Director - Paints & Coatings
At the company for 6 years
Michael Turkowski
Regional Marketing Manager
At the company for 6 years 4 months
Amanda Muilenburg
Americas Marketing Manager
At the company for 5 years 5 months
Traffic Signals
Monthly Visitors
128.3K
Monthly Google Ads Budget
$122
Traffic Source Mix
Search
53.9%
Direct
34%
Referral
7.1%
Social
3.9%
Paid
0.9%
Headcount Trend
Current headcount: ~5.1K