Own cross-channel content, social, and events execution with a bias toward branding impact and measurable campaigns for a restoration services audience.

Social and content ownership: build and run multi-platform content programs with clear metrics.
Brand and events orchestration: partner with leadership on branding and annual events plan, while managing sponsor and vendor relationships.
SEO support and training enablement: assist local content, intake recordings segmentation, and training to lift local performance.

Job Description

Develop and execute social media content strategies across platforms (Facebook, Instagram, LinkedIn, etc.).
Create engaging content, including blog posts, newsletters, and promotional materials.
Support our SEO partner in developing local content upon their request. In addition, segment their intake team rated recordings for each intake person and support appropriate training.
Coordinate digital advertising campaigns, including PPC, social media ads, and email marketing.
Track marketing metrics and generate reports to assess campaign effectiveness.
Collaborate with leadership to develop branding initiatives and promotional strategies.
Plan and support community outreach programs, sponsorships, and events.
Develop and coordinate an annual events plan.
Maintain relationships with vendors, media contacts, and business partners.

Paul Davis Restoration of the National Capital Region, VA

Paul Davis Restoration of the National Capital Region, VA located in Manassas, Virginia is part of the nation's foremost restoration company. Started in 1997 by Paul and Penny Golkin, the locally owned company originally specialized in insurance restoration but quickly expanded to include emergency mitigation services and remodeling. From the beginning, the company's mission has been to provide a seamless and compassionate recovery to those who have suffered a disaster or loss. We are the area's Property Restoration Experts and we're here to help 24/7.

Founded in 1997

Manassas, Virginia, USA

46 employees (3 in marketing)

www.pauldavisnatcap.com

Traffic Signals

Monthly Visitors

35.3K

Traffic Source Mix

53%

Direct

39.6%

Referral

5.5%

Social

0.8%

Paid

1.1%

Headcount Trend

Current headcount: ~46

Marketing Team

Marketing Team Size

2 (4% of company)

Marketing Roles Posted (Last 30 Days)

Develop and execute social media content strategies across platforms (Facebook, Instagram, LinkedIn, etc.).
Create engaging content, including blog posts, newsletters, and promotional materials.
Support our SEO partner in developing local content upon their request. In addition, segment their intake team rated recordings for each intake person and support appropriate training.
Coordinate digital advertising campaigns, including PPC, social media ads, and email marketing.
Track marketing metrics and generate reports to assess campaign effectiveness.
Collaborate with leadership to develop branding initiatives and promotional strategies.
Plan and support community outreach programs, sponsorships, and events.
Develop and coordinate an annual events plan.
Maintain relationships with vendors, media contacts, and business partners.