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4 months ago

Copywriter

World Insurance Associates, LLC.

USA (On-site)Full time

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World Insurance Associates, LLC.

Copywriter

USA (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive thought leadership and long-form content for World Insurance Associates, shaping industry expertise and internal communications.

Develop thought leadership pieces and long-form content.
Must-have: 3–5 years of professional writing in insurance or financial services.
Standout: Cross-functional collaboration and RFP prep for P&C and Employee Benefits.

Job Description

Responsibilities

Develop thought leadership pieces that position the company as an industry expert and trusted voice.
Research and write long‑form content such as whitepapers, articles, reports, and industry insights.
Conduct interviews with internal experts to gather information and strengthen content depth.
Support the Director of Marketing and Communications in developing long‑form content, industry‑focused materials, and internal communications.
Draft copy for newsletters, announcements, presentations, and other communication channels.
Prepare Requests for Proposals (RFPs) for Property & Casualty (P&C) and Employee Benefits (EB).
Ensure all written content aligns with brand voice, tone, and messaging guidelines.
Edit and proofread materials for clarity, accuracy, grammar, and consistency.
Maintain editorial standards and contribute to the development of style guidelines.
Stay informed on industry trends, competitor messaging, and emerging topics.
Use insights to craft relevant, timely, and authoritative content that supports business objectives.
Monitor industry publications and market developments to identify new content opportunities.

Requirements

Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.
3–5 years of professional writing experience, preferably in insurance, financial services, or a related industry.
Experience producing long‑form content and thought leadership pieces.
Prior experience supporting marketing or communications teams is preferred.
Proficiency in Microsoft Office; experience with content management systems is a plus.

Preferred

Familiarity with brand voice development and editorial style guidelines.
Strong collaboration skills and ability to work effectively with cross‑functional teams.

World Insurance Associates, LLC.

World Insurance Associates is a unique insurance organization offering top products and services from major providers, combined with attentive service from local agents.

Founded in 1956

New Bedford, Massachusetts, USA

8 employees

www.worldinsurance.com

Traffic Signals

Monthly Visitors

32.1K

Traffic Source Mix

46.7%

Direct

43.5%

Referral

7.5%

Social

1.4%

Paid

0.7%

Headcount Trend

Current headcount: ~8

Responsibilities

Develop thought leadership pieces that position the company as an industry expert and trusted voice.
Research and write long‑form content such as whitepapers, articles, reports, and industry insights.
Conduct interviews with internal experts to gather information and strengthen content depth.
Support the Director of Marketing and Communications in developing long‑form content, industry‑focused materials, and internal communications.
Draft copy for newsletters, announcements, presentations, and other communication channels.
Prepare Requests for Proposals (RFPs) for Property & Casualty (P&C) and Employee Benefits (EB).
Ensure all written content aligns with brand voice, tone, and messaging guidelines.
Edit and proofread materials for clarity, accuracy, grammar, and consistency.
Maintain editorial standards and contribute to the development of style guidelines.
Stay informed on industry trends, competitor messaging, and emerging topics.
Use insights to craft relevant, timely, and authoritative content that supports business objectives.
Monitor industry publications and market developments to identify new content opportunities.

Requirements

Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.
3–5 years of professional writing experience, preferably in insurance, financial services, or a related industry.
Experience producing long‑form content and thought leadership pieces.
Prior experience supporting marketing or communications teams is preferred.
Proficiency in Microsoft Office; experience with content management systems is a plus.

Preferred

Familiarity with brand voice development and editorial style guidelines.
Strong collaboration skills and ability to work effectively with cross‑functional teams.