3 months ago
Lead Technical Content Writer
Codal
Chicago, IL (Hybrid)Full time$95K/yr – $130K/yr
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Lead Technical Content Writer
Chicago, IL (Hybrid)
$95K/yr – $130K/yrSenior Level10+ years expFull time
Posted 3 months ago
Top 1% of applicants do these two things.
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Job Summary
Drive Codal's content strategy and execution across website, thought leadership, case studies, and brand positioning.
- Own website content, blog, press releases, and case studies with cross-functional collaboration
- Must-have: 10+ years of B2B content writing and ability to distill complex topics
- Standout: Data-driven content decisions tied to pipeline impact and CRM systems
Job Description
Responsibilities
- Website and digital content: Write and own key industry pages and solutions pages across the Codal website
- Develop copy that clearly articulates Codal's point of difference in a competitive market
- Work with the Global Head of Marketing to ensure website content reflects our positioning and service lines
- Thought leadership and editorial: Produce authoritative blog articles in collaboration with internal SMEs across engineering, design and strategy
- Write and distribute press releases that reinforce Codal's market position and announcements
- Develop and execute a content strategy alongside the Global Head of Marketing, contributing ideas, flagging what's resonating, and shaping the editorial calendar
- Case studies: Lead end-to-end case study production from stakeholder brief and client interview through to published asset
- Design and implement a scalable case study process to accelerate output and reduce time from project completion to publication
- Work cross-functionally with delivery, sales and design to source stories, gather approvals and get case studies out faster
- Brand and positioning: Communicate Codal's point of difference clearly and consistently across all content formats
- Maintain a consistent enterprise tone of voice across all channels and asset types
- Contribute to how the team plans and prioritises content, not just what gets executed
- Data and performance: Track and report on content performance across key channels: organic traffic, engagement, lead attribution and pipeline influence
- Use data to inform content decisions: identify what's working, what isn't, and where to focus effort
- Set measurable goals for content initiatives and report results in terms of business impact, not just pageviews
- Work with the marketing team to connect content activity to CRM data and pipeline outcomes in HubSpot and Salesforce
Requirements
- 10+ years of B2B or enterprise content writing experience, ideally in digital services, technology, agency or consultancy
- Proven background writing for regulated industries: healthcare, financial services, compliance, or similar
- A portfolio that demonstrates range: long-form editorial, web copy, case studies, press releases, thought leadership
- Exceptional command of the English language: grammar, structure and nuance, with a strong editorial instinct
- Experience interviewing SMEs and distilling complex technical ideas into compelling, accessible narratives
- Strong project management instincts: able to manage multiple workstreams without dropping the ball
- Comfortable owning processes, not just executing tasks, you\'ll build systems as well as write content
- High standards, high output, and the drive to do both at once
Benefits
- - Codal is a global agency with over 200 employees, and offices in the US, UK, and India
- - We regularly host happy hours, dinners, excursions, and other company events to unwind after a hard day at work
- - Office snacks and drinks + a fancy Bevi water machine with flavored water
- - We offer Medical, Life, Dental/Vision, and many more insurance types
- - Employer 401k match - 4%
- - A recreational group that regularly competes in city leagues for softball and volleyball
- - An office in the heart of downtown Chicago with a gym, food court, Walgreens, rooftop bar, outdoor sports court, and other amenities
- - Working hybrid for in-person collaboration and sprint-planning days
Codal
4.3 Glassdoor
Codal is an award-winning design and development consultancy that helps enterprise organizations solve complex problems and accelerate growth through cutting-edge, data-driven digital solutions. Our areas of expertise include digital transformation, eCommerce, UX/UI design, product strategy, data analytics, and AI. With a global team of the world’s best designers, developers, engineers, analysts, product managers, and strategists, along with an extensive partnership network of industry-leading technology providers, we’ve got the knowledge, experience, and resources to deliver impactful solutions that help our clients drive operational efficiencies, grow their customer base, and scale for the future.
Founded in 2009
Chicago, Illinois, USA
301 employees (23 in marketing)
82% recommend to a friend
91% CEO approval
Traffic Signals
Monthly Visitors
12.5K
Monthly Google Ads Budget
$1.2K
Traffic Source Mix
Search
42.7%
Direct
43%
Referral
9.6%
Social
3%
Paid
1.5%
Headcount Trend
Current headcount: ~302
Marketing Team
Marketing Team Size
11 (4% of company)
Funding
Last Raise
Series D, 14 years ago
Funding History
- Mar 2012Series D
