1 day ago
Social Media Associate Manager
VEVO
New York City, NY (Hybrid)Full time$70K/yr – $75K/yr
All marketing roles in the US
Get alerts for this search
All marketing roles in the US
Get alerts for this search
Social Media Associate Manager
New York City, NY (Hybrid)
$70K/yr – $75K/yrMid Level3+ years expFull time
Posted 1 day ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the Vevo social editorial calendar, craft punchy micro-copy for video, and guide brand voice and collaboration with production; drive trends, archive content, and measure performance across Instagram, TikTok, YouTube Shorts.
- Own the Calendar: Vevo’s day-to-day publishing schedule
- Editorial Judgment: Manage trends and archival content
- Mastery of Brevity: Write clear, punchy micro-copy
Job Description
Responsibilities
- Copywriting & Content Creation
- Write for Video: Craft brief, accurate, and engaging micro-copy for on-screen editorial assets and hosted scripts.
- Maximize Word Efficiency: Distill complex artist backstories, video facts, and pop culture lore into punchy, engaging copy that grabs viewer attention instantly.
- Maintain Brand Voice: Help refine and maintain a sharp, authoritative, and music-obsessed editorial voice for Vevo’s social content.
- Collaborate on Production: Partner closely with video editors, graphic designers and on-camera talent to ensure copy aligns seamlessly with visual and audio elements.
- Editorial Strategy & Calendar Ownership
- Own the Calendar: Serve as the strategic owner of Vevo’s day-to-day social publishing schedule across all core platforms (Instagram, TikTok, YouTube Shorts).
- Identify Brand-Relevant Trends: Evaluate emerging social trends, internet culture, holidays, and pop culture events, making swift judgments on where and how Vevo can naturally join the conversation.
- Archive & Nostalgia Mining: Actively pitch and program content from Vevo’s vast library of historical and vintage music videos to highlight anniversaries, artist milestones, and throwback pop culture moments.
- Bridge Past and Present: Connect classic music moments with current cultural trends, giving legacy catalog content fresh relevance for modern social audiences.
Requirements
- Experience: 3+ years in social media management, copywriting, or music/culture journalism.
- Social Media & Channel Management: Proven experience managing multi-channel social media profiles (including Instagram, TikTok, Facebook, YouTube Shorts, LinkedIn, and emerging platforms) using social management tools such as Dash Social or equivalent platforms.
- Publishing & Analytics: Strong proficiency in social media scheduling, publishing workflows, and analytical tools to track performance metrics, generate insights, and optimize content strategy.
- Content & Editorial Writing: Exceptional short-form writing and editorial skills, ideally with a background in journalism focusing on music, media, and/or entertainment, with a knack for crafting engaging, audience-focused copy.
- Platform Expertise: Mastery of native social tools, current video formats, and community behavior across Instagram, TikTok, Facebook and YouTube Shorts.
Benefits
- We have excellent compensation and benefits packages
- premier access to music content and new releases of original media content
VEVO
Vevo is the world's leading music video network, connecting an ever-growing global audience to high quality music video content for more than a decade. Founded by Universal Music Group and Sony Music Entertainment in 2009, Vevo offers fans worldwide a vast array of premium content to choose from, showcasing official music videos alongside a constantly developing lineup of live performances and innovative original programming. From top superstars to rising new talents, Vevo brings incomparable cross-promotional support to artists across the musical spectrum, at every stage of their careers. Vevo has consistently evolved over the past decade to lead within today's ever-changing media landscape, embracing partnerships with a number of leading distribution platforms to deliver extraordinary content within ad-supported environments. With more than 26B views across television, desktop and mobile devices each month, Vevo brings music videos to the world – when, where, and how fans want them. Vevo is available on YouTube, Samsung, Samsung TV Plus, Amazon Fire TV, Amazon Echo Show, PlutoTV, Apple TV, Roku, Comcast (Xfinity X1 and Xfinity Flex), VIZIO, Sky (NowTV and SkyQ), Foxxum, XITE, NetRange, Redbox, T-Mobile Play, Virgin Media, Xumo, Telstra and Vewd.
Traffic Signals
Monthly Visitors
290.7K
Traffic Source Mix
Search
49.5%
Direct
38%
Referral
6%
Social
5.8%
Paid
0.5%
Headcount Trend
Current headcount: ~753
Marketing Team
Marketing Team Size
117 (16% of company)
Median Career Experience
12 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
2
People
Marketing Leadership
JP Evangelista
Senior Vice President Content, Programming & Marketing
At the company for 17 years 3 months
David McTiernan
Head of Artist/Label Relations, Digital Marketing
At the company for 17 years
Lindsay Sanchez
Senior Director, Digital Marketing & Social Media
At the company for 9 years 9 months
Justin M.
Director, Media and Distribution Marketing
At the company for 8 years 8 months