Own marketing leadership for a pharma/healthcare portfolio with strong cross-functional ownership across brand, KOL engagement, and market research to inform product positioning and multi-channel plans.

Brand and cross-functional ownership: drive brand messaging, launches, and alignment with field sales, regulatory, R&D, and medical affairs.
KOL and patient engagement: build initiatives with HCPs, patient groups, and medical societies to influence adoption and advocacy.
Market insights and performance: run market research, track KPIs, and optimize programs across digital and traditional channels.

Job Description

Responsibilities

Brand Management: Build and maintain a strong brand presence. Execute brand strategies, agency management, manage brand messaging, and ensure consistent brand communication across different channels and touchpoints.
Execute marketing plans: Execute comprehensive marketing initiatives to all customer groups (HCP, allied health and consumer). Set clear goals, identifying target segments, positioning products effectively, and creating plans to drive product adoption and revenue growth. Manage all multi-channel marketing programs including app development and devices.
Cross-functional Collaboration: Partner closely with various departments, such as field sales management, regulatory affairs, R&D, and medical affairs. Strong collaboration, align efforts, gather input, and drive cross-functional initiatives to ensure successful product launches and marketing campaigns. Leads marketing activities for Product Review Committee.
Customer/ KOL Engagement: Develop initiatives with key opinion leaders, healthcare professionals, and patient advocacy groups, and medical societies.
Market Research and Analysis: Execute market research plan, gather customer insights, and analyze market data. This includes monitoring industry trends, identifying market opportunities, and leveraging market research findings to inform product positioning and marketing strategies.
Marketing communications: Oversee the development of compelling marketing collateral, digital content, sales tools, and advertising campaigns to effectively reach target audiences and support sales efforts. Effectively convey complex scientific and medical information to various audiences, including healthcare professionals, patients, and internal stakeholders.
Performance tracking and reporting: Establish key performance indicators (KPIs) to measure the effectiveness of HCP marketing initiatives. Conduct regular engagement with field force and collect feedback to incorporate suggestions as appropriate. Regularly track, analyze, and report on marketing activities, providing insights and recommendations for optimization.
Observe all Company, Health, Safety, Compliance and Environmental guidelines.
Duties and responsibilities are not limited to the work listed above and may include other assignments, as necessary.

Requirements

Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
Proven track record of at least 15 years in the pharmaceutical or healthcare industry with at least 10 years marketing experience.
Experience launching product(s) in the diabetes category is preferred.
Extensive experience in HCP marketing in the pharmaceutical/medical device/biotech industry required.
Experience in developing and executing cost-effective social and digital marketing strategies.
Previous experience in the diabetes marketplace, with emphasis in insulin therapy is preferred.
Record of increasing responsibility within sales and marketing.
Demonstrated analytical skills and the ability to think strategically and solve problems.
Focused on team culture through collaboration and working cross-functionally to drive business results in a lean, fast-paced environment.

Preferred

Experience launching product(s) in the diabetes category is preferred.
Previous experience in the diabetes marketplace, with emphasis in insulin therapy is preferred.

MannKind Corporation

3.6 Glassdoor

MannKind Corporation (Nasdaq: MNKD) is a biopharmaceutical company dedicated to transforming chronic disease care through innovative, patient-centric solutions. Focused on cardiometabolic and orphan lung diseases, we develop and commercialize treatments that address serious unmet medical needs, including diabetes, pulmonary hypertension, and fluid overload in heart failure and chronic kidney disease.With deep expertise in drug-device combinations, MannKind aims to deliver therapies designed to fit seamlessly into daily life.Please visit mannkindcorp.com to learn more.

Founded in 1991

Danbury, Connecticut, USA

803 employees (22 in marketing)

www.mannkindcorp.com

79% recommend to a friend

85% CEO approval

Traffic Signals

Monthly Visitors

14.4K

Traffic Source Mix

45%

Direct

40.4%

Referral

7.5%

Social

5.6%

Paid

1.4%

Headcount Trend

Current headcount: ~803

Marketing Team

Marketing Team Size

12 (1% of company)

Median Career Experience

21.5 years

Median Tenure

1.8 years

Marketing Roles Posted (Last 30 Days)

People

Funding

Total Funding

$475M

Last Raise

$75M

Post IPO Debt, 7 months ago

Funding History

Aug 2025
Post IPO Debt • $75M
Mar 2021
Post IPO Debt • $200M
Dec 2018
Post IPO Equity • $40M

Recent News

MannKind Corporation (NASDAQ:MNKD) Given Average Recommendation of "Moderate Buy" by Brokerages

Nov 21, 2025 • MarketBeat

Is MannKind Corporation (NNFN) stock attractive post correction - 2025 Market WrapUp & Accurate Buy Signal Alerts

Nov 21, 2025 • newser.com

What momentum indicators show for MannKind Corporation stock - Wall Street Watch & Expert Curated Trade Ideas

Nov 19, 2025 • newser.com

Responsibilities

Brand Management: Build and maintain a strong brand presence. Execute brand strategies, agency management, manage brand messaging, and ensure consistent brand communication across different channels and touchpoints.
Execute marketing plans: Execute comprehensive marketing initiatives to all customer groups (HCP, allied health and consumer). Set clear goals, identifying target segments, positioning products effectively, and creating plans to drive product adoption and revenue growth. Manage all multi-channel marketing programs including app development and devices.
Cross-functional Collaboration: Partner closely with various departments, such as field sales management, regulatory affairs, R&D, and medical affairs. Strong collaboration, align efforts, gather input, and drive cross-functional initiatives to ensure successful product launches and marketing campaigns. Leads marketing activities for Product Review Committee.
Customer/ KOL Engagement: Develop initiatives with key opinion leaders, healthcare professionals, and patient advocacy groups, and medical societies.
Market Research and Analysis: Execute market research plan, gather customer insights, and analyze market data. This includes monitoring industry trends, identifying market opportunities, and leveraging market research findings to inform product positioning and marketing strategies.
Marketing communications: Oversee the development of compelling marketing collateral, digital content, sales tools, and advertising campaigns to effectively reach target audiences and support sales efforts. Effectively convey complex scientific and medical information to various audiences, including healthcare professionals, patients, and internal stakeholders.
Performance tracking and reporting: Establish key performance indicators (KPIs) to measure the effectiveness of HCP marketing initiatives. Conduct regular engagement with field force and collect feedback to incorporate suggestions as appropriate. Regularly track, analyze, and report on marketing activities, providing insights and recommendations for optimization.
Observe all Company, Health, Safety, Compliance and Environmental guidelines.
Duties and responsibilities are not limited to the work listed above and may include other assignments, as necessary.

Requirements

Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
Proven track record of at least 15 years in the pharmaceutical or healthcare industry with at least 10 years marketing experience.
Experience launching product(s) in the diabetes category is preferred.
Extensive experience in HCP marketing in the pharmaceutical/medical device/biotech industry required.
Experience in developing and executing cost-effective social and digital marketing strategies.
Previous experience in the diabetes marketplace, with emphasis in insulin therapy is preferred.
Record of increasing responsibility within sales and marketing.
Demonstrated analytical skills and the ability to think strategically and solve problems.
Focused on team culture through collaboration and working cross-functionally to drive business results in a lean, fast-paced environment.

Preferred

Experience launching product(s) in the diabetes category is preferred.
Previous experience in the diabetes marketplace, with emphasis in insulin therapy is preferred.

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