Southwire

Senior Specialist, Campaign Marketing

USA (Unknown)

Salary Not AvailableSenior Level7+ years expFull time

Posted 6 days ago

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Job Summary

Own end-to-end campaign execution across multiple channels and coordinate cross-functional teams to deliver timely, measurable campaigns.

Translate strategies into execution plans and timelines.
Collaborate with Product Marketing, Creative, Digital, and Sales teams to ensure cohesive execution.

Job Description

Responsibilities

Translate campaign strategies into actionable execution plans, timelines, and deliverables.
Manage the development of integrated segment marketing campaign assets across the full marketing mix, including digital and web, email, social media, advertising, events, webinars, and sales enablement.
Coordinate campaign launches and ensure alignment across internal stakeholders
Own campaign calendaring, scheduling, and project timelines across multiple concurrent initiatives.
Manage workflows through project management tools (Workfront).
Ensure all campaign deliverables are completed on time and aligned to scope
Collaborate with Product Marketing, Channel Marketing, Creative, Digital, and Sales teams to ensure cohesive execution.
Track campaign execution progress and provide regular status updates.
Support reporting efforts by organizing campaign data (analysis performed by strategy leads).

Requirements

Bachelor's Degree
Specialized Degree: Business Administration or Marketing
5-7 Years of Experience
Field(s) of Expertise: Marketing
Certificates/Licenses: Adobe Workfront, Marketing Cloud, Google Analytics, Salesforce, Social management

Preferred

Master's degree
Specialized Degree: Business Administration or Marketing
8-11 Years of Experience

Benefits

competitive compensation
employee benefits
tuition reimbursement
unlimited growth opportunities

Southwire

As one of the leading manufacturers of wire and cable used in the transmission and distribution of electricity, Southwire delivers power to millions of people around the world.

38 employees (1 in marketing)

southwire.com

Traffic Signals

Monthly Visitors

345.8K

Monthly Google Ads Budget

$2.8K

Traffic Source Mix

56.7%

Direct

38.2%

Referral

3.9%

Social

0.7%

Paid

0.5%

Headcount Trend

Current headcount: ~38

Marketing Team

Marketing Team Size

1 (3% of company)

Marketing Roles Posted (Last 30 Days)

Responsibilities

Translate campaign strategies into actionable execution plans, timelines, and deliverables.
Manage the development of integrated segment marketing campaign assets across the full marketing mix, including digital and web, email, social media, advertising, events, webinars, and sales enablement.
Coordinate campaign launches and ensure alignment across internal stakeholders
Own campaign calendaring, scheduling, and project timelines across multiple concurrent initiatives.
Manage workflows through project management tools (Workfront).
Ensure all campaign deliverables are completed on time and aligned to scope
Collaborate with Product Marketing, Channel Marketing, Creative, Digital, and Sales teams to ensure cohesive execution.
Track campaign execution progress and provide regular status updates.
Support reporting efforts by organizing campaign data (analysis performed by strategy leads).

Requirements

Bachelor's Degree
Specialized Degree: Business Administration or Marketing
5-7 Years of Experience
Field(s) of Expertise: Marketing
Certificates/Licenses: Adobe Workfront, Marketing Cloud, Google Analytics, Salesforce, Social management

Preferred

Master's degree
Specialized Degree: Business Administration or Marketing
8-11 Years of Experience

Benefits

competitive compensation
employee benefits
tuition reimbursement
unlimited growth opportunities