2 weeks ago
Marketing Specialist
Sunbelt Rentals, Inc.
Fort Mill, SC (On-site)Full time$65K/yr – $89K/yr
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Marketing Specialist
Fort Mill, SC (On-site)
$65K/yr – $89K/yrMid Level2+ years expFull time
Posted 2 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own and drive end-to-end marketing program execution aligned to GTM strategies, coordinating cross-functional teams to boost awareness, engagement, and pipeline while tracking performance and iterating on playbooks.
- Own cross-functional program delivery and sales enablement collaboration
- Drive measurement and continuous improvement across marketing initiatives
Job Description
Responsibilities
- Marketing Execution & Program Support
- Execute marketing programs aligned to GTM strategies for enterprise initiatives, customer segments, end markets, and account-based programs.
- Support the development and launch of programs that drive awareness, engagement, and pipeline growth.
- Liaise with marketing department stakeholders to identify and implement the most appropriate content strategy and channel mix.
- Coordinate the creation, production, and distribution of marketing assets, sales enablement collateral, and operational materials — including flyers, direct mailers, banners, media ads, and social content.
- Maintain project plans and coordinate cross-functional inputs to drive on-time, on-brand initiative launches.
- Support intake, documentation, and workflow processes to ensure consistency and scalability.
- Cross-Functional Collaboration & Enablement
- Coordinate initiative briefings across marketing teams (market intelligence, search & performance, content & lifecycle) to ensure alignment with GTM strategy.
- Partner with Sales, Digital, Operations, and Product teams to support coordinated go-to-market execution.
Requirements
- Bachelor’s degree in marketing, business, communications or equivalent work experience
- 2 - 4 years of experience in marketing, campaign execution, or field marketing
- Proficiency with Microsoft Office Suite
- Track record of collaborating across Sales, Branch Operations, Digital, and Product Development
- Experience in B2B marketing environments preferred; Vertical or industry-focused marketing familiarity
- Understanding of rental, logistics, or supply chain industry trends and market dynamics
- Solid organizational, communication, time management and proofing skills
- Strong analytical, problem-solving, communication and presentation skills
- Comfortable shifting between strategy and execution
- Strong bias for action with the ability to prioritize and manage multiple priorities
Benefits
- - Health, Dental and Vision plans
- - 401(k) Match
- - Volunteer time off
- - Short-term and long-term disability
- - Accident, Life and Travel insurance, as well as flexible spending
- - Tuition Reimbursement Options
- - Employee Assistance Program (EAP)
- - Length of Service Awards
- You will become eligible for benefits on the first of the month following 30 days from your start date. Sunbelt offers team members the following paid time off from work, subject to Sunbelt’s policies (unless specified in a collective bargaining agreement):
- - 12-25 vacation days depending on years of service
Sunbelt Rentals, Inc.
At Sunbelt Rentals, we provide the tools, equipment, and support our customers need to build and maintain the world around us.With locations across the U.S. and Canada and a team of passionate experts, we're here to ensure our customers have what they need to get the job done right—safely, efficiently, and on time.From major construction sites to backyard projects, our fleet of equipment is ready to tackle jobs of any size. Wherever the work takes you, we’re ready to help.Social Media Community Guidelines: https://www.sunbeltrentals.com/legal/website/social-community-guidelines/
Traffic Signals
Monthly Visitors
6.5M
Monthly Google Ads Budget
$166K
Traffic Source Mix
Search
31%
Direct
63.3%
Referral
5%
Social
0.4%
Paid
0.3%
Headcount Trend
Current headcount: ~11.3K
Marketing Team
Marketing Team Size
88 (1% of company)
Median Career Experience
16 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
2
People
HR / Recruitment
Marketing Leadership
Julie Cunnyngham
Vice President of Marketing, Brand and Communications
At the company for 5 years 1 month
Neil Moree
Director of Marketing Analytics
At the company for 4 years 7 months
Denise Yunkun
Director Marketing Strategy
At the company for 3 years 10 months
Kristen Skunza
Growth Marketing Director
At the company for 7 years 9 months