Own and optimize multi-channel ABM campaigns while enforcing information security and data privacy, partnering with sales and field teams to drive target account engagement and pipeline impact.

Lead ABM program design, execution, and optimization across 1:1 to 1:Many configurations
Collaborate with sales/field marketing on account selection, timing, and activation
Monitor engagement, conversions, and ROI with dashboards and data-driven adjustments

Job Description

Responsibilities

Promote and enforce awareness of key information security practices, including acceptable use of information assets, malware protection, and password security protocols
Identify, assess, and report security risks, focusing on how these risks impact the confidentiality, integrity, and availability of information assets
Understand and evaluate how data is stored, processed, or transmitted, ensuring compliance with data privacy and protection standards (GDPR, CCPA, etc.)
Ensure data protection measures are integrated throughout the information lifecycle to safeguard sensitive information
Execute multi-channel ABM campaigns aligned to priority accounts, buying groups, and growth objectives
Partner closely with sales and field marketing to align on account selection, campaign timing, and activation plans
Design and run 1:1, 1:Few, and 1:Many ABM programs using personalized digital, content, and paid tactics
Translate sales insights, intent signals, and performance data into targeted messaging and campaign adjustments
Coordinate campaign planning, creative development, and execution with internal teams and agency partners
Manage and optimize paid campaigns across social, search, display, and intent-based platforms

Preferred

Strong experience in B2B demand generation or account-based marketing
Hands-on experience with ABM platforms, CRM, and marketing automation tools
Experience with Anthropic’s Claude and OpenAI ChatGPT, among other AI tools
Solid understanding of B2B buying groups and complex sales cycles
Comfortable operating at both strategic and tactical levels
Strong project management and cross-functional collaboration skills
Data-driven mindset with experience interpreting performance insights
Clear communicator who thrives in fast-paced, team-oriented environments

Bounteous

Bounteous is a premier end-to-end digital transformation consultancy dedicated to partnering with ambitious brands to create digital solutions for today’s complex challenges and tomorrow’s opportunities. Our Co-Innovation methodology is a unique engagement model designed to align interests and accelerate value creation. Our clients worldwide benefit from the skills and expertise of over 4,000+ expert team members across the Americas, APAC, and EMEA. By partnering with leading technology providers, we craft transformative digital experiences that enhance customer engagement and drive business success. We drive success for the world’s biggest brands with award-winning solutions: AI, Data, Analytics Digital Commerce Experience Innovation & Design Enterprise Digital Transformation Marketing Activation & Loyalty Digital Product & Platform Engineering Cloud Enablement & Modernization We collaborate with top tech leaders to pioneer solutions in a dynamic digital world: Adobe AWS Microsoft Salesforce Google ...and more! Our SMEs tailor solutions to meet your industry’s unique needs and goals:Consumer Goods Financial ServicesHealthcareIndustrial & ManufacturingLogisticsMedia, Entertainment, TechnologyRestaurant & ConvenienceRetailTelecommunicationsTravel & Hospitality

Founded in 2003

Frisco, Texas, USA

2.8K employees (271 in marketing)

www.bounteous.com