2 weeks ago
Social Media, Content & Creator Commerce Manager
Centric Brands
Los Angeles, CA (Hybrid)Full time$86K/yr – $108K/yr
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Social Media, Content & Creator Commerce Manager
Los Angeles, CA (Hybrid)
$86K/yr – $108K/yrSenior Level5+ years expFull time
Posted 2 weeks ago
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Job Summary
Own and execute the brand’s social and creator-commerce engine across multiple platforms, from content production to analytics, influencer partnerships, and community management.
- Own the social content calendar and end-to-end influencer campaigns
- Drive affiliate and creator initiatives to grow revenue and engagement
Job Description
Responsibilities
- In collaboration with the Director of Marketing & Social, manage the social media content calendar across Instagram, TikTok, YouTube, Pinterest, and Facebook, aligned to product launches, brand campaigns, and cultural moments.
- Supplement on-camera content by appearing in organic social content as needed.
- Support the brand founders in creating content, developing concepts, and assisting with execution to bring their on-camera presence to life across platforms.
- Plan and execute social-first photoshoots and support content capture during larger brand shoot days, as directed by the Director of Marketing & Social.
- Produce and edit photo, video, and motion assets using Adobe Creative Cloud, Canva, or similar tools.
- Stay ahead of platform trends, formats, and best practices; surface relevant opportunities to the Director of Marketing & Social to keep Favorite Daughter culturally relevant and algorithm-friendly.
- Monitor competitive activity and translate emerging formats into rapid, conversion-focused content opportunities.
- In partnership with the Director of Marketing & Social, execute and help scale all affiliate programs—TikTok Shop, YouTube Shopping Affiliate, ShopMy, LTK, and Pinterest—optimizing links, codes, commissions, payouts, and ROI.
- In collaboration with the Director of Marketing & Social, identify and onboard creators who authentically align with Favorite Daughter’s aesthetic and audience.
- Execute end-to-end influencer campaigns—outreach, gifting, product seeding, affiliate setup, paid partnerships, deliverables, and timelines—as directed by the Director of Marketing & Social.
Requirements
- 3–5+ years of experience in social media management, creator commerce, or influencer/affiliate marketing for a fashion, beauty, or DTC brand.
- Hands-on experience managing TikTok Shop, YouTube Shopping Affiliate, ShopMy, LTK, and/or Pinterest Shopping.
- Proven ability to create compelling organic content natively—you know what performs on each platform because you live on them.
- Comfortable on camera and willing to appear in supplemental content when needed; experience supporting or producing founder-led content a plus.
- In collaboration with the Director of Marketing & Social, identify and onboard creators who authentically align with Favorite Daughter’s aesthetic and audience.
Preferred
- Hands-on editing experience with Adobe Creative Cloud, Canva, or similar tools.
- Proven ability to drive measurable revenue through affiliate and creator programs.
- Strong understanding of the women’s contemporary fashion/apparel creator landscape.
- Analytical mindset: comfortable interpreting performance data and translating it into strategy.
Benefits
- In return, we provide an industry-competitive salary, along with a comprehensive benefits plan (medical, dental, vision) that includes a matching 401(k), Summer Fridays, generous PTO, merchandise discounts, excellent career development opportunities, and a work environment that reflects our industry leadership. Our social impact program, Centric Cares, focuses on volunteerism to make a difference in communities we live and work in and our D&I committee is shaping the future of diversity, equity and inclusion at Centric Brands though workshops, resources and inspiring conversation.
Centric Brands
3.2 Glassdoor
Centric Brands LLC is a global leading lifestyle brand collective that has unparalleled expertise in product design, development and sourcing, retail and digital commerce, marketing, and brand building. Centric designs, sources, markets, and sells high-quality products in the kids, men’s and women’s apparel, accessories, beauty, and entertainment categories. The Company’s portfolio includes licenses for more than 100 iconic brands, including Airwalk®, Calvin Klein®, Tommy Hilfiger®, Nautica®, and Under Armour® in the kid’s category; Buffalo®, Faherty®, Hervé Léger®, IZOD® and Joe’s Jeans® in the men’s and women’s apparel category; All Saints®, Coach®, Frye®, Hunter®, Kate Spade®, Michael Kors®, and Vince® in the accessories category; and in the Sports & Entertainment category, Disney®, Marvel®, Messi®, Nickelodeon®, and Warner Brothers® among many others. The Company also owns and operates Avirex®, Fiorelli®, Hudson®, Robert Graham®, and Taste Beauty® and operates joint venture brands, Favorite Daughter, Jennifer Fisher, and Preston Lane. The Company’s products are sold through leading mass-market retailers, specialty and department stores, and online. The Company is headquartered in New York City, with U.S. offices in Los Angeles and Greensboro, and international offices in Asia, Europe, Montreal, and Toronto. Centric Brands social impact efforts are centered around our commitment to serve and uplift the communities where we live and do business. Through our collective volunteerism and contributions, we are dedicated to making a caring and lasting impact on the world around us. For more information about Centric Brands, please visit www.centricbrands.com.
Founded in 2018
New York, New York, USA
2.3K employees (683 in marketing)
62% recommend to a friend
63% CEO approval
Traffic Signals
Monthly Visitors
62.6K
Traffic Source Mix
Search
21.3%
Direct
67.1%
Referral
8.9%
Social
2%
Paid
0.5%
Headcount Trend
Current headcount: ~2.3K
Marketing Team
Marketing Team Size
257 (11% of company)
Median Career Experience
8.5 years
Median Tenure
3.2 years
Marketing Roles Posted (Last 30 Days)
2
People
Marketing Leadership
Herta Silva
Vice President Creative Director | Marketing
At the company for 7 years 7 months
Amy Rapawy
Senior Vice President, Marketing
At the company for 5 years 6 months
Adrienne Courtney Lee
Director Of Brand Management
At the company for 8 years 6 months
Jennifer Spencer
CRM Marketing Manager
At the company for 1 year 2 months