Own the development and execution of a strategic marketing plan to promote UMaine SPIRE resources and drive utilization across innovation and economic development initiatives.

Lead cross-functional marketing initiatives
Translate complex partnerships into measurable outreach

Job Description

Responsibilities

The innovation marketing and outreach manager is responsible for developing and executing a strategic marketing plan to promote and increase utilization of the University of Maine’s innovation and economic development resources.
This position, reporting to the Division of Marketing and Communications, will directly support the university’s hub for commercializing innovations that move Maine forward: the Office of Strategic Partnerships, Innovation, Resources, and Engagement (SPIRE).

Requirements

Typically has the education associated with a Bachelor’s degree in a field that develops strong written communication skills, and four to seven years of directly related work experience, or an equivalent mixture of postsecondary education and relevant work experience.
Demonstrated success in developing strategic marketing plans to generate revenue and achieve measurable outreach and marketing objectives. Knowledge of and experience with current and emerging communication technologies.
The position requires self-direction, innovation, and vision, demonstrated ability to collaborate, as well as the ability to understand complex matters and devise successful strategies and the skills to readily resolve problems and issues.
Experience creating, editing and managing highly informative and engaging content across different mediums.
Extensive experience in managing change, prioritizing, and managing multiple complex activities in a time-sensitive changing and fluid environment, and meeting deadlines with strong attention to detail and a high level of accuracy and quality.
Excellent interpersonal skills and demonstrated excellence in interacting professionally and fostering solid partnerships both horizontally and vertically across many internal and external constituents and groups.
Experience in making administrative and procedural decisions and judgments on sensitive, confidential issues, to use independent judgment, and to manage, preserve, and impart confidential information.
Proven analytical/market research experience, knowledge and skills. Experience gathering data, compiling information, preparing reports, and maintaining records.
Proficient skills in the use of word processing, spreadsheet, database management, and presentation software.
Proven interpersonal, small group and public communication skills.

Preferred

Master’s degree.
Experience working at a national or global manufacturing, research and development, or technology company.

Benefits

The University of Maine offers a wide range of benefits for employees including, but not limited to, tuition benefits (employee and dependent), comprehensive insurance coverage including medical, dental, vision, life insurance, and short and long term disability as well as retirement plan options.

Marketing Team

Marketing Roles Posted (Last 30 Days)

Responsibilities

The innovation marketing and outreach manager is responsible for developing and executing a strategic marketing plan to promote and increase utilization of the University of Maine’s innovation and economic development resources.
This position, reporting to the Division of Marketing and Communications, will directly support the university’s hub for commercializing innovations that move Maine forward: the Office of Strategic Partnerships, Innovation, Resources, and Engagement (SPIRE).

Requirements

Typically has the education associated with a Bachelor’s degree in a field that develops strong written communication skills, and four to seven years of directly related work experience, or an equivalent mixture of postsecondary education and relevant work experience.
Demonstrated success in developing strategic marketing plans to generate revenue and achieve measurable outreach and marketing objectives. Knowledge of and experience with current and emerging communication technologies.
The position requires self-direction, innovation, and vision, demonstrated ability to collaborate, as well as the ability to understand complex matters and devise successful strategies and the skills to readily resolve problems and issues.
Experience creating, editing and managing highly informative and engaging content across different mediums.
Extensive experience in managing change, prioritizing, and managing multiple complex activities in a time-sensitive changing and fluid environment, and meeting deadlines with strong attention to detail and a high level of accuracy and quality.
Excellent interpersonal skills and demonstrated excellence in interacting professionally and fostering solid partnerships both horizontally and vertically across many internal and external constituents and groups.
Experience in making administrative and procedural decisions and judgments on sensitive, confidential issues, to use independent judgment, and to manage, preserve, and impart confidential information.
Proven analytical/market research experience, knowledge and skills. Experience gathering data, compiling information, preparing reports, and maintaining records.
Proficient skills in the use of word processing, spreadsheet, database management, and presentation software.
Proven interpersonal, small group and public communication skills.

Preferred

Master’s degree.
Experience working at a national or global manufacturing, research and development, or technology company.

Benefits

The University of Maine offers a wide range of benefits for employees including, but not limited to, tuition benefits (employee and dependent), comprehensive insurance coverage including medical, dental, vision, life insurance, and short and long term disability as well as retirement plan options.