3 weeks ago
Senior Advertising Manager - Paid Media
C.A. Fortune
Seattle, WA (Remote)Full time$81K/yr – $85K/yr
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Senior Advertising Manager - Paid Media
Seattle, WA (Remote)
$81K/yr – $85K/yrSenior Level3+ years expFull time
Posted 3 weeks ago
Top 1% of applicants do these two things.
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Job Summary
Own retail media strategy and client storytelling across networks, turning data into business impact for CPG/e-commerce brands.
- Growth-focused: Lead client strategies, optimize budgets across Amazon, Walmart, Instacart and other networks to hit growth targets.
- Measurement and narrative: Translate complex performance into client-ready growth narratives and actionable recommendations.
- Market and thought leadership: Conduct market research, platform updates, and testing ideas to keep campaigns ahead.
Job Description
Responsibilities
- Client Leadership – Partner with internal account teams and external clients to develop and execute retail media strategies aligned with client business objectives, growth targets, and promotional calendars.
- Client Relationship Management – Serve as the primary POC for senior stakeholders. Proactively communicates performance trends, optimization plans, risks, and strategic recommendations.
- Performance Reporting – Translate performance data into compelling client narratives — connecting media results to business outcomes such as incrementality, profitability.
- Market Research – Conduct keyword research, competitor analysis, market research, and platform innovation scouting
- Thought Leadership – Stay current on retail media trends, platform updates, and measurement methodologies. Proactively bring new ideas and testing opportunities to the team and clients.
Requirements
- Bachelor’s degree and 3 + years of experience managing larger-scale digital advertising or retail media accounts (CPG or e-commerce experience strongly preferred).
- Demonstrated hands-on expertise with Amazon (including DSP), Walmart Connect, Instacart, Kroger, or comparable retail media networks.
- Proven ability to synthesize large, complex datasets into concise, digestible insights and strategic recommendations tailored for client stakeholders and internal teams.
- Strong strategic thinker with excellent analytical skills and attention to detail — able to connect small optimizations to big business results.
- Exceptional written and verbal communication skills with the ability to influence and align cross-functional partners and clients.
- Thrives in a fast-paced, entrepreneurial, high-growth environment and can effectively manage multiple priorities and larger accounts.
Preferred
- Experience in CPG or food & beverage categories.
- Amazon Ads Certification and/or other retail media network certifications.
Benefits
- PTO and sick days
- 11 paid company holidays per year
- 1 floating holiday
- 2 paid volunteer days per year
- 3 months fully paid parental leave (regardless of gender)
- Medical, dental, and vision
- Paid company life insurance
- 401k with company match
- Bonus eligible
- Summer hours (half day Fridays from Memorial Day thru Labor Day)
C.A. Fortune
C.A. Fortune was founded in 1983 and later expanded under current ownership in 2013 to answer the need for a brokerage that could adapt with the changing consumer. In the past eleven years, through organic growth and strategic transactions, we’ve grown to serve clients nationwide across conventional and natural retailers in every channel - and added a suite of capabilities to support our clients at every step of the consumer journey. Our people are located across the country, and always happy to gather at our headquarters in Chicago’s vibrant West Loop.Our team is defined by passion, energy, hunger and drive. We’re a melting pot of expertise in sales, retail, e-commerce, marketing & advertising, and data & analytics. What these teams have in common is...you. We’re all highly motivated to help you win over customers and consumers.
Traffic Signals
Monthly Visitors
3.1K
Traffic Source Mix
Search
28.6%
Direct
46.7%
Referral
5.8%
Social
17.3%
Paid
1.5%
Headcount Trend
Current headcount: ~403
Marketing Team
Marketing Team Size
26 (6% of company)
Marketing Roles Posted (Last 30 Days)
1