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Marketing jobs

10 marketing jobs

8 days ago

National Director, Category Marketing

Jeeter

Los Angeles, CA (On-site)Full time

9 days ago

Director – US Oncology - GI Marketing

Bristol Myers Squibb EU Policy

Princeton, NJ (Hybrid)Full time$202K/yr – $245K/yr

10 days ago

Director, Institutional Segment Marketing

Fidelity Investments

Boston, MA (On-site)Full time$103K/yr – $211K/yr

2 weeks ago

Director, Industry & Service Line Marketing

Withum

Saddle Brook, NJ (On-site)Full time$140K/yr – $165K/yr

3 weeks ago

Senior Director, Oncology Market Access Marketing

AbbVie

Illinois, USA (Hybrid)Full time$207K/yr – $393K/yr

3 weeks ago

Director, Industry Marketing- Life Sciences

ServiceNow

New York City, NY (Hybrid)Full time$192K/yr – $337K/yr

4 weeks ago

Director, Industry Marketing - Defense

ServiceNow

Virginia, USA (Hybrid)Full time$192K/yr – $337K/yr

4 weeks ago

Director, Industry Marketing- Life Sciences

ServiceNow

New York City, NY (Remote)Full time$192K/yr – $337K/yr

4 weeks ago

Director, Industry Marketing - Telecommunications

ServiceNow

Austin, TX (Remote)Full time

5 weeks ago

Sr. Director, US Public Sector Marketing

Elastic

USA (Remote)Full time$200K/yr – $380K/yr

Find marketing roles you could actually win

10 open roles0

Find marketing roles you could actually win

10 open roles0

Responsibilities

Lead the development and application of consumer insights, market intelligence, and brand positioning strategies for the vape category.
Lead the development and execution of the category demand-creation strategy, including campaigns, product launches, promotions, retail activations, and annual activation calendars.
Translate consumer insights into retailer, field marketing, and sales activation plans.
Develop demand-lift forecasts and expected impact models for marketing initiatives.
Develop measurement frameworks and monitor performance across campaigns, promotions, and activations.
Conduct post-campaign analyses and performance reviews to validate demand creation and return on investment.
Ensure brand consistency, messaging alignment, and execution within Jeeter's established brand architecture and standards.
Develop category-specific marketing strategies that drive awareness, trial, loyalty, and repeat purchase behavior.
Provide marketing leadership and support for innovation launches, product introductions, and category expansion opportunities.
Deliver category demand-generation reporting, insights, and recommendations to executive leadership.

Requirements

8+ years of progressive experience in brand management, category marketing, shopper marketing, trade marketing, or integrated demand-creation roles within CPG, beverage, tobacco, alcohol, cannabis, or similarly regulated consumer products industries.
Proven track record of developing and executing marketing campaigns, promotions, and activation programs that delivered measurable revenue growth, consumer acquisition, and retail sales lift.
Demonstrated experience owning or influencing campaign, promotional, or commercial performance outcomes, including accountability for marketing investment effectiveness and return on spend.
Strong understanding of consumer insights, shopper behavior, category trends, and brand strategy, with the ability to translate data into actionable growth opportunities.
Advanced proficiency utilizing syndicated, retail, and market intelligence sources such as BDSA, Headset, Nielsen, IRI, POS reporting, consumer segmentation, and occasion-based demand analysis.
Deep knowledge of retail activation, field marketing, trade marketing, and go-to-market execution across multiple channels and customer segments.
Strong understanding of promotion economics, including demand lift analysis, promotional ROI, gross-to-net impacts, payback calculations, and incremental sales measurement.
Experience partnering cross-functionally with Sales, Revenue Growth Management (RGM), Demand Planning, Product Development, Finance, and Operations teams to align commercial objectives and business outcomes.
Expertise in developing marketing measurement frameworks, campaign scorecards, post-event analysis, and demand creation performance evaluations.
Experience operating within structured commercial planning environments, including S&OP, demand reviews, forecast alignment meetings, and plan-versus-actual performance management processes.

Preferred

10+ years of progressive experience in category marketing, brand management, shopper marketing, trade marketing, or integrated demand-creation leadership roles within CPG, beverage, tobacco, alcohol, cannabis, or similarly regulated consumer products industries.
Experience in vape, cannabis, tobacco, beverage, alcohol, or other highly regulated product categories.
Leadership experience supporting new product, hardware, device, or format launches.
MBA or advanced degree in Business, Marketing, Analytics, or a related discipline.
Experience leading multi-state, multi-market, or multi-banner retail activation programs.
Expertise in marketing effectiveness measurement methodologies, including Marketing Mix Modeling (MMM), incrementality testing, test-and-learn frameworks, attribution modeling, and consumer analytics.
Experience supporting large-scale category growth initiatives, innovation pipelines, and commercialization programs.
Formal training or certifications in consumer insights, category management, revenue growth management, advanced analytics, or digital marketing preferred.

Job Description

Responsibilities

Lead the development and application of consumer insights, market intelligence, and brand positioning strategies for the vape category.
Lead the development and execution of the category demand-creation strategy, including campaigns, product launches, promotions, retail activations, and annual activation calendars.
Translate consumer insights into retailer, field marketing, and sales activation plans.
Develop demand-lift forecasts and expected impact models for marketing initiatives.
Develop measurement frameworks and monitor performance across campaigns, promotions, and activations.
Conduct post-campaign analyses and performance reviews to validate demand creation and return on investment.
Ensure brand consistency, messaging alignment, and execution within Jeeter's established brand architecture and standards.
Develop category-specific marketing strategies that drive awareness, trial, loyalty, and repeat purchase behavior.
Provide marketing leadership and support for innovation launches, product introductions, and category expansion opportunities.
Deliver category demand-generation reporting, insights, and recommendations to executive leadership.

Requirements

8+ years of progressive experience in brand management, category marketing, shopper marketing, trade marketing, or integrated demand-creation roles within CPG, beverage, tobacco, alcohol, cannabis, or similarly regulated consumer products industries.
Proven track record of developing and executing marketing campaigns, promotions, and activation programs that delivered measurable revenue growth, consumer acquisition, and retail sales lift.
Demonstrated experience owning or influencing campaign, promotional, or commercial performance outcomes, including accountability for marketing investment effectiveness and return on spend.
Strong understanding of consumer insights, shopper behavior, category trends, and brand strategy, with the ability to translate data into actionable growth opportunities.
Advanced proficiency utilizing syndicated, retail, and market intelligence sources such as BDSA, Headset, Nielsen, IRI, POS reporting, consumer segmentation, and occasion-based demand analysis.
Deep knowledge of retail activation, field marketing, trade marketing, and go-to-market execution across multiple channels and customer segments.
Strong understanding of promotion economics, including demand lift analysis, promotional ROI, gross-to-net impacts, payback calculations, and incremental sales measurement.
Experience partnering cross-functionally with Sales, Revenue Growth Management (RGM), Demand Planning, Product Development, Finance, and Operations teams to align commercial objectives and business outcomes.
Expertise in developing marketing measurement frameworks, campaign scorecards, post-event analysis, and demand creation performance evaluations.
Experience operating within structured commercial planning environments, including S&OP, demand reviews, forecast alignment meetings, and plan-versus-actual performance management processes.

Preferred

10+ years of progressive experience in category marketing, brand management, shopper marketing, trade marketing, or integrated demand-creation leadership roles within CPG, beverage, tobacco, alcohol, cannabis, or similarly regulated consumer products industries.
Experience in vape, cannabis, tobacco, beverage, alcohol, or other highly regulated product categories.
Leadership experience supporting new product, hardware, device, or format launches.
MBA or advanced degree in Business, Marketing, Analytics, or a related discipline.
Experience leading multi-state, multi-market, or multi-banner retail activation programs.
Expertise in marketing effectiveness measurement methodologies, including Marketing Mix Modeling (MMM), incrementality testing, test-and-learn frameworks, attribution modeling, and consumer analytics.
Experience supporting large-scale category growth initiatives, innovation pipelines, and commercialization programs.
Formal training or certifications in consumer insights, category management, revenue growth management, advanced analytics, or digital marketing preferred.

Marketing jobs

National Director, Category Marketing

Director – US Oncology - GI Marketing

Director, Institutional Segment Marketing

Director, Industry & Service Line Marketing

Senior Director, Oncology Market Access Marketing

Director, Industry Marketing- Life Sciences

Director, Industry Marketing - Defense

Director, Industry Marketing- Life Sciences

Director, Industry Marketing - Telecommunications

Sr. Director, US Public Sector Marketing

Find marketing roles you could actually win

Find marketing roles you could actually win

Find marketing roles you could actually win

Find marketing roles you could actually win

National Director, Category Marketing

Director – US Oncology - GI Marketing

Director, Institutional Segment Marketing

Director, Industry & Service Line Marketing

Senior Director, Oncology Market Access Marketing

Director, Industry Marketing- Life Sciences

Director, Industry Marketing - Defense

Director, Industry Marketing- Life Sciences

Director, Industry Marketing - Telecommunications

Sr. Director, US Public Sector Marketing

National Director, Category Marketing

Top 1% of applicants do these two things.

Job Summary

Job Description

Responsibilities

Requirements

Preferred

Marketing Team

National Director, Category Marketing

Director – US Oncology - GI Marketing

Director, Institutional Segment Marketing

Director, Industry & Service Line Marketing

Senior Director, Oncology Market Access Marketing

Director, Industry Marketing- Life Sciences

Director, Industry Marketing - Defense

Director, Industry Marketing- Life Sciences

Director, Industry Marketing - Telecommunications

Sr. Director, US Public Sector Marketing

National Director, Category Marketing

Top 1% of applicants do these two things.

Job Summary

Job Description

Responsibilities

Requirements

Preferred

Marketing Team