2 weeks ago
GTM Strategy Associate, AI Product
Mangomint
USA (Remote)Full time$85K/yr – $95K/yr
GTM Strategy Associate, AI Product
USA (Remote)
$85K/yr – $95K/yrEntry LevelFull time
Posted 2 weeks ago
Top 1% of applicants do these two things.
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Job Summary
Own go-to-market discovery and activation for a salon/spa software audience, turning customer insights into scalable GTM playbooks.
- GTM Systems: Build repeatable qualification, demos, onboarding, education, and feedback loops.
- Customer Discovery & Activation: Partner with salon/spa owners to uncover value and drive activation, time-to-value, and adoption.
- Product & Insights Loop: Translate usage patterns and market learnings into product priorities and roadmap.
Job Description
Responsibilities
- Define the GTM strategy: Identify early customer segments, use cases, positioning, messaging, and the customer journey, continuously refining them through customer insights and market learnings
- Lead customer discovery: Partner directly with salon and spa owners and operators through discovery, demos, onboarding, and adoption to understand how they work and where the product creates the most value
- Improve activation and adoption: Identify what drives customer success, where customers get stuck, and how we can improve activation, time-to-value, engagement, and long-term adoption
- Build scalable GTM systems: Create repeatable processes for qualification, demos, onboarding, education, support, and customer feedback
- Shape the product roadmap: Partner closely with product and engineering to translate customer conversations, usage patterns, and market insights into product priorities
- Run strategic experiments: Test positioning, onboarding, customer education, and follow-up motions while measuring conversion, activation, time-to-value, usage, engagement, and retention
Requirements
- We care less about years on a resume and more about slope, judgment, communication, and ownership.
- We are open to exceptional new grads, early-career candidates, and candidates with more experience.
- There is no single required background. You may have developed the relevant skills in consulting, banking, product strategy, product operations, implementation, customer success, growth, a founder's office, an early-stage startup, or through independent projects where you had to operate with real ownership.
- Strong structured problem-solving skills and the ability to turn an ambiguous problem into a practical course of action
- High agency and a record of taking responsibility beyond your formal role
- Excellent customer presence: you build trust, ask good questions, explain complex ideas simply, and move conversations toward an outcome
- Sound product judgment: you notice where users become confused, blocked, engaged, or successful
- Comfort using data to identify patterns, evaluate experiments, and make decisions
- Strong written communication and the ability to turn messy customer feedback into clear internal recommendations
- Versatility across customer conversations, operational execution, strategic analysis, and cross-functional problem-solving
- Genuine interest in AI and how it can improve real-world business workflows
Nice to have
- Helped launch a new product, business line, customer motion, or operating process
- Worked in a customer-facing software, startup, or operationally complex service-business environment
- Used AI tools deeply in your own work or helped customers adopt a new technology
Benefits
- Health, dental, vision, life & LTD insurance
- Generous monthly wellness budget for gym memberships, yoga, etc.
- Premium subscription to the Calm app & One Medical membership
- Flexible PTO
- 401k plan available (no matching)
- Employee stock option program
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Mangomint
4.9 Glassdoor
Mangomint is a next-generation software for salons and spas, helping them reduce overhead costs and modernize the client experience.
Founded in 2017
Los Angeles, Texas, USA
130 employees (13 in marketing)
100% recommend to a friend
100% CEO approval
Traffic Signals
Monthly Visitors
1.9M
Monthly Google Ads Budget
$89K
Traffic Source Mix
Search
14.2%
Direct
60.4%
Referral
22.9%
Social
1.9%
Paid
0.3%
Headcount Trend
Current headcount: ~129
Marketing Team
Marketing Team Size
8 (6% of company)
Marketing Roles Posted (Last 30 Days)
2
Funding
Total Funding
$61.8M
Last Raise
$12M
Series B, 2 years ago
Funding History
- Sep 2024Debt Financing • $12M
- Sep 2024Series B • $35M
- Dec 2022Series A • $13M
