Intrado Life & Safety, Inc.

Director, Events & Field Marketing

USA (Remote)

Salary Not AvailableDirector/Executive8+ years expFull time

Posted 23 hrs ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and execute the national and regional field marketing strategy to drive revenue, lead a cross‑functional events team, and build integrated campaigns that extend impact beyond each event.

Own and execute the national/regional field marketing strategy aligned to revenue targets
Lead planning and execution of Intrado-hosted events and national sponsorships
Develop integrated campaigns to extend event impact before, during, and after

Job Description

Responsibilities

Own the national/regional field marketing strategy aligned to revenue targets against
Plan and execute Intrado-hosted events (user conferences, executive dinners, roadshows, workshops) and national – tier 1 third-party sponsorships (trade shows, industry conferences)
Oversee a team of field and event marketers that will partner closely with Sales to prioritize markets, accounts, and pipeline goals across all lines of business
Develop a comprehensive integrated campaign program that extend event impact before, during, and after
Manage the events and field marketing budget, including vendor negotiations and contracts
Define and track KPIs: pipeline sourced/influenced, attendance, conversion, and ROI
Manage event logistics, production, and vendor/agency relationships
Collaborate with Product Marketing, Brand, and Sales on messaging and content
Coordinate with Field Marketing Managers to build and execute Accounts-Based Marketing plans across all lines of business
Align with our partner ecosystem to integrate targeted field programs for key accounts to amplify reach, engagement, and pipeline impact

Requirements

8+ years of B2B marketing experience; 4+ years managing field or events programs
2+ years in a people management role
Proven track record of building pipeline through events and field programs
Experience managing large budgets, remote team members and complex, multi-city or global programs
Strong cross-functional leadership and executive communication skills
Proficiency with Salesforce, marketing automation (Salesforce/HubSpot), and event platforms (Cvent, Popl)
Ability to travel 25–40% as needed

Preferred

Experience with flagship user conferences or large-scale owned events
Background in SaaS, cloud, or enterprise technology
Familiarity with ABM platforms (Demandbase, 6sense)

Benefits

Want to love where you work? At Intrado, we offer a comprehensive benefits package that includes what you’d expect (medical, dental, vision, life and disability coverage, paid time off, a 401(k) retirement plan, and several that go above and beyond – paid parental leave, access to a robust library of personal and professional training resources, employee discounts, critical illness, hospital indemnity, access to legal support, pet insurance, identity theft protection, an EAP (Employee Assistance Program) that includes free mental health resources/support, and more! Apply today to join us in  work worth doing !

Marketing Team

Marketing Roles Posted (Last 30 Days)

Intrado Life & Safety, Inc.

Director, Events & Field Marketing

USA (Remote)

Salary Not AvailableDirector/Executive8+ years expFull time

Posted 23 hrs ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and execute the national and regional field marketing strategy to drive revenue, lead a cross‑functional events team, and build integrated campaigns that extend impact beyond each event.

Own and execute the national/regional field marketing strategy aligned to revenue targets
Lead planning and execution of Intrado-hosted events and national sponsorships
Develop integrated campaigns to extend event impact before, during, and after

Job Description

Responsibilities

Own the national/regional field marketing strategy aligned to revenue targets against
Plan and execute Intrado-hosted events (user conferences, executive dinners, roadshows, workshops) and national – tier 1 third-party sponsorships (trade shows, industry conferences)
Oversee a team of field and event marketers that will partner closely with Sales to prioritize markets, accounts, and pipeline goals across all lines of business
Develop a comprehensive integrated campaign program that extend event impact before, during, and after
Manage the events and field marketing budget, including vendor negotiations and contracts
Define and track KPIs: pipeline sourced/influenced, attendance, conversion, and ROI
Manage event logistics, production, and vendor/agency relationships
Collaborate with Product Marketing, Brand, and Sales on messaging and content
Coordinate with Field Marketing Managers to build and execute Accounts-Based Marketing plans across all lines of business
Align with our partner ecosystem to integrate targeted field programs for key accounts to amplify reach, engagement, and pipeline impact

Requirements

8+ years of B2B marketing experience; 4+ years managing field or events programs
2+ years in a people management role
Proven track record of building pipeline through events and field programs
Experience managing large budgets, remote team members and complex, multi-city or global programs
Strong cross-functional leadership and executive communication skills
Proficiency with Salesforce, marketing automation (Salesforce/HubSpot), and event platforms (Cvent, Popl)
Ability to travel 25–40% as needed

Preferred

Experience with flagship user conferences or large-scale owned events
Background in SaaS, cloud, or enterprise technology
Familiarity with ABM platforms (Demandbase, 6sense)

Benefits

Want to love where you work? At Intrado, we offer a comprehensive benefits package that includes what you’d expect (medical, dental, vision, life and disability coverage, paid time off, a 401(k) retirement plan, and several that go above and beyond – paid parental leave, access to a robust library of personal and professional training resources, employee discounts, critical illness, hospital indemnity, access to legal support, pet insurance, identity theft protection, an EAP (Employee Assistance Program) that includes free mental health resources/support, and more! Apply today to join us in  work worth doing !

Marketing Team

Marketing Roles Posted (Last 30 Days)