5 days ago
Manager, Digital Activation
Hearts & Science
Dallas, TX (Hybrid)Full time$50K/yr – $95K/yr
Marketing jobs
2 marketing jobs
Manager, Digital Activation
Dallas, TX (Hybrid)
$50K/yr – $95K/yrManager3+ years expFull time
Posted 5 days ago
Job Summary
You will own plan development, digital buy execution, pacing optimization, and day-to-day client and team leadership, while shaping strategic frameworks and overseeing campaign activation, budget management, and BI-enabled insights.
- Plan development and multi-channel buying strategy
- Client relationships, team mentorship, and cross-functional collaboration
- Campaign activation, budget control, and data-driven optimization
Job Description
Responsibilities
- Day-to-Day Leadership: Serve as the secondary lead for plan development, digital buy execution, pacing/performance optimization, client interaction, and team management.
- Strategic Direction: Build strategic frameworks aligned with client business goals, direct multi-touchpoint strategies, and own consumer insights.
- Operations & Implementation: Oversee campaign activation, budget management, and the Digital Activation Process to ensure efficiency.
- Client & Team Management: Lead client communications, foster partnerships, and mentor the team with a proactive, hands-on approach.
- Platform & Technical Expertise: Lead campaign design, determine buying paths (manual/programmatic), and implement Business Intelligence tools/new capabilities.
- Process Management: Oversee billing, reconciliation, and ensure proper use of 3rd party tools.
- Omnicom policy note: See in-office attendance statement as provided
Requirements
- Experience: 3-5 years in media planning with expert digital buying knowledge and hands-on DSP experience in DV360 and a working knowledge in at least one other DSP: (TTD or Amazon DSP)
- Leadership & Communication: Experience managing teams and client relationships, with strong communication skills for cross-functional collaboration.
- Technical Skills: Proficient in MS Excel and campaign workflow tools like Prisma.
- Analytical Skills: Experience managing large data sets and 3rd party verification tools (e.g., IAS).
- Attributes: Ability to self-manage, handle multiple priorities, and pay strong attention to detail.
Hearts & Science
3.4 Glassdoor
Hearts & Science, an Omnicom Media Group agency, transforms data signals into meaningful connections between brands and consumers that drive exponential growth. Purpose-built for the world of personalized digital marketing and powered by the Omni marketing orchestration system, Hearts & Science draws on the vast expertise and resources of the OMG platform to deliver media solutions that enable brands to create and strengthen emotional connections with their consumers across all attention touchpoints, driving loyalty, share of mind and share of wallet. Launched in New York in 2016, Hearts & Science currently has 43 offices around the globe serving the world’s leading brands across a broad spectrum of categories - including automotive, biotech, beauty, CPG, entertainment, fashion, financial services, health & fitness, travel & hospitality, and telecom.
Founded in 2016
New York, NY, US
1.5K employees (426 in marketing)
56% recommend to a friend
78% CEO approval
Salaries
Posted range
$50K/yr – $95K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
399 (28% of company)
Median Career Experience
10 years
Median Tenure
3.9 years
Marketing Roles Posted (Last 30 Days)
12
People
Marketing Leadership
Sari Elzweig
Senior Director, Head of SEO | Center of Excellence
At the company for 3 years 7 months
ilana casser
Head of New Business + Marketing
At the company for 5 years 11 months
Jaclyn Hadler
Associate Director, Marketing Science
At the company for 7 years 8 months
Alex Toma
Associate Director, Marketing Science
At the company for 1 year 5 months
Traffic Signals
Monthly Visitors
20.4K
Traffic Source Mix
Search
40.3%
Direct
44.5%
Referral
8.2%
Social
5.3%
Paid
1.2%
Headcount Trend
Current headcount: ~1.4K