8 days ago
Senior CRO Designer, Paywalls and Funnels
RevenueCat
USA (Remote)Full time
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Senior CRO Designer, Paywalls and Funnels
USA (Remote)
Salary Not AvailableSenior Level5+ years expFull time
Posted 8 days ago
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Job Summary
Own and lead monetization UX initiatives across paywalls and funnels, from discovery through experiment analysis, with responsibility for end-to-end customer projects and templates.
- Drive conversion and experimentation strategies for paywalls
- Own end-to-end projects for multiple customers within 3–12 months
- Develop reusable templates, playbooks, and educational content
Job Description
Responsibilities
- Design & build high‑converting paywalls and funnels
- Use RevenueCat’s paywall and experiment builders to design, configure, and ship paywalls, onboarding flows, upgrade paths, and win‑back experiences for mobile apps across categories
- Translate brands and product value props into clear,, compelling paywall layouts, messaging, and pricing presentations
- Lead conversion optimization projects for customers and prospects
- Run structured discovery with customers and prospects to understand their business model, audience, and constraints
- Propose experiment plans (e.g., value prop framing, pricing presentation, trial vs. no‑trial, placement and timing of paywalls)
- Partner with apps to launch multivariate tests and interpret results, using RevenueCat’s analytics and experimentation tooling
- Codify patterns into reusable assets
- Distill what’s working across projects into reusable templates, checklists, and patterns that can be implemented directly in RevenueCat’s builders
- Work with Product to inform our paywall components, presets, and default templates
Requirements
- Deep hands-on experience with paywalls & funnels
- 5–8+ years designing consumer mobile experiences, with a substantial portion spent on subscription or purchase flows (e.g., paywalls, onboarding, upgrade/upsell, win‑back, account limits)
- Experience either: At a mobile app studio / product team owning monetization UX, or At an agency/consultancy repeatedly designing and optimizing paywalls and funnels for multiple apps
- Strong conversion & experimentation mindset
- Comfort defining hypotheses, success metrics, and test plans (e.g., CVR, trial start rate, activation, LTV)
- Experience using analytics and experimentation tools to interpret results and iterate quickly
- Ability to balance conversion gains with long‑term user trust and platform guidelines
- Mobile‑first product design skills
- Excellent interaction and visual design chops for small screens and high‑stakes surfaces (like paywalls and purchase flows)
- Strong UX writing instincts for concise, value‑focused copy and pricing messaging
Benefits
- Competitive equity in a fast-growing, Series C startup backed by top-tier investors, including Y Combinator
- 10-year window to exercise vested equity options
- Fully remote and flexible work environment
- 4-5 weeks of suggested time off annually for mental, physical, and emotional recharge
- $2,000 USD for workspace setup and $1,000 USD annual stipend for continuous learning
RevenueCat
5.0 Glassdoor
The world's top apps use RevenueCat to build, analyze, and grow subscriptions on iOS, Android, and the web.
Founded in 2017
Brandon, Florida, USA
116 employees (9 in marketing)
100% recommend to a friend
100% CEO approval
Traffic Signals
Monthly Visitors
2.6M
Monthly Google Ads Budget
$650
Traffic Source Mix
Search
28.1%
Direct
66.2%
Referral
4.3%
Social
1%
Paid
0.4%
Headcount Trend
Current headcount: ~131
Marketing Team
Marketing Team Size
7 (6% of company)
Marketing Roles Posted (Last 30 Days)
5
Funding
Total Funding
$118.5M
Last Raise
$50M
Series C, 10 months ago
Funding History
- May 2025Series C • $50M
- Apr 2024Series C • $12M
- May 2021Series B • $40M