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3 days ago

Customer Data Activation Specialist

Clarivoy

USA (Remote)Full time$80K/yr – $95K/yr

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1 jobs
Clarivoy logo

Customer Data Activation Specialist

Clarivoy

USA (Remote)

$80K/yr - $95K/yrAgencyFull-timeMid level2+ years exp.
3 days ago
Clarivoy logo
Clarivoy

Customer Data Activation Specialist

USA (Remote)

$80K/yr – $95K/yrMid Level2+ years expFull time

Posted 3 days ago

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Job Summary

The role owns building and optimizing enterprise audience journeys in the CDP, coordinating integrations across channels, and delivering automated, QAed insights to clients while guiding internal teams on audience structure and automation workstreams.

  • Lead audience design, ingestion, and delivery with AI-assisted checks
  • Manage recurring audience refreshes and cross-channel workflows
  • Collaborate with Sales, CS, and Engineering to align promises and unblock automation

Job Description

Responsibilities

  • Translate a client's business goal into segment logic: time frame, suppression rules, and profile attributes
  • Build and maintain audiences and customer journeys in the CDP for enterprise clients
  • Set up and maintain integrations across email, SMS, social, search, and programmatic destinations
  • Push audiences to destinations, validate ingestion, and troubleshoot delivery failures
  • Own the recurring audience refresh calendar
  • Advise internal teams, dealers, and agency partners on audience structure: retargeting configurations, look-back windows matched to the sales cycle, and multi-channel sequencing
  • Tell a partner when the audience they asked for will not perform, and propose the one that will
  • Maintain the reporting dashboards that show clients what their audiences delivered
  • Sync audience and delivery data into reporting workflows
  • QA reporting output and chase down discrepancies before presenting to a client

Requirements

  • 2+ years in ad operations, marketing operations, audience operations, or a comparable execution role
  • Hands-on experience with digital advertising platforms across at least two of: email, SMS, social, search, programmatic
  • Comfort working with structured data (spreadsheets, datasets) and reading validation output
  • Practical, daily use of AI tools, with the judgment to verify output before relying on it
  • Experience managing recurring workflows for multiple clients at once, without being reminded
  • Able to explain a technical problem clearly to a non-technical client or partner
  • Self-directed in a remote environment

Preferred

  • Experience in automotive or agency environments
  • Experience with Customer Data Platforms, especially Treasure AI (Treasure Data)
  • Experience with email or SMS marketing platforms
  • Experience using and creating AI skills and agents to automate a workflow
  • Experience joining a team early and building process where none existed
  • SQL or data querying experience
  • Programmatic advertising or retail media experience

Benefits

  • 100% company-paid medical benefits
  • Safe Harbor 401k match program
  • 80 hours of PTO in your first year plus 8 paid holidays
  • group dental and vision insurance are available
Clarivoy logo

Clarivoy

3.9 Glassdoor

Clarivoy helps automotive marketers understand what actually drives vehicle sales. Through independent Multi-Touch Sales Attribution and consumer behavior intelligence, we connect every step of the purchase journey—giving dealers, agencies, marketplaces, and OEMs the confidence to make decisions based on data, not assumptions.

Founded in 2009
Columbus, Ohio, USA
34 employees (4 in marketing)
www.clarivoy.com
1% recommend to a friend
1% CEO approval

Salaries

Posted range

$80K/yr – $95K/yr

Taken straight from the job posting.

See all Clarivoy salaries

Marketing Team

Marketing Team Size
4 (12% of company)
Median Tenure
0.5 years
Marketing Roles Posted (Last 30 Days)
1

People

Founders / CEO

Steve White
Steve White
Founder & CEO
At the company for 17 years 7 months

Funding

Total Funding
$2.9M
Last Raise
$750K
Seed

Funding History

  • Mar 2016
    Debt Financing • $750K
  • Mar 2016
    Seed • $1.4M
  • Sep 2014
    Seed • $800K

Traffic Signals

Monthly Visitors
5.3K

Headcount Trend

Current headcount: ~34

Recent News

Comcast Advertising and Clarivoy Extend Multi-Year Partnership to Deliver Deterministic TV & Streaming Attribution for Automotive Retailers
Jul 29, 2026 • PR Newswire
Comcast Advertising And Clarivoy Extend Multi-Year Partnership To Deliver Deterministic TV & Streaming Attribution For Automotive Retailers
Jul 29, 2026 • TradingView
Clarivoy Appoints Yuriy Demidko As Chief Technology And Product Officer
Jul 17, 2026 • Pulse 2.0
Clarivoy Appoints Yuriy Demidko as Chief Technology & Product Officer
Jul 15, 2026 • Yahoo Finance Singapore
Clarivoy Appoints Yuriy Demidko as Chief Technology & Product Officer
Jul 15, 2026 • PR Newswire
Clarivoy Appoints Molly Kristick as CXO & CMO to Unify Marketing, Customer Success, and Brand Strategy
Apr 8, 2026 • PR Newswire
Clarivoy Introduces Groundbreaking 'Marketplace Visit Attribution' Metric, Empowering Automotive Marketers with Enhanced Measurement Across Linear TV, CTV, Video, and Display Advertising
Jun 17, 2025 • PR Newswire
Effectv and Clarivoy Aim to Transform Multiscreen TV for Automotive Advertisers with First-In-Class Attribution
Jan 22, 2025 • Business Wire
Clarivoy & Treasure Data Launch Revolutionary CDP Solution for Automotive Dealerships
Jan 15, 2025 • PR Newswire
Clarivoy Study Reveals AutoTrader.ca Influences Majority of Vehicle Sales in Canada
Feb 7, 2024 • Canada NewsWire
Clarivoy Launches Free Product for "Walk-in" Attribution
Jan 30, 2024 • PR Newswire
Clarivoy Fixes Massive Hole in Automotive Advertising with Release of Identity AI
Jan 27, 2023 • PRNewswire
Clarivoy Expands Team to Support Record Growth
May 5, 2022 • PR Newswire
Must Love Data: An Interview with Product Manager, Rehgan Avon
Jun 27, 2019 • AWH
DriveItNow Joins Clarivoy's Measurement Network
Mar 22, 2018 • PRNewswire
Clarivoy and Cars.com Study Reveals Limitations of Last-Click Attribution for Auto Dealers
Jul 11, 2017
Clarivoy Integrates New Attribution Model into Proprietary TV Analytics Solution
May 3, 2017
Clarivoy Hires Dealer.com’s Benjamin M. Hadley as Vice President of Strategy
Apr 5, 2017
Cars.com and Clarivoy Partner to Upgrade Google Analytics and Support Dealer Growth
Jan 1, 1970
Clarivoy Announces Native Integration of Multi-Touch Attribution Solution into Google Analytics
Jan 1, 1970
Clarivoy Launches Study about State of Automotive Attribution
Jan 1, 1970

Links

www.clarivoy.comLinkedInX (Twitter)