5 weeks ago
Specialist, Global Brand Strategy & Campaigns
Herbalife
Los Angeles, CA (On-site)Full time$84K/yr – $94K/yr
Find marketing roles you could actually win
3 open roles0
Find marketing roles you could actually win
3 open roles0
Specialist, Global Brand Strategy & Campaigns
Los Angeles, CA (On-site)
$84K/yr – $94K/yrMid Level3+ years expFull time
Posted 5 weeks ago
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Job Summary
Coordinate brand governance and cross-regional campaigns with AI-assisted content and project-tracking to keep branding on strategy across a global slate of audiences.
- Brand governance and content production: maintain on-brand materials and ensure cross-regional consistency.
- Campaign enablement and cross-functional flow: support rollout and alignment across regions and teams.
- Operations and AI assisted workflows: track budgets, timelines, dependencies, and keep asset libraries up to date using Copilot and similar tools.
Job Description
Responsibilities
- Support development of brand strategy materials and presentations, ensuring content is clear, on-brand, and ready for regional and cross-functional audiences.
- Coordinate global brand forums and planning rhythms, managing agendas, logistics, and follow-through on key actions.
- Support campaign development and rollout across regions, helping teams execute consistently and on-strategy.
- Track and manage budgets, timelines, inputs, and deliverables across multiple workstreams.
- Maintain documentation and toolkits that support consistent brand execution globally.
- Use generative AI tools (e.g.,Copilot) to draft content briefs, toolkits, presentation copy, and campaign summaries for team review.
- Leverage AI-assisted project management tools to track timelines, flag dependencies, and maintain up-to-date brand documentation and asset libraries.
- Flex across Brand pillars as priorities shift.
- Additional responsibilities as needed.
Herbalife
3.7 Glassdoor
Herbalife is a global health and wellness community born to support you in living your best life. For over 40 years and in more than 90 countries, we’ve empowered millions of people to make real changes to their lives with our science-backed products, the support of a coach – what we call an Herbalife Distributor – and the opportunity to build a business. And we’re just getting started.To us, the best lives are balanced lives. Through our Herbalife Distributors, who foster community, personal growth and business opportunities to help you thrive, we offer a wide range of products designed to help you meet your needs and reach your goals. You bring the will to get started, and we’ll help you every step of the way.Herbalife's focus on improving communities inspires people to come work for us. Our 11,000+ global employees play a crucial role in realizing Herbalife's passion for helping people. Herbalife has been recognized with numerous global employer awards, including Achiever’s Elite 8 of the Top 50 Most Engaged 8 Workplaces in 2018 and 2021, Achiever’s Top 50 Most Engaged Workplaces in 2019, and Best Employers for Women by Forbes in 2020. Herbalife sponsors more than 150 world-class athletes, teams, and events, including Cristiano Ronaldo, the Los Angeles Galaxy soccer team, and 5 National Olympic Committees. In addition, Herbalife created the Herbalife Nutrition Foundation, our Nutrition for Zero Hunger initiative and partnered with several organizations, including Feed the Children.
Founded in 1980
Los Angeles, California, USA
15K employees (703 in marketing)
71% recommend to a friend
69% CEO approval
Traffic Signals
Monthly Visitors
828.4K
Monthly Google Ads Budget
$22.5K
Traffic Source Mix
Search
59.9%
Direct
33.5%
Referral
4.7%
Social
1.2%
Paid
0.6%
Headcount Trend
Current headcount: ~15.1K
Marketing Team
Marketing Team Size
537 (4% of company)
Marketing Roles Posted (Last 30 Days)
3
Funding
Total Funding
$3.1B
Last Raise
$800M
Post IPO Debt, 2 years ago
Funding History
- Apr 2024Post IPO Debt • $800M
- Dec 2022Post IPO Debt • $250M
- May 2020Post IPO Debt • $600M