3 weeks ago
Director of Creator & Affiliate Growth
My Fit Foods
Houston, TX (On-site)Full time$100K/yr – $120K/yr
Find marketing roles you could actually win
3 open roles0
Find marketing roles you could actually win
3 open roles0
Director of Creator & Affiliate Growth
Houston, TX (On-site)
$100K/yr – $120K/yrDirector/Executive5+ years expFull time
Posted 3 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the creator and influencer growth engine across three markets with end-to-end program design, tiered ecosystems, and revenue-driven incentives.
- Build and scale multi-market influencer/affiliate programs with clear tiers and performance models.
- Build scalable systems for attribution, tracking, and reporting to optimize revenue and CAC efficiency.
- Collaborate cross-functionally to shape strategy and unlock creator-led acquisition and ROI.
Job Description
Responsibilities
- Lead and scale MyFitFoods’ influencer and affiliate program across Houston, Denver, and Portland
- Recruit, onboard, and manage creators, affiliates, ambassadors, athletes, and partners
- Design creator ecosystem structure, including tiers, incentives, and performance models
- Build scalable systems for tracking, attribution, communication, and reporting
- Optimize commission structures and performance incentives tied to revenue outcomes
- Identify and activate high-performing creators aligned with brand and growth strategy
- Drive creator-led customer acquisition and revenue growth
- Own KPIs including revenue, conversion, CAC efficiency, and ROI
- Partner with marketing, content, retail, operations, and leadership on growth strategy
- Shape campaign direction and content strategy
My Fit Foods
My Fit Foods, established in 2018, has a singular mission: to redefine the way you eat, making it a delightful journey towards better health and fitness. Our commitment lies in providing delicious, healthy, and affordable food options that align with your wellness goals. What sets us apart is our unwavering dedication to personalization. Step into any of our locations, and you'll find our friendly staff equipped with in-house in-body machines. They are trained to offer you tailored calorie and meal recommendations, ensuring that every bite supports your unique health journey.For those seeking even more guidance and accountability, our team of nutrition coaches is here to help you navigate the path to your goals. We believe that achieving a healthier lifestyle should be made simpler, easier, and undoubtedly delicious. That's the essence of My Fit Foods.
Traffic Signals
Monthly Visitors
79.7K
Monthly Google Ads Budget
$137.7K
Traffic Source Mix
Search
52.9%
Direct
40.8%
Referral
4.2%
Social
1.5%
Paid
0.6%
Headcount Trend
Current headcount: ~358
Marketing Team
Marketing Team Size
16 (4% of company)
Marketing Roles Posted (Last 30 Days)
1
Funding
Last Raise
Private Equity, 11 years ago
Funding History
- Jul 2015Private Equity
