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13 days ago

Vice President Director, Account Planning

Digitas Health

Philadelphia, PA (On-site)Temporary$62/hr – $89/hr

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1 jobs
Digitas Health logo

Vice President Director, Account Planning

Digitas Health

Philadelphia, PA (On-site)

$62/hr - $89/hrAgencyTemporarySenior level8+ years exp.
13 days ago
Digitas Health logo
Digitas Health

Vice President Director, Account Planning

Philadelphia, PA (On-site)

$62/hr – $89/hrSenior Level8+ years expTemporary

Posted 13 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the end-to-end brand strategy process from research to workshop facilitation, delivering insights that unlock opportunities and guide creative work across pharma brands.

  • Lead research and analytics to inform brand strategy
  • Drive client collaboration and workshops to unlock growth opportunities

Job Description

Responsibilities

  • Developing insights to unlock brand opportunities through research, analysis and strategic thinking
  • Creating briefs and delivering briefings that inform and inspire creativity
  • Collaborating with clients and partners to identify brand growth opportunities and solve consumer/customer challenges
  • Assessing brand and creative performance through primary and secondary research along with data analytics
  • Develop and lead creative and strategic workshops and brainstorming sessions
  • Design and execution of qualitative and quantitative market research
  • Relevant trend tracking and creation of agency point-of-view
  • Support business development/account growth strategies
  • Manage direct report and support cross-strategy partners
  • Apply and optimize agency strategy tools and frameworks

Requirements

  • At least 8 years’ experience working in marketing and/or strategic services organizations – e.g., general advertising agency account planning group; marketing consultancy, management consulting firm; brand strategy firm
  • At least 5 years’ experience supporting a pharma DTC brand
  • Brand strategy experience on large, complex franchise brands or brand portfolios
  • Qualitative and quantitative research experience and expertise
  • Proven skills in uncovering and implementing consumer/customer insights
  • Exceptional writing, communication and influence skills
  • Ability to work independently and collaboratively across large, multi-functional teams

Benefits

  • medical coverage
  • dental
  • vision
  • disability
  • 401K
  • parential and family care leave
  • family forming assistance
  • tuition reimbursement
  • flexible time off
Digitas Health logo

Digitas Health

Digitas Health is connected, for good. The first global connected-health agency, we specialize in bringing health brands and humans closer—as they should be. Health is for all of us, after all. So where data informs, we add our instinct. Where intelligence empowers, we bring our empathy. And where creativity comes first, we remember it comes from all of us. Because for us, good is more than a metric. It’s a mindset. A mantra. A must. With offices in Philadelphia, New York, and Chicago, Digitas Health is a member of the world’s largest healthcare communications network, Publicis Healthcare Communications Group. As a member of this elite network, Digitas Health is also a member of the Paris-based Publicis Groupe S.A. (Euronext Paris: FR0000130577), the world’s third-largest communications group, second-largest media counsel and buying group, and a leader in digital communications.

Founded in 1990
Philadelphia, Pennsylvania, USA
971 employees (355 in marketing)
www.digitashealth.com

Traffic Signals

Monthly Visitors
5.7K
Traffic Source Mix
Search
36.4%
Direct
47.6%
Referral
7.3%
Social
7.4%
Paid
1.1%

Headcount Trend

Current headcount: ~971

Marketing Team

Marketing Team Size
162 (17% of company)
Marketing Roles Posted (Last 30 Days)
8