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Wanderlust Travel Media

Brand · Book and Periodical Publishing

Company overview

Europe's longest-running independent travel magazine, Wanderlust celebrated its 30th anniversary in 2023.Over the last three decades, Wanderlust has championed consumer-focused, inspirational travel content with a focus on authentic, sustainable and off-the-beaten-track travel. Beyond its renowned, multi-award winning print magazine (ABC audited and certified with a circulation of 153,504 as of 2025), Wanderlust is reaching an ever-growing, global audience via its rapidly expanding website and social media channels; its impressive portfolio of virtual and live events; and its innovative Wanderlust: Off The Page podcast. In 2022, Wanderlust won the coveted Special Interest Magazine/Brand of the Year at the PPA Awards. Past awards include Travel Magazine of the Year in the 2021 Travel Media Awards; and TravMedia's Travel Magazine of the Year and Silver in the Special Interest Magazine/Brand at the PPA Awards in 2020.Wanderlust runs the UK's largest travel photography competition (Visions (was Travel Photo of the Year), in its 28th year as of 2023); the annual Wanderlust Travel Awards for the travel industry; and the World Guide Awards, the only global awards recognising the hard work and dedication of tour guides and leaders. George Kipouros (editor-in-chief) and Lyn Hughes (founding editor), regularly give talks, moderate panels and round-tables, and provide consultancy with a specialism in sustainable and heritage tourism.Get in touch for more information on how Wanderlust can help you engage with the most passionate and active travellers on the planet; work alongside the UK travel trade; and for compelling travel content that meets your company's objectives.
Founded in 1993
London, England, GBR
35 employees (22 in marketing)

Salaries

Typical salary range

£50,000 – £70,000

/ yr

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People

Headcount trend

Company growth over the last 12 months

Headcount -2.8% year over year

Funding

Audience

Monthly website visitors
234.9K
Month over month-29.6%
Quarter over quarter-34%
Top sourceSearch (71.8%)
Ad budget per month$0.0
Average search rank44.1
Traffic source mix
Search
71.8%
Direct
12.3%
Referral
7.9%
Social
4%
Paid referral
0.4%

LinkedIn followers

Follower count and growth

Total followers

13.1K

12-mo growth

+39.1%

Monthly growth

+7.6%

Links