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Walters Gardens Inc

Brand · Horticulture

Company overview

Walters Gardens, Inc. didn’t set out to be the biggest and best in the industry. We simply wanted to provide our local growers with high quality perennials. To fulfill that dream, a small perennial farm was established by Dennis and Harriet Walters in Zeeland, Michigan in 1946, worked by just a few strong men including Dennis’ four brothers. Tall Garden Phlox, Creeping Phlox, Delphiniums, Leucanthemum, and Gaillardias were their specialties and these bare root plants were shipped out by rail, truck, and bus.Today, Walters Gardens, Inc. has grown to be one of the nation’s largest wholesale perennial growers with a reputation for superior quality, excellent service, and cutting edge new varieties. Our company continues to be run by the Walters family, aided by over 200 dedicated employees including skilled growers and hybridizers, plant health experts, inventory managers, marketing specialists, a dedicated team of inside sales and customer service staff, and national sales representatives and brokers.We offer over 1,000 varieties of perennials including a line of exclusive Proven Winners® Perennials, and over 100 new items are added each year. Bare root perennials are grown on 1,500 acres of land while over 500,000 square feet of modern greenhouses contain our plug growing operations. Over 18 million perennial liners are shipped to grower retailers, wholesale finish growers, landscapers, mail order companies, and more across the US and Canada.
Founded in 1946
Zeeland, Michigan, USA
97 employees (6 in marketing)

Salaries

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People

Headcount trend

Company growth over the last 12 months

Headcount +5.4% year over year

Funding

Audience

Monthly website visitors
51.4K
Month over month+10.9%
Quarter over quarter-23.3%
Top sourceSearch (68.7%)
Ad budget per month$0.0
Average search rank39.5
Traffic source mix
Search
68.7%
Direct
25.9%
Referral
3.1%
Social
1.4%
Paid referral
0.6%

LinkedIn followers

Follower count and growth

Total followers

5K

12-mo growth

+23.3%

Monthly growth

+2.1%

News

Links