Victoria Beckham logo

Victoria Beckham

Brand · Luxury Goods & Jewelry

3.3

Company overview

Founded in 2008 with a collection of dresses celebrated for their cut and fit, Victoria Beckham’s eponymous label forms the basis of the modern woman’s wardrobe; versatile and wearable yet rooted in modernity with a sophisticated ease. Developed at the Victoria Beckham atelier in London, today the brand offering includes ready-to-wear, footwear, expertly crafted eyewear, and timeless leather goods. The transition from designer muse to Creative Director of her own brand was a natural one, fuelled by a longtime obsession with design and art, an authentic and meticulous attention to detail, and a distinctly luxurious sensibility that ignites the imagination. With influences from the worlds of art and film, the Victoria Beckham brand is defined by a considered blend of classic British luxury with a subtle contemporary flair, resulting in immaculately cut tailoring, dresses, denim, and separates, with signature touches in the form of off-kilter prints, modern cuts and colour palettes. The Victoria Beckham woman is core to the brand’s foundation and visual identity, which is polished, elevated, relevant, and always informed by the current moment. The Spring Summer 2023 collection marks a new chapter in the brand’s history, driven by a strategic root-and-branch overhaul and a highly acclaimed debut at Paris Fashion Week. An embracing of femininity, an assertion of values, and a celebration of craft, the collection underscores the classic heritage of the brand, with a modern and luxurious look and feel. With offices in London and New York and a flagship store in Mayfair, the brand has won critical acclaim alongside multiple industry awards including Best Designer Brand and Brand of the Year at the BFC’s Fashion Awards. In addition to victoriabeckham.com, Victoria Beckham is carried in 230 stores in 50 countries worldwide, with dedicated personalised spaces in key department stores.
Founded in 2008
London, England, GBR
247 employees (79 in marketing)
61% recommend to a friend
48% positive business outlook

Salaries

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People

Hiring activity

Open marketing jobs over time

1 open now

Headcount trend

Company growth over the last 12 months

Headcount +8.7% year over year

Funding

Total funding

$40M

Last raise

$40M

Private Equity, 9 years ago

Funding history

Nov 2017

Private Equity Round Victoria Beckham · $40M

Audience

Monthly website visitors
277.9K
Month over month-18%
Quarter over quarter-30.8%
Top sourceSearch (47.4%)
Ad budget per month$30.8K
Average search rank48.3
Traffic source mix
Search
47.4%
Direct
38.2%
Referral
6.8%
Social
5.7%
Paid referral
1.7%

LinkedIn followers

Follower count and growth

Total followers

112.3K

12-mo growth

+31.1%

Monthly growth

+1.9%

News

Links