Company overview

Since 2008, we have been determined in our design, development and testing of innovative and intelligent equipment. In 2017, we introduced our first commercially available products. Our philosophy:Your awareness of a situation and your mental preparedness to make decisive action is by far the most important aspect of success in a violent confrontation. Additionally, your ability to manipulate a situation to your advantage (tactics) and your superior skill over your opponent drive your success. The equipment you choose should enhance your tactics and skills. The equipment should also give you confidence thereby improving your mindset.This is the paradigm used to develop our products. We strive to create intelligent designs that unburden the user and allowing focus on solving problems in a tactical event. As tactics and skills advance, so does the equipment.Our process:Tactical training, firearms training, and combatives training is a foundational part of what we do. The genesis of our designs comes when we recognize there is a problem with our current equipment, and then designing an intelligent solution that works in training and real life. Training continues to be integral to what we do by providing a platform for rigorous and determined testing. We understand that if the equipment fails in function or does not last, it is useless.This exacting and analytical philosophy we use to design equipment has also transitioned into our tooling and production process. We design our tooling from the ground up in 3D CAD. This allows us to build what works to our exacting specifications. We then CNC machine the tooling for consistent and repeatable products. The end result yields products with an organic precision that has a unique blend of aesthetics and function. Who we are:We are shooters, teachers, creators, and designers... because first, we are patriots, husbands, fathers, brothers, sons and servants.
Founded in 2015
Moscow, Idaho, USA
27 employees (4 in marketing)

Salaries

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People

Headcount trend

Company growth over the last 12 months

Headcount -18.2% year over year

Audience

Monthly website visitors
149.3K
Month over month-3.3%
Quarter over quarter+0.2%
Top sourceDirect (55%)
Ad budget per month$0.0
Average search rank44.3
Traffic source mix
Direct
55%
Search
38.2%
Referral
3.6%
Social
2.9%
Paid referral
0.2%

LinkedIn followers

Follower count and growth

Total followers

725

12-mo growth

Monthly growth

+3.6%

News

Links