Sigma Sports logo

Sigma Sports

Brand · Retail

Company overview

Founded by two best friends in 1992, premium cycling retailer Sigma Sports has gone from strength to strength, with its success coming down to the passionate individuals who sit behind the brand. Steeped in cycling heritage, Sigma Sports has four cutting-edge stores alongside a huge online presence and is now a well-established hub for the cycling community. More than just a bike shop, Sigma Sports offers state of the art workshops, bespoke bike fits and unparalleled servicing. Striving to get more people enjoying the sport, Sigma Sports caters to cyclists of all levels, abilities and disciplines offering expert advice in-store and online via our dedicated and friendly customer care teams.
Founded in 1992
Kingston Upon Thames, England, GBR
111 employees (14 in marketing)
www.sigmasports.com

Salaries

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People

Founders and leadership

Ian Whittingham
Ian Whittingham
Co Founder Director
At the company for 34 years 2 months
James McEuen
James McEuen
CEO
At the company for 8 years 6 months

Hiring contacts

Sarah Gould (Assoc CIPD)
Sarah Gould (Assoc CIPD)
Group Human Resources Manager
At the company for 11 months

Headcount trend

Company growth over the last 12 months

Headcount +5.7% year over year

Funding

Last raise

Private Equity, 5 years ago

Funding history

Feb 2021

Private Equity Round Sigma Sports

Audience

Monthly website visitors
949.7K
Month over month+22.7%
Quarter over quarter+13.7%
Top sourceSearch (56.7%)
Ad budget per month$360.4
Average search rank44.1
Traffic source mix
Search
56.7%
Direct
35.4%
Referral
5.5%
Social
1.5%
Paid referral
0.8%

LinkedIn followers

Follower count and growth

Total followers

6.3K

12-mo growth

+25%

Monthly growth

+1.8%

Links

www.sigmasports.comLinkedInCrunchbaseX (Twitter)