Pat McGrath Cosmetics logo

Pat McGrath Cosmetics

Brand · Cosmetics

2.0

Company overview

Pat McGrath LabsStraight from the Lab – where unadulterated experimentation meets raw glamour. A rule-breaking playground for the world’s most influential and sought-after makeup artist, Pat McGrath, to introduce divinely disruptive discoveries. Cult products that define future trends; instant addictions for the bold and obsessed.The only rule? Use Without Caution.
Founded in 2015
New York, New Mexico, USA
111 employees (19 in marketing)
PatMcGrath.com
15% recommend to a friend
17% positive business outlook

Salaries

Typical salary range

$150,000 – $180,000

/ yr

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People

Marketing leadership

Alexis Brooks
Alexis Brooks
Head of Creative Marketing and Brand Development
At the company for 9 years
Kevin DeSouza
Kevin DeSouza
Director, Global Operations & Integrated Creative Marketing at Pat McGrath Cosmetics
At the company for 7 years 8 months
Flower Pereira
Flower Pereira
Senior Trade Marketing Manager
At the company for 4 years 6 months
Amelia Ryan
Amelia Ryan
Trade Marketing Manager
At the company for 5 years 2 months

Headcount trend

Company growth over the last 12 months

Headcount -13.3% year over year

Funding

Total funding

$90M

Last raise

$30M

Debt Financing, 3 months ago

Funding history

Feb 2026

Debt Financing Pat McGrath Labs · $30M

Jul 2018

Private Equity Round Pat McGrath Labs · $60M

Aug 2016

Venture Round Pat McGrath Labs

Audience

Monthly website visitors
301K
Month over month-16.1%
Quarter over quarter-38.2%
Top sourceSearch (47.5%)
Ad budget per month$5.7K
Average search rank46.8
Traffic source mix
Search
47.5%
Direct
43.4%
Referral
4.7%
Social
3.3%
Paid referral
0.9%

LinkedIn followers

Follower count and growth

Total followers

21.1K

12-mo growth

+6.9%

Monthly growth

+1.3%

News

Links

PatMcGrath.comLinkedInCrunchbaseX (Twitter)
Glassdoor