Company overview

Founded in Florence in 1860 as a workshop, shop and subsequently school of watch-making, for many decades Panerai supplied the Italian Navy and its specialist diving corps in particular with precision instruments. The designs developed by Panerai in that time, including the Luminor and Radiomir, were covered by the Military Secrets Act for many years and were launched on the international market only after the brand was acquired by the Richemont Group in 1997.Today Panerai develops and crafts its movements and watches at its Neuchâtel manufacture. The latter are a seamless melding of Italian design flair and history with Swiss horological expertise. Panerai watches are sold across the world through an exclusive network of distributors and Panerai boutiques.
Meyrin, Geneva, CHE
807 employees (153 in marketing)

Salaries

Typical salary range

$220,000 – $248,000

/ yr

Help build salary transparency at Panerai

Share your compensation anonymously to see full data.

Contribute

People

Headcount trend

Company growth over the last 12 months

Headcount +2.3% year over year

Audience

Monthly website visitors
421.5K
Month over month-19.2%
Quarter over quarter-24.3%
Top sourceSearch (53.1%)
Ad budget per month$19.8K
Average search rank51.2
Traffic source mix
Search
53.1%
Direct
37.5%
Referral
4.7%
Social
3.3%
Paid referral
1.3%

LinkedIn followers

Follower count and growth

Total followers

85.3K

12-mo growth

+9.6%

Monthly growth

+0.7%

News

Links