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OptimizeRx

BrandWaltham, MassachusettsWebsite

Company Overview

OptimizeRx is a leading healthcare technology company that’s redefining how life science brands connect with patients and healthcare providers. Our platform combines innovative AI-driven tools like the Dynamic Audience Activation Platform (DAAP) and Micro-Neighborhood Targeting (MNT) to deliver timely, relevant, and hyper-local engagement. By bridging the gap between HCP and DTC strategies, we empower brands to create synchronized marketing solutions that drive faster treatment decisions and improved patient outcomes.Our commitment to privacy-safe, patient-centric technology ensures that every interaction is designed to make a meaningful impact, delivering life-changing therapies to the right patients at the right time. Headquartered in Waltham, Massachusetts, OptimizeRx partners with some of the world’s leading pharmaceutical and life sciences companies to transform the healthcare landscape and create a healthier future for all.
Founded
2006
Headquarters
Waltham, Massachusetts
Employees
51-200
1.6% last 12mo
Marketing Team
14
11% of company
Culture / Work-Life Signal
Overall rating
3.1 / 5
Work-life balance
3.9 / 5
Culture
3 / 5
Diversity & inclusion
3.5 / 5
Recommend to a friend
63%
Positive business outlook
63%

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Company growth over the last 12 months

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