Company overview

Founded by James Lansdowne Norton in 1898, Norton Motorcycles began as a British manufacturer of two-wheel trade parts. Soon after, Norton ventured into motorcycle production and achieved legendary racing successes.Today Norton is on a transformative journey; we maintain our core values while embracing modern interpretations for today's and tomorrow's customers. Norton motorcycles evoke desire through artistry and craftsmanship, and our commitment to innovation drives design strategies.From the early days to the glory years, Norton has maintained its unique position within motorcycle history. Now under new ownership since April 2020, Norton Motorcycles is proud to sit with the TVS Motor family - a partnership that breathes new life into an iconic British marque.
Solihull, England, GBR
288 employees (35 in marketing)
16% recommend to a friend
31% positive business outlook

Salaries

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People

Hiring activity

Open marketing jobs over time

4 open now

Headcount trend

Company growth over the last 12 months

Headcount +21.7% year over year

Funding

Total funding

$151.3M

Last raise

$21M

Grant, 4 years ago

Funding history

Jun 2022

Grant Norton Motorcycles · $21M

Apr 2022

Corporate Round Norton Motorcycles · $130.2M

Audience

Monthly website visitors
142.3K
Month over month+60.7%
Quarter over quarter+169.9%
Top sourceSearch (50.5%)
Ad budget per month$2.1K
Average search rank52.7
Traffic source mix
Search
50.5%
Direct
36.3%
Referral
7.5%
Social
3.7%
Paid referral
1.8%

LinkedIn followers

Follower count and growth

Total followers

46.9K

12-mo growth

+29.6%

Monthly growth

+3.3%

News

Links