Company overview

We’re Kit & Kin, and we sell some of the most accredited family & home essentials around. From our award-winning hypoallergenic nappies and certified natural skincare, to our effective plant-based cleaning range, we’re a B Corp certified brand using business as a force for good. Founded by Spice Girl Emma Bunton and mum and baby industry expert Christopher Money, every single one of our products is kinder to you, conscious of our planet and gives back to communities at home and abroad. Now available in more than 30 countries worldwide, we’re on a mission to become the #1 planet-conscious lifestyle brand.
Founded in 2017
Greater London, England, GBR
21 employees (7 in marketing)

Salaries

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People

Headcount trend

Company growth over the last 12 months

Headcount +10.5% year over year

Funding

Total funding

$890.8K

Last raise

$890.8K

Equity Crowdfunding, 2 years ago

Funding history

May 2024

Equity Crowdfunding Kit & Kin · $890.8K

Audience

Monthly website visitors
86.8K
Month over month+27.8%
Quarter over quarter-0.8%
Top sourceSearch (54.5%)
Ad budget per month$130.3
Average search rank34
Traffic source mix
Search
54.5%
Direct
36.3%
Referral
5.4%
Social
2%
Paid referral
1.6%

LinkedIn followers

Follower count and growth

Total followers

3.9K

12-mo growth

+28.1%

Monthly growth

+11.3%

News

Links