Company overview

Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. Insider One provides the ultimate vendor experience, proven in fifteen industries and more than 30 countries for more than a decade, to help teams be first, be focused, and be progressive, redefining what it means to lead in customer engagement.Trusted by 2,000+ customers, including some of the world’s most loved brands like Samsung, L’Oréal, Unilever, Allianz, ING Group, Toyota, Singapore Airlines, and GAP, to accelerate growth, build customer love, and become a market leader.Loved by customers, recognized by analysts, Insider One is the only vendor recognized as the #1 leader in all the capabilities marketing and customer engagement teams need, including AI, Customer Data Management, Cross-Channel Journey Orchestration, and Personalization, offering brands unrivaled product excellence within a single consolidated platform. Accolades include: - Leader in the IDC MarketScape: Worldwide AI-Enabled Marketing Platforms for Enterprise Companies 2025- Leader in the Gartner Magic Quadrant for Personalization Engines, 2025- #1 Customer Choice: 2025 Gartner Voice of the Customer for Personalization Engines- Leader in the Forrester Wave for Experience Optimization Platforms, Q4 2024- The Gartner Customers’ Choice for Multichannel Marketing Hubs in 2025- The #1 G2 Leader in 11 categories, including CDP, Personalization Engines, Mobile Marketing, Customer Journey Analytics, SMS Marketing, WhatsApp Marketing, eCommerce Search, and eCommerce Personalization, with a perfect 100/100 user satisfaction score.
Founded in 2012
1.5K employees (187 in marketing)
90% recommend to a friend
84% positive business outlook

Salaries

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People

Hiring activity

Open marketing jobs over time

1 open now

Headcount trend

Company growth over the last 12 months

Headcount +13.3% year over year

Funding

Total funding

$1B

Last raise

$250M

Series E, 1 years ago

Funding history

Nov 2024

Secondary Market Insider One · $250M

Nov 2024

Series E Insider One · $500M

May 2023

Venture Round Insider One · $105M

Feb 2022

Series D Insider One · $121M

Jul 2020

Series C Insider One · $32M

Apr 2018

Series B Insider One · $11M

Audience

Monthly website visitors
0
Month over month0%
Quarter over quarter0%
Top sourceSearch (0%)
Ad budget per month$0.0
Average search rank55.2

LinkedIn followers

Follower count and growth

Total followers

143.3K

12-mo growth

+19.6%

Monthly growth

+1.3%

News

Links